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How to Market Books to Homeschool Families with Tricia Goyer

How to Market Books to Homeschool Families with Tricia Goyer

by Thomas Umstattd Jr. | Feb 3, 2021 | Promotion, Public Speaking, Strategy

Tricia Goyer explains how authors can connect with an enormous market of faithful readers in the homeschool community.

Amazon Advertising in 2021

Amazon Advertising in 2021

by Novel Marketing | Jan 6, 2021 | Advertising, Independent Publishing, Promotion

Amazon continually tests and changes their ads platform, and authors must stay up to date. Bryan Cohen reports on what’s changed this year.

Why Rapid Release is a Risky Book Launch Strategy

Why Rapid Release is a Risky Book Launch Strategy

by Thomas Umstattd Jr. | Oct 7, 2020 | Independent Publishing, Promotion, Strategy

Is rapid release a shortcut to success? Or is it a trap that could destroy your author career? Learn when and why it does and doesn’t work.

Painful Book Launch Lessons You Don’t Want to Learn the Hard Way

Painful Book Launch Lessons You Don’t Want to Learn the Hard Way

by Thomas Umstattd Jr. | May 19, 2020 | Business Advice, Promotion, Strategy

Don’t make these four painful book launch mistakes.

How to Launch a Book in 2020

How to Launch a Book in 2020

by Thomas Umstattd Jr. | May 4, 2020 | Branding, Promotion, Strategy

Launch your book with the help of professional coaching and a customized plan.

193 How to Create Powerful Ads for Authors Who Hate Math! with Chris Fox

193 How to Create Powerful Ads for Authors Who Hate Math! with Chris Fox

by Thomas Umstattd Jr. | Jun 17, 2019 | Advertising, Promotion

How to Create Powerful Ads for Authors Who Hate Math! with Chris Fox

How to Use Your Book’s Back Matter to Sell More Books

How to Use Your Book’s Back Matter to Sell More Books

by Thomas Umstattd Jr. | Mar 25, 2019 | Book Design, Independent Publishing, Promotion, Publishing

Learn how to use your book’s back matter to sell more books and grow your email list.

193 How to Create Powerful Ads for Authors Who Hate Math! with Chris Fox

149 – How To Set up Pre-Orders for Your Indie Book

by Thomas Umstattd Jr. | Aug 7, 2018 | Independent Publishing, Promotion, Publishing

Learn why and how to put your indie book up for pre-order on Amazon. Lacy Williams also shares when it’s a bad idea to put your book up for pre-order. 

193 How to Create Powerful Ads for Authors Who Hate Math! with Chris Fox

115 –  Why Traditional Authors should NEVER pay for marketing

by Thomas Umstattd Jr. | Dec 13, 2017 | Business Advice, Publishing, Traditional Publishing

Publishers pressure novelists to build a platform. Many authors see spending money on book marketing as part of the job. Here’s why that’s a mistake.

193 How to Create Powerful Ads for Authors Who Hate Math! with Chris Fox

113 – Content Marketing With Joanna Penn

by Thomas Umstattd Jr. | Nov 29, 2017 | Promotion

New York Times Bestselling Indie Author Joanna Penn talks about how novelists can use content marketing to promote your book.

193 How to Create Powerful Ads for Authors Who Hate Math! with Chris Fox

105 – How to Sell More Books With Amazon Ads 

by Thomas Umstattd Jr. | Oct 4, 2017 | Advertising, Independent Publishing, Promotion, Publishing

In this episode, we a talk with best-selling author Lacy William about how she uses Amazon Advertisements to sell more books.

193 How to Create Powerful Ads for Authors Who Hate Math! with Chris Fox

099 – Three Marketing Mindsets We Suggest You Adopt For the Rest of the Year

by Thomas Umstattd Jr. | Jul 1, 2017 | Promotion, Publishing, Strategy

Podcast: Play in new window | Download | EmbedSubscribe: Google Podcasts | Spotify | Amazon Music | Stitcher | Podcast Index | TuneIn | RSS | MoreJust a little over halfway through the year, it’s that time where many of us do an inventory check … and look at what we...
193 How to Create Powerful Ads for Authors Who Hate Math! with Chris Fox

093 – What Authors Can Learn from Bad Super Bowl Ads

by Thomas Umstattd Jr. | Feb 4, 2017 | Promotion

Podcast: Play in new window | Download | EmbedSubscribe: Google Podcasts | Spotify | Amazon Music | Stitcher | Podcast Index | TuneIn | RSS | More  Intro Paragraph: Expensive, but the REACH is unparalleled. 1967 the cost was $42,000 for a 30. Today 5 million  ...
193 How to Create Powerful Ads for Authors Who Hate Math! with Chris Fox

076 – How To Become a Career Writer Part 2: Make Maximum Money on Your Book

by Thomas Umstattd Jr. | Mar 1, 2016 | Publishing, Writing Tips

Podcast: Play in new window | Download | EmbedSubscribe: Google Podcasts | Spotify | Amazon Music | Stitcher | Podcast Index | TuneIn | RSS | MoreTips for Making the Most on Your Book: Publish Prolifically. (Each book boosts sales for your other books) BUT DON’T...
193 How to Create Powerful Ads for Authors Who Hate Math! with Chris Fox

068 – Where to Spend Your Marketing Money

by Thomas Umstattd Jr. | Oct 15, 2015 | Audiobook Publishing, Branding, Promotion

Podcast: Play in new window | Download | EmbedSubscribe: Google Podcasts | Spotify | Amazon Music | Stitcher | Podcast Index | TuneIn | RSS | MoreToday we are answering a listener question from Name Erica Borgerson Website http://www.LazyGirlGuides.com Book Title The...
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  • What the 2021 Facebook Changes Mean for Authors
  • 10 Classic Branding Blunders Authors Make (and how to avoid them)
  • How to Market Books to Homeschool Families with Tricia Goyer
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  • How to Promote Literary Fiction With Jane Friedman
  • Amazon Advertising in 2021

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