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Why do good books fail to sell while poorly written books fly off the shelves?

Why do good books fail to sell while poorly written books fly off the shelves?

by Thomas Umstattd Jr. | May 12, 2022 | Marketing Psychology, Promotion, Strategy, Writing Tips

Learn the 3 reasons some average books are perennial bestsellers while other well-written books aren’t.

Innovative Indie Marketing with S.D. Smith

Innovative Indie Marketing with S.D. Smith

by Thomas Umstattd Jr. | Apr 29, 2022 | Independent Publishing, Publishing, Strategy

Independent authors need marketing tools and skills to be successful. Learn how one indie author reduced his reliance on gatekeepers and sold books directly to his readers.

10 Reasons to Delay Your Book Launch  

10 Reasons to Delay Your Book Launch  

by Thomas Umstattd Jr. | Apr 5, 2022 | Independent Publishing, Promotion, Strategy

Find out why you should delay your book launch, how long you should wait, and what to do in the meantime to improve your book’s chances of success.

How to Launch Your Book on a Budget

How to Launch Your Book on a Budget

by Thomas Umstattd Jr. | Feb 23, 2022 | Business Advice, Promotion, Strategy

Is your book launch budget filled with expenses or investments? Learn how and where to spend your time and money to get the greatest return.

How to Launch Your Book in 2022

How to Launch Your Book in 2022

by Thomas Umstattd Jr. | Feb 16, 2022 | Independent Publishing, Promotion, Strategy, Traditional Publishing

Your book deserves a well-planned, effective book launch. Learn how to maximize sales in those all-important first 30 days after release.

How to Build an Author Brand with David Loy

How to Build an Author Brand with David Loy

by Thomas Umstattd Jr. | Feb 9, 2022 | Branding, Promotion, Strategy

Learn how to create an author brand that communicates your message and your reputation in this interview with digital marketing expert David Loy.

Why Most Authors Don’t Need Social Media in 2022

Why Most Authors Don’t Need Social Media in 2022

by Thomas Umstattd Jr. | Jan 12, 2022 | Promotion, Social Media, Strategy

Social media changes so quickly. Find out which platforms and strategies work for selling books in 2022.

How to Run a Kickstarter Campaign for Your Book with Jonathan Shuerger

How to Run a Kickstarter Campaign for Your Book with Jonathan Shuerger

by Novel Marketing | Nov 17, 2021 | Independent Publishing, Promotion, Strategy

Learn how to raise money from future readers, pay for your book before you publish it, and reward your supporters for contributing.

How Jack Ellem Went from Unpublished to Bestselling Indie Author

How Jack Ellem Went from Unpublished to Bestselling Indie Author

by Thomas Umstattd Jr. | Sep 29, 2021 | Independent Publishing, Promotion, Strategy

Find out how Jack Ellem became a bestselling indie author in two foreign countries while living in Australia and learn how his strategies can work for you.

How to Use Price Pulsing to Supercharge Your Backlist Sales

How to Use Price Pulsing to Supercharge Your Backlist Sales

by Thomas Umstattd Jr. | Sep 22, 2021 | Marketing Psychology, Promotion, Strategy

Discover three ways to revive your backlist and increase sales with price pulsing.

How to Get Endorsements for Your Book

How to Get Endorsements for Your Book

by Thomas Umstattd Jr. | Sep 15, 2021 | PR, Promotion, Strategy

The right endorsement for your book can make a huge impact on sales. Follow these five steps to get effective endorsements.

Yes, YOU Can Make a Living as a Writer, Here’s How

Yes, YOU Can Make a Living as a Writer, Here’s How

by Thomas Umstattd Jr. | Sep 8, 2021 | Promotion, Strategy, Writing Tips

There are four different ways authors can earn a living through writing. Find out which one you can leverage to make an income.

Everything Authors Need to Know About K-Lytics

Everything Authors Need to Know About K-Lytics

by Thomas Umstattd Jr. | Aug 25, 2021 | Publishing, Strategy, Writing Tips

Find out how k-lytics can help you discover what readers are currently buying so you can increase your chances of success.

How to Write Book Reviews Readers Will Want to Read

How to Write Book Reviews Readers Will Want to Read

by Thomas Umstattd Jr. | Aug 18, 2021 | Blogging, Platform, Promotion, Strategy

Five tips to help you write useful book reviews that will build credibility and connection with your readers.

How to Spend LESS Time Marketing Your Book

How to Spend LESS Time Marketing Your Book

by Thomas Umstattd Jr. | Jul 28, 2021 | Productivity, Promotion, Strategy

Learn how to get stellar book sales while spending LESS time on marketing. If book promotion stresses you out, these steps are for you.

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