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Marketing 101: How to Develop Book Marketing Assets

Marketing 101: How to Develop Book Marketing Assets

by Thomas Umstattd Jr. | Jun 19, 2018 | Marketing 101, Platform, Promotion, Strategy

Learn how to reduce book marketing liabilities and develop assets. The more assets you have, the easier it is to sell books.

122 – How the 2018 Tax Changes Affect Authors

122 – How the 2018 Tax Changes Affect Authors

by Thomas Umstattd Jr. | Jan 31, 2018 | Business Advice, Publishing

In this episode, we talk with an author-friendly CPA about the impact of the new 2018 tax plan on authors. This is the biggest change to the tax code since the 1980s. Come April 15 you will be glad you listened to this episode!

122 – How the 2018 Tax Changes Affect Authors

115 –  Why Traditional Authors should NEVER pay for marketing

by Thomas Umstattd Jr. | Dec 13, 2017 | Business Advice, Publishing, Traditional Publishing

Publishers pressure novelists to build a platform. Many authors see spending money on book marketing as part of the job. Here’s why that’s a mistake.

122 – How the 2018 Tax Changes Affect Authors

104 – How to Independently Publish Your Book

by Thomas Umstattd Jr. | Sep 26, 2017 | Independent Publishing, Publishing

Here is a step by step overview of how to take your book from idea to reality.

122 – How the 2018 Tax Changes Affect Authors

How to Get an Agent With Rachelle Gardner

by Thomas Umstattd Jr. | Aug 1, 2016 | Conference Tips, Publishing, Traditional Publishing

Find out what literary agents are looking for in new authors and how you can increase your chances of signing with an agent.

122 – How the 2018 Tax Changes Affect Authors

082 – How to Get an Agent

by Thomas Umstattd Jr. | Jul 16, 2016 | Business Advice, Conference Tips, Publishing, Traditional Publishing

Find out how to get an agent and leverage their expertise in the publishing industry. Learn how a great agent can boost your career.

122 – How the 2018 Tax Changes Affect Authors

078 – How To Become a Career Writer Part 4: How to Make Money With Your Knowledge & Celebrity

by Thomas Umstattd Jr. | Apr 1, 2016 | Branding, Business Advice, Promotion, Publishing

Explore ways for authors to monetize their expertise. Discover creative methods to boost your earnings in the writing industry.

122 – How the 2018 Tax Changes Affect Authors

077 – How To Become a Career Writer Part 3: Make Maximum Money with Your Writing Skills

by Thomas Umstattd Jr. | Mar 15, 2016 | Business Advice, Publishing, Writing Craft

Discover various ways to make money by writing beyond just publishing books. Learn to monetize your writing skills effectively.

122 – How the 2018 Tax Changes Affect Authors

076 – How To Become a Career Writer Part 2: Make Maximum Money on Your Book

by Thomas Umstattd Jr. | Mar 1, 2016 | Publishing, Writing Craft

Dismantle the myth of the starving artist and discover how to maximize profit on book sales with practical strategies.

122 – How the 2018 Tax Changes Affect Authors

075 – How To Become a Career Writer Part 1: Think Like a Business

by Thomas Umstattd Jr. | Feb 15, 2016 | Business Advice, Publishing

Maximize your efficiency and your profits by thinking of yourself as a business and delegating necessary tasks.

068 – Where to Spend Your Marketing Money

068 – Where to Spend Your Marketing Money

by Thomas Umstattd Jr. | Oct 15, 2015 | Audiobook Publishing, Promotion

Episode 068 – Where to Spend Your Marketing Money (3790) We often discuss what not to spend your money on, and we feature free marketing techniques. In this article, we’ll answer a question from Erica Borgerson, author of The Lazy Girl Guide to...
122 – How the 2018 Tax Changes Affect Authors

059 – Novel Tax Tips for Authors

by Thomas Umstattd Jr. | Feb 1, 2015 | Business Advice, Publishing

Navigate taxes for writers with insights from a seasoned CPA. Discover deductions and avoid costly mistakes you can avoid when filing taxes.

043 – How to Create A Breakthrough Author Brand Step 3 – Look Through Your Readers

043 – How to Create A Breakthrough Author Brand Step 3 – Look Through Your Readers

by Thomas Umstattd Jr. | Aug 26, 2014 | Branding, Business Advice, Promotion, Publishing

Learn how to listen in when your readers talk about you, and find out how their words can help refine your author brand.

How to Start a Mastermind Group

How to Start a Mastermind Group

by Thomas Umstattd Jr. | May 19, 2014 | Business Advice, Publishing

An author mastermind group can accelerate your writing and publishing career. Find out how you can start one.

023 – SMART Goals the Key to Marketing Success

023 – SMART Goals the Key to Marketing Success

by Thomas Umstattd Jr. | Apr 7, 2014 | Business Advice, Publishing, Strategy

Learn how successful authors set SMART goals to foster perseverance and make progress in their writing career.

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