by Thomas Umstattd Jr. | Oct 4, 2017 | Advertising, Independent Publishing, Promotion, Publishing
In this episode, we a talk with best-selling author Lacy William about how she uses Amazon Advertisements to sell more books.
by Thomas Umstattd Jr. | Aug 1, 2016 | Conference Tips, Publishing, Traditional Publishing
Find out what literary agents are looking for in new authors and how you can increase your chances of signing with an agent.
by Thomas Umstattd Jr. | Feb 1, 2015 | Business Advice, Publishing
Navigate taxes for writers with insights from a seasoned CPA. Discover deductions and avoid costly mistakes you can avoid when filing taxes.
by Thomas Umstattd Jr. | Nov 18, 2014 | Promotion
A book scavenger hunt is an effective way to connect with authors and new readers. Find out how it works and how you can host your own.
by Thomas Umstattd Jr. | Nov 4, 2014 | Promotion, Social Media
Show Outline: Update 2024: Thomas no longer recommends using Facebook for connecting with readers. Here’s the run-down on how I threw the FB Party: What is a Facebook party? How do You prepare? How did you promote? What prizes did you use? How to you run a...
by Thomas Umstattd Jr. | Oct 21, 2014 | Promotion
Explore marketing tactics with Kevin Kaiser, a seasoned expert in building successful author brands.
by Thomas Umstattd Jr. | Jul 29, 2014 | Publishing, Traditional Publishing
This week we’re talking to one of my greatest friends in the industry since 2007, Karen Ball. Karen has been the executive editor and director of fiction at several publishing houses. She’s now an agent at the Steve Laube Agency. She has experience on...
by Thomas Umstattd Jr. | Jul 22, 2014 | Publishing, Writing Craft
In this episode, we talk with Allen Arnold about the deserts a writer can get stuck in, and how to get out.
by Thomas Umstattd Jr. | Jun 24, 2014 | Publishing, Traditional Publishing
Angela Hunt shares her publishing journey.
by Thomas Umstattd Jr. | Jun 9, 2014 | Business Advice, Conference Tips, Publishing, Traditional Publishing
Learn why you might need a literary agent and what they can offer to authors navigating the publishing industry.
by Thomas Umstattd Jr. | May 26, 2014 | Conference Tips, Publishing, Traditional Publishing
This week we are talking with Allen Arnold about how to overcome that mysterious barrier to publication called “pub board.”
by Thomas Umstattd Jr. | May 12, 2014 | Promotion
A popular marketing strategy is to put together a huge launch even focused around the launch date of the book. You are not a fan of the big fan of that strategy. Why not? Walk us through the marketing techniques you used for your last book. Tell us about your...
by Thomas Umstattd Jr. | Jan 13, 2014 | Author Websites, Platform
Why do some authors rank better than others on Google? How does Google even work? I interviewed Tony Tovar, a search engine optimization (SEO) expert. He’s the CEO of Inbound Mastery and the person I contact when I have questions about how Google works. ...
by Liz Higgs | Apr 23, 2013 | Author Websites, Blogging, Platform, Productivity, Promotion, Publishing, Writing Craft
Liz Curtis Higgs answers the question – “If you write two different kinds of books…do you need two different websites?” The answer may surprise you.
by Renae Brumbaugh | Nov 24, 2009 | Blogging, Platform, Promotion, Publishing, Writing Craft
In this post author Renae Brumbaugh tells how her blog took her from unpublished stay at home mom to the published author of multiple books.