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Why Rapid Release is a Risky Book Launch Strategy

Why Rapid Release is a Risky Book Launch Strategy

by Thomas Umstattd Jr. | Oct 7, 2020 | Independent Publishing, Promotion, Strategy

Is rapid release a shortcut to success? Or is it a trap that could destroy your author career? Learn when and why it does and doesn’t work.

Kickstarter Tips and Tricks With Chris Fox

Kickstarter Tips and Tricks With Chris Fox

by Thomas Umstattd Jr. | Mar 9, 2020 | Crowdfunding, Promotion, Publishing, Strategy

Learn how to run a successful crowdfunding campaign with Chris Fox.

What Indie Authors Need to Know About Kindle Unlimited with Lacy Williams

What Indie Authors Need to Know About Kindle Unlimited with Lacy Williams

by Thomas Umstattd Jr. | Mar 2, 2020 | Independent Publishing, Publishing

Kindle Unlimited (Affiliate Link), also called KU, is the “Netflix of ebooks.” It costs readers $9.99 per month to get unlimited access to over one million ebooks. So, is it a good idea for your book to be in Kindle Unlimited?

Literary Universe Marketing

Literary Universe Marketing

by Thomas Umstattd Jr. | Nov 25, 2019 | Promotion, Strategy, Writing Craft

Learn how connecting your books in a shared literary universe can help boost sales.

Print On Demand vs Offset Printing for Indie Books

Print On Demand vs Offset Printing for Indie Books

by Thomas Umstattd Jr. | Nov 18, 2019 | Book Design, Independent Publishing, Publishing

Find out which printing method makes the best business sense for your book’s genre and your author career.

How To Set up Pre-Orders for Your Indie Book

How To Set up Pre-Orders for Your Indie Book

by Thomas Umstattd Jr. | Aug 7, 2018 | Independent Publishing, Promotion, Publishing

When should indie authors offer a preorder on Amazon, and when is it a bad idea? An indie author answers and shares how to set up a preorder.

148 – How to Get Libraries to Buy Your Indie Book, with Lacy Williams

148 – How to Get Libraries to Buy Your Indie Book, with Lacy Williams

by Thomas Umstattd Jr. | Jul 31, 2018 | Independent Publishing, Promotion, Publishing

In this episode, we talk with Lacy Williams about how to get libraries to buy your indie books using services like Overdrive and Draft2Digital. 

How to Spot a Publishing Scam

How to Spot a Publishing Scam

by Thomas Umstattd Jr. | Jul 17, 2018 | Business Advice, Independent Publishing, PR, Promotion, Publishing, Traditional Publishing

In this Novel Marketing Podcast episode, we are going to talk about publishing scams and how to avoid them. Don’t get bamboozled by a charlatan!

148 – How to Get Libraries to Buy Your Indie Book, with Lacy Williams

How to Find and Work with an Editor

by Thomas Umstattd Jr. | Apr 17, 2018 | Independent Publishing, Publishing, Writing Craft

A great book needs a great editor. Learn how to find and work with an exceptional editor with special guest Karen Ball.

148 – How to Get Libraries to Buy Your Indie Book, with Lacy Williams

130 – Myths Authors Believe  

by Thomas Umstattd Jr. | Mar 27, 2018 | Promotion

In this episode, we are going to talk about a few of the myths and lies writers are prone to believe which can derail us or send us in wrong directions or keep us from going in the direction we should be headed.  

148 – How to Get Libraries to Buy Your Indie Book, with Lacy Williams

Working with Beta Readers, Crowdfunding, and More with Curt Iles

by Thomas Umstattd Jr. | Jan 9, 2018 | Crowdfunding, Publishing

In this episode, we’re not going to be talking theory, but real-world examples of an author using the principles we talk about on Novel Marketing.

148 – How to Get Libraries to Buy Your Indie Book, with Lacy Williams

115 –  Why Traditional Authors should NEVER pay for marketing

by Thomas Umstattd Jr. | Dec 13, 2017 | Business Advice, Publishing, Traditional Publishing

Publishers pressure novelists to build a platform. Many authors see spending money on book marketing as part of the job. Here’s why that’s a mistake.

How to Write Bestselling Back Cover Copy

How to Write Bestselling Back Cover Copy

by Thomas Umstattd Jr. | Nov 15, 2017 | Book Design, Copywriting, Promotion

Your book’s front cover may get someone’s attention, but the back cover copy gets their money. That copy can make or break your marketing efforts. Learn how to write amazing copy.

10 Things Every Book Cover Needs

10 Things Every Book Cover Needs

by Thomas Umstattd Jr. | Oct 11, 2017 | Book Design, Independent Publishing, Publishing

Your book cover is your biggest marketing asset. It can make or break your book. In this episode, we discuss the necessary elements for a successful cover.

148 – How to Get Libraries to Buy Your Indie Book, with Lacy Williams

104 – How to Independently Publish Your Book

by Thomas Umstattd Jr. | Sep 26, 2017 | Independent Publishing, Publishing

Here is a step by step overview of how to take your book from idea to reality.

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