Podcasting Archives

How to Create an Author Press Kit with Susan Neal

by Thomas Umstattd Jr. | Nov 10, 2021 | Author Websites, Podcasting, PR, Promotion

If you want to secure media interviews about your book, learn why you need an author press kit, what you should include, and where to place it on your website.

How to Grow Your Podcast Audience – with David Hooper

by Thomas Umstattd Jr. | Oct 27, 2021 | Podcasting, PR, Promotion

Learn how to increase your podcast’s impact by connecting with other podcasters, authors, and audiences who are interested in your book.

How to Get Endorsements for Your Book

by Thomas Umstattd Jr. | Sep 15, 2021 | PR, Promotion, Strategy

The right endorsement for your book can make a huge impact on sales. Follow these five steps to get effective endorsements.

Yes, YOU Can Make a Living as a Writer, Here’s How

by Thomas Umstattd Jr. | Sep 8, 2021 | Promotion, Strategy, Writing Tips

There are four different ways authors can earn a living through writing. Find out which one you can leverage to make an income.

How to Get Strangers to Want to Buy Your Book Using Reciprocity (Marketing Psychology)

by Thomas Umstattd Jr. | Apr 14, 2021 | Author Websites, Marketing Psychology, Promotion

Learn how three principles of reciprocity will help you show kindness to your readers and sell more books.

How to Improve Your Author Website with Carla Hoch

by Thomas Umstattd Jr. | Mar 3, 2021 | Author Websites, Blogging, Platform

Learn how to create an author website your readers want to visit. Carla Hoch shares her success story.

How to Advertise Your Book on Podcasts

by Thomas Umstattd Jr. | Oct 14, 2020 | Advertising, Podcasting, Promotion

Podcast advertising is one of the most effective advertising venues for authors with audiobooks. Heather Osgood offers seven steps to great podcast advertising.

How to Market Your Audiobook

by Thomas Umstattd Jr. | Sep 9, 2020 | Audiobook Publishing, Podcasting, Promotion, Strategy

These seven strategies will help you form a close connection with your audience, create a high-quality audio experience, and sell more audiobooks.

How to Make Money From Your Platform

by Thomas Umstattd Jr. | Sep 2, 2020 | Business Advice, Platform, Podcasting

You can earn money with your platform before your book releases. Dave Jackson shows us how.

Episode 250: The Story of Thomas Umstattd Jr.

by Thomas Umstattd Jr. | Aug 19, 2020 | Business Advice, Promotion

Learn how the Novel Marketing evolved and how growth has been sustained for 250 episodes.

2020 Software Guide for Authors

by Novel Marketing | Aug 10, 2020 | Platform, Productivity

Authors and writers can work smarter, not harder, with these hardware and software tools that will increase your productivity and lead you to success.

How to Start an Author Podcast

by Thomas Umstattd Jr. | Apr 6, 2020 | Platform, Podcasting

Podcasting is one of the hottest marketing techniques for authors right now and for good reason. In this episode you will learn how to start your own podcast.

How to Get Booked for Guest Podcast Interviews Overview

by Thomas Umstattd Jr. | Oct 7, 2019 | Platform, Podcasting, PR, Promotion

Sell more books with these tips to becoming a sought-after podcast guest.

208 How to Run a Podcast Tour (With Guest Mary DeMuth)

by Thomas Umstattd Jr. | Sep 30, 2019 | Platform, Podcasting, PR, Promotion

How to Run a Podcast Tour

90% of Top USA Today Bestselling Authors Have a Podcast Presence

by Thomas Umstattd Jr. | Sep 27, 2019 | News, Platform, Podcasting, Promotion

Literary Agent Steve Laube recently released a blog post showing that 100% of ECPA Bestselling authors had a podcast presence as either hosts or guests. 60% were both hosts and guests! We were curious to see how many authors on the USA Today Bestseller List had a...

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