Blog
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Publishing
Promotion
Should You Create a Premium Hardcover Edition of Your Book?
Learn whether a premium book edition is the right choice for your book and how it can set you apart from all the AI-written content.
Amazon Algorithm Secrets That Separate Bestsellers from the Slush Pile
Explore the Amazon Book Recommendation Algorithm and learn how it impacts your book sales and visibility in the market.
Christmas Book Marketing Guide
Jonathan: Listen up. We’re starting with a situation report. An outfit called Claims Hero is telling authors to opt out of the 1.5 billion dollar Anthropic settlement. They promise a shot at a bigger payday, up to 150,000 dollars per title, but it means giving up...
The Shopify Trap: Why Authors Keep Losing Money
Discover the best ecommerce platform for authors and several surprisingly good options for selling books directly to readers.
Traditional Publishing in Crisis: Sales Down 9.4%
Instead of a transcript, here are some rough notes. Let us know if you prefer...
2025 Desktop Printer Guide for Authors
Learn what kind of home printer an author needs and which one will get you the best bang for your buck.
How to Publish Your Audiobook Through ACX
Get guidance, tips, and recommendations for publishing your audiobook on ACX with the highest quality at the best price.
Massive Amazon Algorithm Changes
Thomas: Welcome to Author Update, your weekly dose of publishing news...
Platform
Platform
Thomas’s Office Tour & 4th Wall Breach
Get the much anticipated tour of Thomas’s office, complete with a run-down of the books on his shelves that best absorb sound.
When to Ignore Your Editor
Discover 7 issues authors must beware of when getting editorial suggestions from humans or AI and when to ignore or accept the feedback.
How to Get Started with Author School Visits and Make Your Book Playground Famous
Selling books for kids is a challenge. Discover how you can connect with young readers, positively impact schools, and sell more books.
Adapting a Podcast to YouTube
Discover the keys to adapting a podcast to YouTube. Understand what works best to grow your channel effectively.
AI Optimization for Authors
Transform your approach to book marketing with AI optimization for authors. Find out how AI can help readers discover your book.
Your Author Toolbox: Time-Saving Tools for Busy Authors
Discover this suite of innovative writing tools for authors designed to streamline your writing, marketing, email list, and sales efforts.
Genius Link: A Guide for Authors
Explore the benefits of universal book links for authors. Drive sales by linking to your book across multiple platforms worldwide.
2025 Laptop Buying Guide for Authors
Find the ideal laptop for authors and avoid overspending on unnecessary features that do not enhance your writing experience.
Publishing
Publishing
2025 Desktop Printer Guide for Authors
Learn what kind of home printer an author needs and which one will get you the best bang for your buck.
How to Publish Your Audiobook Through ACX
Get guidance, tips, and recommendations for publishing your audiobook on ACX with the highest quality at the best price.
Triple Your Writing Speed with Dictation
For authors, dictation can skyrocket writing speed. Find out which tools and strategies will help you master the skill and write faster.
The Author’s Guide to AI with Joanna Penn
Discover how authors use AI to gain more time for creative writing and how you can get useful output instead of bland AI slop.
When to Ignore Your Editor
Discover 7 issues authors must beware of when getting editorial suggestions from humans or AI and when to ignore or accept the feedback.
Announcing the 2026 Novel Marketing Conference
Find out what makes the 2026 Novel Marketing Conference unique and find out how you can join us.
Is Your Traditional Publisher Going Bankrupt? 8 Warning Signs to Look Out For
Understand the signs and implications of a publisher going bankrupt and what authors can do if their traditional publisher closes.
How to Publish a Novel in 2025
Learn how to successfully publish a novel with my six-step roadmap. Avoid common mistakes and start at the right place for strong sales.
Promotion
Promotion
Should You Create a Premium Hardcover Edition of Your Book?
Learn whether a premium book edition is the right choice for your book and how it can set you apart from all the AI-written content.
Amazon Algorithm Secrets That Separate Bestsellers from the Slush Pile
Explore the Amazon Book Recommendation Algorithm and learn how it impacts your book sales and visibility in the market.
The Shopify Trap: Why Authors Keep Losing Money
Discover the best ecommerce platform for authors and several surprisingly good options for selling books directly to readers.
How to Build an Email List Before You Publish Your Novel
Discover the many ways to grow your email list before you publish your book.
How to Build an Email List Before You Publish Your Novel
Discover the many ways to grow your email list before you publish your book.
How to Boost Sales With Permafree Books
Discover how giving a book away might actually boost sales. Learn to use a permafree book to drive sales, grow your list, or book events.
How to Get More Book Reviews With Joe Walters
Find out why more book reviews matter, how ratings differ from reviews, and how to get more of both to increase visibility and sales.
How to Get Started with Author School Visits and Make Your Book Playground Famous
Selling books for kids is a challenge. Discover how you can connect with young readers, positively impact schools, and sell more books.