Learn three ways authors can leverage marketing psychology to develop credibility with their readers and become big-name authors.
Learn the 3 reasons some average books are perennial bestsellers while other well-written books aren’t.
Discover three ways to revive your backlist and increase sales with price pulsing.
Learn how three principles of reciprocity will help you show kindness to your readers and sell more books.
How you price your book will impact your sales. Every price-point has a profitable strategy. Find out which one is right for your book.
What will the future hold for authors and readers? If you pay attention, you can predict what readers will be looking for in the future.
The better you know what motivates readers, the better you can motivate them to read your book. This is the heart of marketing. Please use it for good.
Scarcity makes your book valuable, Ubiquity makes it profitable. Learn how your book can be both for maximum results.
The better you know what motivates readers, the better you can motivate them to read your book. This is the heart of marketing. Please use social triggers like urgency for good.
In this episode we talk about why demographics are mostly useless and why you should use psychographics instead.