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How to Craft a Cancel Proof Marketing Strategy 

How to Craft a Cancel Proof Marketing Strategy 

by Thomas Umstattd Jr. | Mar 19, 2025 | Promotion

Discover how author cancel culture has changed and learn about its impact on book sales and public perception.

How to Publish on a Budget: Your First Five Years as an Author

How to Publish on a Budget: Your First Five Years as an Author

by Thomas Umstattd Jr. | Feb 28, 2024 | Business Advice, Platform, Writing Craft

Becoming a professional author will cost you. Find out how much and when an author should budget for their writing career.

The Starving Author: How to Market Books When You Have No Money

The Starving Author: How to Market Books When You Have No Money

by Thomas Umstattd Jr. | Feb 7, 2024 | Business Advice, Crowdfunding, Promotion

You have two options if you don’t have money to market your book. Find out how an “expensive option” can be the “budget option” and where to invest your time when you don’t have the money.

How Karyne Norton Successfully Kickstarted Her Book in 1 Hour

How Karyne Norton Successfully Kickstarted Her Book in 1 Hour

by Thomas Umstattd Jr. | Sep 19, 2023 | Crowdfunding, Independent Publishing, Publishing

Find out how running a Kickstarter campaign for your book can solve one of the biggest challenge indie authors face.

How to Build Hype for a Debut Novel

How to Build Hype for a Debut Novel

by Thomas Umstattd Jr. | Jan 18, 2023 | Crowdfunding, Promotion

Learn which book launching techniques a debut YA author used to successfully crowdfund and launch her first novel.

How to Crowdfund Your Book

How to Crowdfund Your Book

by Thomas Umstattd Jr. | Aug 3, 2022 | Crowdfunding, Publishing

Learn how to solve your cash flow problem with these tips for crowdfunding your book before it’s published.

How to Run a Kickstarter Campaign for Your Second Book with Jonathan Shuerger

How to Run a Kickstarter Campaign for Your Second Book with Jonathan Shuerger

by Novel Marketing | Nov 17, 2021 | Independent Publishing, Promotion

Learn how to raise money from future readers, pay for your book before you publish it, and reward your supporters for contributing.

How to Overcome the Fear of Book Promotion

How to Overcome the Fear of Book Promotion

by Thomas Umstattd Jr. | May 12, 2021 | Promotion

Learn how to find your readers, write the book they want, and overcome the fear of promoting your book to them.

How to Make Money From Your Platform

How to Make Money From Your Platform

by Thomas Umstattd Jr. | Sep 2, 2020 | Business Advice, Platform

You can earn money with your platform before your book releases. Dave Jackson shows us how.

Episode 250: The Story of Thomas Umstattd Jr.

Episode 250: The Story of Thomas Umstattd Jr.

by Thomas Umstattd Jr. | Aug 19, 2020 | Business Advice, Promotion

Learn how the Novel Marketing evolved and how growth has been sustained for 250 episodes.

New Podcast: Creative Funding Show

New Podcast: Creative Funding Show

by Thomas Umstattd Jr. | May 7, 2018 | Crowdfunding, News, Platform, Podcasting, Promotion, Publishing

We are launching a new podcast! The Creative Funding Show is a podcast where Author Media CEO, Thomas Umstattd interview Authors, YouTubers, and Podcasters who are funding their creativity using platforms like Patreon and Kickstarter. You will also...
128 – Taking Novel Marketing to the Next Level

128 – Taking Novel Marketing to the Next Level

by Thomas Umstattd Jr. | Mar 14, 2018 | Crowdfunding, News, Publishing

Show Outline Introduction: Episode 1 was on Oct 7, 2013 A lot has happened over the last four and a half years. Jim has won half a dozen book awards Thomas spent time as the marketing director for a publishing company. We went a couple of years only posting every...
128 – Taking Novel Marketing to the Next Level

119 Working with Beta Readers, Crowdfunding, and More with Curt Iles

by Thomas Umstattd Jr. | Jan 9, 2018 | Crowdfunding, Publishing

In this episode, we’re not going to be talking theory, but real-world examples of an author using the principles we talk about on Novel Marketing.

128 – Taking Novel Marketing to the Next Level

Bonus Episode: Special MyBookProgress Announcement

by Thomas Umstattd Jr. | Oct 7, 2015 | Author Websites, News, Platform

In this special bonus episode we talk about the launch of MyBookProgress. MyBookProgress on Kickstarter
128 – Taking Novel Marketing to the Next Level

049 – How to Use Crowdfunding to Fund Your Next Book Advance

by Thomas Umstattd Jr. | Oct 7, 2014 | Business Advice, Crowdfunding, Independent Publishing, Publishing

In this episode we are going to talk about how independent authors can use crowdfunding to promote and pay for their next book. What is crowdfunding? Mary DeMuth’s Story Marci Seither’s Story The Adventures of Pearley Monroe.” Benefits of Crowdfunding: Get money...
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