Why Facebook is Overrated for Book Marketing
Why Facebook is Overrated for Book Marketing
How to Host a Facebook Live For Your Book
In this episode, we talk about how to host a live video on Facebook to promote your next book launch. It is easy to look and sound amazing on Facebook Live!
123 – What the New Facebook Changes Mean for Authors
The 2018 changes to Facebook are changing what works and what doesn’t work for authors and books. Listen to this episode to learn how to make Facebook work for your writing.
What Facebook’s 2018 Change Means for Authors
On January 11th, 2018 Facebook announced massive changes to what content people will see. Here is a detailed analysis of the new Facebook changes and what they mean for authors
How to Get to Know Your Readers
Knowing your readers allows you to connect with them through your writing and marketing. These 5 tools will help you understand your readers.
116 Important Changes GoodReads Giveaways
GoodReads giveaways, one of the most cost-effective book promotion tactics, are changing. Here’s everything you need to know about giving away books on GoodReads.
Where to Build Your Platform As an Unpublished Novelist
Now is the best time to start building your platform. Learn what to work on and what not to waste your time on.
089 – How To Use the Power of Video to Engage More Readers
Intro Paragraph: In case you haven’t noticed, using videos as part of marketing is exploding. USA Today, everywhere else as well. So how do we as authors get on this train and use it to engage readers more deeply? Talking Points: 1. Why Video? YouTube-the greatest...
How to Grow Your Email List from 0 to 10,000
If you offer readers something they want for free, they’ll be happy to sign up for your email list. Learn 9 ways to invite them to sign up.
058 – Powerful Marketing Lessons from Taylor Swift
Show Notes: She is involved in her own marketing. She’s transparent, which builds familiarity and trust She uses every channel — differently She says “no” when her brand is devalued Her product is inspirational and unexpected She makes smart...
053 – How to Throw a Facebook Party for Your Book Interview With Nadine Brandes
Show Outline: Here’s the run-down on how I threw the FB Party: What is a Facebook party? How do You prepare? How did you promote? What prizes did you use? How to you run a Facebook party. (Jim) I had a core group of people (~30) on a launch team who committed to...
052 – To Book Trailer, or Not Book Trailer … that is the question
Book trailers are an interesting animal. Some people swear by them and claim they’re an extremely effective marketing tool, some say they’re a waste of time and money. Listener question from Elizabeth Jane Kitchens author of The Beast’s Enchantress...
025 – 25th Episode Q&A Extravaganza
In this episode we answer questions from listeners like you. If you would like to ask a question for a future Q&A episode click here. Question 1 “My question has to do with a specific niche – my novel is Christian fiction, including dragons, but not...
022 – 12 Ways to Get More Facebook Fans
In this episode we are going to talk about Facebook. And more specifically, how to get more Facebook fans. Why Facebook is still important: Still the biggest social network (after email) Publishers pay attention to Facebook, particularly your PTAT score. 12 Ways to...
