Why Many People Are Afraid to Buy Books (Marketing Psychology)
Find out how a powerful marketing tool of loss aversion can be an ally for authors and not an enemy of sales.
How to Successfully Market a Children’s Book
Learn the innovative and old-fashioned ways successful authors market a children’s book to kids, parents, teachers, and librarians.
Whisper and the World Whispers Back
When readers can’t hear about your book, they can’t read it, even if it’s really good. Learn three reasons your book promotion may fall flat.
How to Grow your Platform Without Social Media – with Sandy Cooper
Can you leave social media and still grow a platform from which to launch your books? Sandy Cooper has the answer in this interview.
Obscure No More Course Overview
Obscure No More is your one-stop shop for learning to build a platform and market your book. Find out how to access these 12 critical lessons.
How to Supercharge Ebook Sales
If your ebook sales are lagging, these 7 strategies will teach you how to market your ebook effectively with tactics specific to ebooks.
Why do good books fail to sell while poorly written books fly off the shelves?
Learn the 3 reasons some average books are perennial bestsellers while other well-written books aren’t.
Innovative Indie Marketing with S.D. Smith
Independent authors need marketing tools and skills to be successful. Learn how one indie author reduced his reliance on gatekeepers and sold books directly to his readers.
10 Reasons to Delay Your Book Launch
Find out why you should delay your book launch, how long you should wait, and what to do in the meantime to improve your book’s chances of success.
How to Use Goodreads to Promote Your Book
Goodreads is one of the most effective social networks for authors. Learn how to use Goodreads to connect with readers and sell more books.
How to Build an Author Brand with David Loy
Learn how to create an author brand that communicates your message and your reputation in this interview with digital marketing expert David Loy.
Everything Authors Need to Know About K-Lytics
Find out how k-lytics can help you discover what readers are currently buying so you can increase your chances of success.
How to Write Book Reviews Readers Will Want to Read
Five tips to help you write useful book reviews that will build credibility and connection with your readers.
How Author Websites Irritate Readers (and what to do about it)
Have you ever been irritated by a website? Did you know that readers may be having that exact same experience when they visit your website? Ticking off your website visitors is a bad way to get more readers. Here are seven ways author websites annoy visitors and what to do about it.
The 10 Commandments of Book Marketing
If you want to succeed in publishing, heed these book marketing commandments.
