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What the 2021 Facebook Changes Mean for Authors

What the 2021 Facebook Changes Mean for Authors

by Thomas Umstattd Jr. | Feb 17, 2021 | Advertising, Author Websites, Platform, Social Media

Facebook is about to change. Authors need to know what’s coming and how to survive the digital upheaval.

Parler, MeWe, and How to Navigate Social Media Splintering as an Author

Parler, MeWe, and How to Navigate Social Media Splintering as an Author

by Thomas Umstattd Jr. | Dec 2, 2020 | Platform, Social Media, Strategy

Should authors establish a presence on Parler and MeWe? Learn about the new social media platforms, and find out if you can connect with your readers there.

How to Use Facebook To Promote Your Book

How to Use Facebook To Promote Your Book

by Thomas Umstattd Jr. | Dec 10, 2018 | Advertising, Promotion, Social Media

Podcast: Play in new window | Download | EmbedSubscribe: Google Podcasts | Spotify | Amazon Music | Stitcher | Podcast Index | TuneIn | RSS | MoreIn this episode we are going to talk about the right way to use Facebook to sell more books! Last week we talked about why...
How to Use Facebook To Promote Your Book

Why Facebook is Overrated for Book Marketing

by Thomas Umstattd Jr. | Dec 4, 2018 | Advertising, Business Advice, Promotion, Publishing, Social Media

Why Facebook is Overrated for Book Marketing

How to Use Facebook To Promote Your Book

How to Host a Facebook Live For Your Book

by Thomas Umstattd Jr. | Sep 4, 2018 | Promotion, Social Media

In this episode, we talk about how to host a live video on Facebook to promote your next book launch. It is easy to look and sound amazing on Facebook Live!

How to Use Facebook To Promote Your Book

143 – Book Marketing 101: Author Advertising

by Thomas Umstattd Jr. | Jun 26, 2018 | Advertising, Marketing 101, Promotion

In this episode, we talk about four advertising fundamentals that apply when buying ads on Facebook, Amazon, GoodReads, and more! 

How to Use Facebook To Promote Your Book

123 – What the New Facebook Changes Mean for Authors

by Thomas Umstattd Jr. | Feb 6, 2018 | News, Promotion, Social Media

The 2018 changes to Facebook are changing what works and what doesn’t work for authors and books. Listen to this episode to learn how to make Facebook work for your writing.

What Facebook’s 2018 Change Means for Authors

What Facebook’s 2018 Change Means for Authors

by Thomas Umstattd Jr. | Jan 16, 2018 | News, Promotion, Social Media

On January 11th, 2018 Facebook announced massive changes to what content people will see. Here is a detailed analysis of the new Facebook changes and what they mean for authors

How to Use Facebook To Promote Your Book

089 – How To Use the Power of Video to Engage More Readers

by Thomas Umstattd Jr. | Nov 8, 2016 | Promotion, Social Media

Podcast: Play in new window | Download | EmbedSubscribe: Google Podcasts | Spotify | Amazon Music | Stitcher | Podcast Index | TuneIn | RSS | MoreIntro Paragraph: In case you haven’t noticed, using videos as part of marketing is exploding. USA Today, everywhere else...
How to Use Facebook To Promote Your Book

060 – Q&A Extravaganza & Big Announcement

by Thomas Umstattd Jr. | Mar 1, 2015 | Promotion

Podcast: Play in new window | Download | EmbedSubscribe: Google Podcasts | Spotify | Amazon Music | Stitcher | Podcast Index | TuneIn | RSS | MoreQuestion from Jen Q: I really enjoyed this podcast, but I’m curious as to how aspiring writers are supposed to use...
How to Use Facebook To Promote Your Book

053 – How to Throw a Facebook Party for Your Book Interview With Nadine Brandes

by Thomas Umstattd Jr. | Nov 4, 2014 | Promotion, Social Media

Podcast: Play in new window | Download | EmbedSubscribe: Google Podcasts | Spotify | Amazon Music | Stitcher | Podcast Index | TuneIn | RSS | MoreShow Outline: Here’s the run-down on how I threw the FB Party: What is a Facebook party? How do You prepare? How did...
89+ Book Marketing Ideas That Will Change Your Life

89+ Book Marketing Ideas That Will Change Your Life

by Caitlin Muir | Jun 2, 2014 | Author Websites, Platform, Promotion, Public Speaking, Publishing, Social Media, Writing Tips

Fresh out of ideas on how to help your writing take off? You’re in luck. We’ve compiled a list of 89 book marketing ideas that will change your life, build your brand, and sell your book.

How to Use Facebook To Promote Your Book

022 – 12 Ways to Get More Facebook Fans

by Thomas Umstattd Jr. | Mar 31, 2014 | Promotion, Social Media

Podcast: Play in new window | Download | EmbedSubscribe: Google Podcasts | Spotify | Amazon Music | Stitcher | Podcast Index | TuneIn | RSS | MoreIn this episode we are going to talk about Facebook. And more specifically, how to get more Facebook fans. Why Facebook is...
How to Create a Facebook Page in 3 Easy Steps

How to Create a Facebook Page in 3 Easy Steps

by Thomas Umstattd Jr. | Aug 8, 2013 | Promotion, Publishing, Social Media, Writing Tips

Pages, or Fan Pages as some people call them, are one of the best ways to promote your book or cause on Facebook. They are much more flexible than groups and won’t dilute your profile with people you don’t know.

Here is how to create a page of your own.

6 Things Readers Want from Your Author Website

6 Things Readers Want from Your Author Website

by Thomas Umstattd Jr. | Mar 25, 2013 | Author Websites, Blogging, Platform, Publishing, Writing Tips

If you build it they won’t come. The only way to get people to visit your author website is to give them something they are looking for. But what is that? This article summarizes research done by the Codex Group about what readers want from author websites.

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