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How to PROFITABLY Advertise a Solo Book on Amazon

How to PROFITABLY Advertise a Solo Book on Amazon

by Thomas Umstattd Jr. | Apr 30, 2025 | Advertising, Promotion

Learn how to profitably advertise a solo book on Amazon with expert tips on optimizing Amazon ads, targeting, and avoiding common pitfalls.

Introducing Author Update

Introducing Author Update

by Thomas Umstattd Jr. | Apr 16, 2025 | Author Update, News

Learn about our new podcast and YouTube show called Author Update, where you can stay up-to-date on all the latest publishing headlines.

Indie Publishing vs. Traditional Publishing

Indie Publishing vs. Traditional Publishing

by Thomas Umstattd Jr. | Feb 19, 2025 | Publishing

Indie or traditional publishing? Hear from one author who experienced both and made a surprising decision.

What to do When Book Sales Start Slipping

What to do When Book Sales Start Slipping

by Thomas Umstattd Jr. | Oct 2, 2024 | Promotion

If you want to increase book sales after they’ve started to fall, check out this list of mistakes to avoid and strategies to try.

How Connor Boyack Sold Millions of Books Directly to Readers Without Using Amazon

How Connor Boyack Sold Millions of Books Directly to Readers Without Using Amazon

by Thomas Umstattd Jr. | Jul 3, 2024 | Promotion

Learn a reproducible strategy for getting to know your readers, selling to them directly, and avoiding Amazon’s ecosystem.

The Thriving Author: How to Market Books When You Have Money to Invest

The Thriving Author: How to Market Books When You Have Money to Invest

by Thomas Umstattd Jr. | May 22, 2024 | Advertising, Promotion

If you have a big budget for book marketing, opportunities abound. Find out which marketing expenses will yield the best return on your investment.

How to Sell More Books With Amazon Ads

How to Sell More Books With Amazon Ads

by Thomas Umstattd Jr. | Apr 10, 2024 | Advertising, Independent Publishing, Promotion

Learn six steps to quickly create your first ad to help you sell more books with Amazon ads, and discover how it can benefit your brand.

How to Extend Your Book’s Life With Effective Marketing

How to Extend Your Book’s Life With Effective Marketing

by Thomas Umstattd Jr. | Jun 21, 2023 | Publishing, Strategy, Writing Craft

Find out how to market your book in the four stages of its lifecycle and how to extend book sales on older books.

Obscure No More Course Overview

Obscure No More Course Overview

by Thomas Umstattd Jr. | Nov 2, 2022 | Platform

Obscure No More is your one-stop shop for learning to build a platform and market your book. Find out how to access these 12 critical lessons.

Affiliate Marketing for Authors

Affiliate Marketing for Authors

by Thomas Umstattd Jr. | Sep 7, 2022 | Advertising, Email Marketing, Promotion

Find out how authors who take advantage of affiliate marketing opportunities can earn income even before their books are published.

Facebook Advertising for Authors

Facebook Advertising for Authors

by Thomas Umstattd Jr. | Mar 9, 2022 | Advertising, Promotion, Social Media

Facebook can be useful for authors if you use it in the right way. Find out how you can use Facebook to help you sell more books.

How to Grow Your Podcast Audience – with David Hooper

How to Grow Your Podcast Audience – with David Hooper

by Thomas Umstattd Jr. | Oct 27, 2021 | Podcasting, PR, Promotion

Learn how to increase your podcast’s impact by connecting with other podcasters, authors, and audiences who are interested in your book.

How Jack Ellem Went from Unpublished to Bestselling Indie Author

How Jack Ellem Went from Unpublished to Bestselling Indie Author

by Thomas Umstattd Jr. | Sep 29, 2021 | Independent Publishing, Promotion, Strategy

Find out how Jack Ellem became a bestselling indie author in two foreign countries while living in Australia and learn how his strategies can work for you.

7 Kinds of Indie Authors

7 Kinds of Indie Authors

by Thomas Umstattd Jr. | Jun 16, 2021 | Business Advice, Independent Publishing, Publishing

Find out which kind of indie author you are and which sales strategies and promotional tools will work best for you.

How Jason Porterfield Grew His Email List from 0 to 6,000 in One Year

How Jason Porterfield Grew His Email List from 0 to 6,000 in One Year

by Thomas Umstattd Jr. | May 19, 2021 | Advertising, Email Marketing, Platform, Strategy

Learn which Facebook ads work best for connecting with interested readers, growing your author email list, and ultimately selling books.

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