Book Design Archives

How to Get the Most Out of Scrivener

by Thomas Umstattd Jr. | May 25, 2022 | Book Design, Productivity, Publishing, Writing Tips

Scrivener is a popular writing software for authors. Learn about some of its best features in our interview with David Lee Martin.

Effective Book Cover Design

by Thomas Umstattd Jr. | Mar 23, 2022 | Book Design, Publishing

A bad book cover can ruin all your marketing efforts. Learn what makes a good book cover in this interview with a top cover designer.

Everything Authors Need to Know About Writing in Atticus

by Thomas Umstattd Jr. | Jan 26, 2022 | Book Design, Publishing, Writing Tips

Authors typically use different software tools for everything from plotting to typesetting. But now authors can use one efficient multitool from start to finish.

How to Pick a Strong Book Title

by Thomas Umstattd Jr. | Dec 9, 2020 | Book Design, Publishing, Writing Tips

Your book’s title should accomplish four goals with only a few words. Learn how to create a memorable title that is easy to find and recommend.

Where Negative Book Reviews Come From And How to Make Them Go Away

by Thomas Umstattd Jr. | May 25, 2020 | Book Design, Promotion, Strategy

Not all bad reviews are bad for sales. Learn how to get fewer bad reviews and how to respond to the ones you have.

How to Use Metadata to Sell More Books

by Thomas Umstattd Jr. | Apr 27, 2020 | Book Design, Publishing

Joshua Tallent teaches authors how to create quality metadata to increase book sales.

How to Get More Book Reviews with Jim Kukral

by Thomas Umstattd Jr. | Mar 16, 2020 | Book Design, Publishing

The more reviews you have, the more books you sell. And the more books you sell, the more reviews you get.

How to Optimize Your Amazon Listing with Bryan Cohen

by Thomas Umstattd Jr. | Jan 6, 2020 | Book Design, Independent Publishing, Promotion, Publishing

A bad Amazon book page can hamper all your marketing efforts. Bryan Cohen tells authors how an optimized book page can drastically improve your sales.

Print On Demand vs Offset Printing for Indie Books

by Thomas Umstattd Jr. | Nov 18, 2019 | Book Design, Independent Publishing, Publishing

Find out which printing method makes the best business sense for your book’s genre and your author career.

How to Create a Design Brief for Your Book Cover

by Thomas Umstattd Jr. | Jul 29, 2019 | Book Design, Independent Publishing, Promotion, Publishing

Help your cover designer create the best possible book cover by providing a design brief document. Learn what to include and avoid.

How to Use Your Book’s Back Matter to Sell More Books

by Thomas Umstattd Jr. | Mar 25, 2019 | Book Design, Independent Publishing, Promotion, Publishing

Learn how to use your book’s back matter to sell more books and grow your email list.

How to Relaunch a Book With Chris Fox

by Thomas Umstattd Jr. | Apr 24, 2018 | Book Design, Promotion, Publishing, Strategy

How to use the relaunch strategy to revive sales on your old novels.

How to Write Bestselling Back Cover Copy

by Thomas Umstattd Jr. | Nov 15, 2017 | Book Design, Copywriting, Promotion

Your book’s front cover may get someone’s attention, but the back cover copy gets their money. That copy can make or break your marketing efforts. Learn how to write amazing copy.

107 – Book Cover Mistakes That Can Sabotage Your Marketing

by Thomas Umstattd Jr. | Oct 18, 2017 | Book Design, Independent Publishing, Publishing

Any one of these 11 book cover mistakes could ruin all your other book marketing efforts. Learn how to avoid them.

10 Things Every Book Cover Needs

by Thomas Umstattd Jr. | Oct 11, 2017 | Book Design, Independent Publishing, Publishing

Your book cover is your biggest marketing asset. It can make or break your book. In this episode, we discuss the necessary elements for a successful cover.