by Thomas Umstattd Jr. | Oct 7, 2020 | Independent Publishing, Promotion, Strategy
Is rapid release a shortcut to success? Or is it a trap that could destroy your author career? Learn when and why it does and doesn’t work.
by Thomas Umstattd Jr. | May 25, 2020 | Book Design, Promotion, Strategy
Not all bad reviews are bad for sales. Learn how to get fewer bad reviews and how to respond to the ones you have.
by Thomas Umstattd Jr. | May 19, 2020 | Business Advice, Promotion, Strategy
Don’t make these four painful book launch mistakes.
by Thomas Umstattd Jr. | May 4, 2020 | Branding, Promotion, Strategy
Launch your book with the help of professional coaching and a customized plan.
by Thomas Umstattd Jr. | Apr 13, 2020 | Platform, Promotion, Strategy
Learn how to create a plan and timeline to build your platform and successfully launch your book.
by Thomas Umstattd Jr. | Jan 13, 2020 | Marketing Psychology, Promotion
The better you know what motivates readers, the better you can motivate them to read your book. This is the heart of marketing. Please use social triggers like urgency for good.
by Thomas Umstattd Jr. | Jan 28, 2019 | Promotion, Strategy
In honor of registration for the Book Launch Blueprint being open, we are going to talk about book launches!
by Thomas Umstattd Jr. | Jan 25, 2019 | Promotion, Strategy
In this special bonus episode of Novel Marketing, we answer YOUR book launch and book marketing questions. You can watch a video version of the Q&A below.
by Thomas Umstattd Jr. | Jan 15, 2019 | Advertising, Promotion, Social Media
How To Split Test Your Book Title Ideas With Facebook Ads
by Thomas Umstattd Jr. | Aug 13, 2018 | Promotion, Strategy
In this episode, we talk about a new course we’ve released that will help you launch your book in a way that will rocket it to success.
by Thomas Umstattd Jr. | Aug 7, 2018 | Independent Publishing, Promotion, Publishing
Learn why and how to put your indie book up for pre-order on Amazon. Lacy Williams also shares when it’s a bad idea to put your book up for pre-order.
by Thomas Umstattd Jr. | Apr 24, 2018 | Book Design, Promotion, Publishing, Strategy
Podcast: Play in new window | Download | EmbedSubscribe: Google Podcasts | Spotify | Amazon Music | Stitcher | Podcast Index | TuneIn | RSS | MoreIn this episode, we’re going to talk about how to re-launch your old novels. Yes! There is still life, and money,...
by Thomas Umstattd Jr. | Nov 4, 2014 | Promotion, Social Media
Podcast: Play in new window | Download | EmbedSubscribe: Google Podcasts | Spotify | Amazon Music | Stitcher | Podcast Index | TuneIn | RSS | MoreShow Outline: Here’s the run-down on how I threw the FB Party: What is a Facebook party? How do You prepare? How did...
by Thomas Umstattd Jr. | May 12, 2014 | Promotion
Podcast: Play in new window | Download | EmbedSubscribe: Google Podcasts | Spotify | Amazon Music | Stitcher | Podcast Index | TuneIn | RSS | MoreA popular marketing strategy is to put together a huge launch even focused around the launch date of the book. You are...
by Thomas Umstattd Jr. | Mar 17, 2014 | Promotion
Podcast: Play in new window | Download | EmbedSubscribe: Google Podcasts | Spotify | Amazon Music | Stitcher | Podcast Index | TuneIn | RSS | MoreTalking Points: Esther Story: Esther Had a Tough Marketing Position Not in favor with the King Had a big ask. What does...