062 – 7 Ways to Avoid the Email Spam Filter
Podcast: Play in new window | Download | EmbedSubscribe: Google Podcasts | Spotify | Stitcher | TuneIn | RSS | MoreJim how do you tell if you are a spammer? If people click “mark as spam” on your email, you are a spammer as far as that person is concerned. Spam is in...
057 – What to Include in an Author Newsletter
Podcast: Play in new window | Download | EmbedSubscribe: Google Podcasts | Spotify | Stitcher | TuneIn | RSS | MoreAs you know, we talk a lot about how effective author newsletter are. Of all the online marketing tools I feel that email is the most powerful. Most...
054 – The Enclave Files #1
Podcast: Play in new window | Download | EmbedSubscribe: Google Podcasts | Spotify | Stitcher | TuneIn | RSS | MoreFor a long time Thomas has worked with and ragged on Marketing directors at publishing companies around the country. Well one of the decided to call his...
7 Reasons Why MailChimp is Better than Constant Contact for Author Newsletters
Constant Contact is the most popular solution for author newsletters. But is it the best? Here are 7 reasons why I prefer Mail Chimp to Constant Contact.
Don’t Ignore Your Three Facebook Inboxes
If you are an author on Facebook, you have three email inboxes. What important messages are you not receiving?
Know Your Audience – The Secret To Author John Locke’s Success
Know your audience. It sounds so simple. We’ll show you how best-selling author John Locke used this principle and became a success.
8 Elements of Effective Author Newsletters
To create a newsletter that gets results, use the following eight components. These elements apply regardless of whether you’re creating an email or print version. Schedule print newsletters to leaders every 90 days, and email newsletters to your audience every 30 days.
