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How to Build a Rejection-Proof Platform in 2025

How to Build a Rejection-Proof Platform in 2025

by Thomas Umstattd Jr. | Nov 25, 2024 | Platform

To build an author platform, you need a method that works long term. Discover one method and five steps that will give you a solid author platform to stand on.

How to Worldbuild Your Book into a Bestseller

How to Worldbuild Your Book into a Bestseller

by Thomas Umstattd Jr. | Nov 13, 2024 | Publishing, Writing Craft

Discover the power of story worldbuilding to captivate readers and boost book sales. Create immersive settings that leave a lasting impact.

The Strategy Behind Reader Super Magnets

The Strategy Behind Reader Super Magnets

by Thomas Umstattd Jr. | Oct 9, 2024 | Platform

Find out how to make your reader magnet super magnetic to attract your perfect target reader.

How to Write Better Short Stories With Steve Diamond

How to Write Better Short Stories With Steve Diamond

by Novel Marketing | Aug 7, 2024 | Promotion, Writing Craft

Discover all the benefits of writing short stories and find out how to write a great one that will impact readers and prompt them to buy your books.

How to Avoid Book-Marketing Overwhelm

How to Avoid Book-Marketing Overwhelm

by Thomas Umstattd Jr. | Jul 17, 2024 | Promotion

If book marketing feels overwhelming, you may be facing these 10 stressors. Learn how to deal with each one and reduce your marketing stress.

Why Many People Are Afraid to Buy Books (Marketing Psychology)

Why Many People Are Afraid to Buy Books (Marketing Psychology)

by Thomas Umstattd Jr. | Mar 8, 2023 | Marketing Psychology, Promotion

Find out how a powerful marketing tool of loss aversion can be an ally for authors and not an enemy of sales.

How BookFunnel Can Help you Grow Your Email List

How BookFunnel Can Help you Grow Your Email List

by Thomas Umstattd Jr. | Nov 9, 2022 | Email Marketing, Promotion

BookFunnel offers amazing and useful tools for authors looking to give their readers the fastest, easiest and most enjoyable e-reading experience.

Obscure No More Course Overview

Obscure No More Course Overview

by Thomas Umstattd Jr. | Nov 2, 2022 | Platform

Obscure No More is your one-stop shop for learning to build a platform and market your book. Find out how to access these 12 critical lessons.

How to Grow Your Email List Using Delicious Reader Magnets with Tammi Labrecque

How to Grow Your Email List Using Delicious Reader Magnets with Tammi Labrecque

by Thomas Umstattd Jr. | Jun 1, 2022 | Email Marketing, Platform, Promotion

Learn how to create a reader magnet (or lead magnet), what to do with it, and how to deliver it to grow your email list.

Niche Marketing: A Coaching Session

Niche Marketing: A Coaching Session

by Thomas Umstattd Jr. | Jun 30, 2021 | Platform

Writing to a small niche has its advantages. In this coaching session, an author asks how to market to a very small segment of readers.

How Jason Porterfield Grew His Email List from 0 to 6,000 in One Year

How Jason Porterfield Grew His Email List from 0 to 6,000 in One Year

by Thomas Umstattd Jr. | May 19, 2021 | Advertising, Email Marketing, Platform, Strategy

Learn which Facebook ads work best for connecting with interested readers, growing your author email list, and ultimately selling books.

How to Connect with Teen Readers: A Coaching Session With a Pre-Published YA Novelist

How to Connect with Teen Readers: A Coaching Session With a Pre-Published YA Novelist

by Thomas Umstattd Jr. | Apr 7, 2021 | Platform, Strategy

Learn how authors writing YA books can connect with teen readers.

The 5 Baby-Step Platform Building Process

The 5 Baby-Step Platform Building Process

by Thomas Umstattd Jr. | Nov 4, 2020 | Platform, Strategy

New authors can implement these important baby steps to strengthen their career development right now. Learn to walk before you run.

8 Tools to Help Authors Get More Email Subscribers

8 Tools to Help Authors Get More Email Subscribers

by Thomas Umstattd Jr. | Jun 22, 2020 | Email Marketing, Platform

Grow your author email list with these 8 powerful tools.

How to Launch a Book: A Coaching Session With Krystal Proffitt

How to Launch a Book: A Coaching Session With Krystal Proffitt

by Thomas Umstattd Jr. | Apr 13, 2020 | Platform, Promotion, Strategy

Learn how to create a plan and timeline to build your platform and successfully launch your book.

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