Publishing Industry Secrets Revealed at the Penguin Random House Trial
These secrets of the publishing industry offer important points for all authors to consider as they choose a publishing path.
The Most Important Lessons from 10 Years of Novel Marketing
Discover our list of the most important episodes we’ve recorded in the past ten years of podcasting about book marketing.
Book Marketing 101: Product
If your book isn’t a good product, marketing gets harder. Find out whose opinion counts and learn to create a good book readers want to buy and read.
Good Brands Vs. Big Brands
Find out if it’s better to create an author brand that is good or big. Discover the difference between the two and which should come first.
Obscure No More Course Overview
Obscure No More is your one-stop shop for learning to build a platform and market your book. Find out how to access these 12 critical lessons.
How to Become a Big Name Author (Marketing Psychology: Authority)
Learn three ways authors can leverage marketing psychology to develop credibility with their readers and become big-name authors.
How to Build an Author Brand with David Loy
Learn how to create an author brand that communicates your message and your reputation in this interview with digital marketing expert David Loy.
The 10 Commandments of Book Marketing
If you want to succeed in publishing, heed these book marketing commandments.
10 Classic Branding Blunders Authors Make (and how to avoid them)
Authors with weak brands get ignored by publishers and readers alike. Learn how to avoid the 10 most common author branding mistakes.
How to Develop an Author Tagline
You can develop a focused author tagline and build your brand by answering these questions about yourself and your message.
Publishing Myths That Will Waste Your Time and Money
Don’t fall for these nine publishing myths that spread like a virus. Keep your publishing career healthy and learn what to do instead of falling for viral myths.
How to Go From 10 to 10,000 Readers in Five Years
How to Go From 10 to 10,000 Readers in Five Years
How to Create a Design Brief for Your Book Cover
Help your cover designer create the best possible book cover by providing a design brief document. Learn what to include and avoid.
How to Create Powerful Ads for Authors Who Hate Math! with Chris Fox
Before you advertise your book online, find out which parts of your ad are most important and which ad platform will work best for your book.
Author Taglines With Brandilyn Collins
Author Taglines With Brandilyn Collins
