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Writing Tips

Productivity

Conference Tips

Book Design

Independent Publishing

Crowdfunding

Business Advice

Traditional Publishing

Audiobook Publishing

Amazon Advertising in 2021

Amazon continually tests and changes their ads platform, and authors must stay up to date. Bryan Cohen reports on what’s changed this year.

How to Prevent Writing Burnout

Follow these four crucial principles to avoid author burnout and maintain a healthy writing career.

How to Pick a Strong Book Title

Your book’s title should accomplish four goals with only a few words. Learn how to create a memorable title that is easy to find and recommend.

How to Find and Work With a Virtual Assistant

Learn how to make more time for writing by hiring an assistant. It may cost less than you think, and it will free you up to focus on your writing.

How to Build a Rejection-Proof Platform Q&A

15 answers to your questions about building an author platform.

How to Start Building a Rejection Proof Platform

No matter how you publish, you’ll need a sturdy platform. Learn which techniques successful authors use to build reliable platforms.

How to Advertise Your Book on Podcasts

Podcast advertising is one of the most effective advertising venues for authors with audiobooks. Heather Osgood offers seven steps to great podcast advertising.

The 10 Commandments of Book Marketing

If you want to succeed in publishing, heed these book marketing commandments.

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Writing Tips

How to Prevent Writing Burnout

Follow these four crucial principles to avoid author burnout and maintain a healthy writing career.

How to Pick a Strong Book Title

Your book’s title should accomplish four goals with only a few words. Learn how to create a memorable title that is easy to find and recommend.

How to Quiet Your Inner Editor (so you can write faster)

James L. Rubart shares ten tips to quiet your inner editor.

7 Blogs Every Author Should Follow

One of the best way to improve your writing is to learn from the best. Here are seven blogs that not only are good examples of excellent blogging but will also help you hone your craft and sell your books.

Literary Universe Marketing

Learn how connecting your books in a shared literary universe can help boost sales.

How To Keep Writing When You’re Scared About What Others Will Think

How to Work with Editors: Insights from One of the Best in the Business

How to Find and Work with Beta Readers

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Book Design

How to Pick a Strong Book Title

Your book’s title should accomplish four goals with only a few words. Learn how to create a memorable title that is easy to find and recommend.

Where Negative Book Reviews Come From And How to Make Them Go Away

Not all bad reviews are bad for sales. Learn how to get fewer bad reviews and how to respond to the ones you have.

How to Use Metadata to Sell More Books

Joshua Tallent teaches authors how to create quality metadata to increase book sales.

How to Optimize Your Amazon Listing with Bryan Cohen

The better you Amazon book page is, the more effective all your marketing efforts will be. And, put another way, a poor amazon page for your book can torpedo your other efforts.

How to Create a Design Brief for Your Book Cover

How to Use Your Book’s Back Matter to Sell More Books

Learn how to use your book’s back matter to sell more books and grow your email list.

134 – How to Relaunch a Book With Chris Fox

In this episode, we’re going to talk about how to re-launch your old novels....

111 – How to Write Bestselling Back Cover Copy

Your book’s front cover may get someone’s attention, but your book’s back cover copy gets their money. That copy can make or break your book promotion. Learn how to write amazing copy.

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Business Advice

How to Get Published with a Traditional Publishing House

Before you sign with a traditional publisher, you need to know these seven important steps.

The 10 Commandments of Book Marketing

If you want to succeed in publishing, heed these book marketing commandments.

How to Make Money From Your Platform

You can earn money with your platform before your book releases. Dave Jackson shows us how.

Episode 250: The Story of Novel Marketing and Thomas Umstattd Jr.

Learn how the Novel Marketing evolved and how growth has been sustained for 250 episodes.

Publishing Myths That Will Waste Your Time and Money

Don’t fall for these nine publishing myths that spread like a virus. Keep your publishing career healthy and learn what to do instead of falling for viral myths.

Painful Book Launch Lessons You Don’t Want to Learn the Hard Way

Don’t make these four painful book launch mistakes.

Readers Are Changing What They Read (and what to do about it)

What will the future hold for authors and readers? If you pay attention, you can predict what readers will be looking for in the future.

State of the Kindle 2020

Learn about Kindle ebook trends in 2020 with Alex Newton of K-lytics.

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Productivity

How to Prevent Writing Burnout

Follow these four crucial principles to avoid author burnout and maintain a healthy writing career.

How to Find and Work With a Virtual Assistant

Learn how to make more time for writing by hiring an assistant. It may cost less than you think, and it will free you up to focus on your writing.

2020 Software Guide for Authors

Authors and writers can work smarter, not harder, with these hardware and software tools that will increase your productivity and lead you to success.

How to Spend LESS Time Marketing Your Book

Learn how to get stellar book sales while spending LESS time on marketing. If book promotion stresses you out, these steps are for you.

How to Build Your Platform During Your Social Distancing

10 ways to progress as a writer while everything else is on hold.

New Years Productivity for Authors With Joanna Penn

Joanna Penn shares how to be productive in the new year.

7 Things Santa Can Teach Authors About Book Marketing

Seven book marketing lessons from Santa for Authors

Focus, Pruning and Why Novel Marketing is About to Change

Cutting activities from your life and business might be the most important move you’ll ever make to increase your growth.

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Independent Publishing

Indie Publishing

Amazon Advertising in 2021

Amazon continually tests and changes their ads platform, and authors must stay up to date. Bryan Cohen reports on what’s changed this year.

How to Build a Rejection-Proof Platform Q&A

15 answers to your questions about building an author platform.

Why Rapid Release is a Risky Book Launch Strategy

Is rapid release a shortcut to success? Or is it a trap that could destroy your author career? Learn when and why it does and doesn’t work.

COVID-19 Kindle Stats: Genre Winners and Losers

How has COVID-19 impacted the Kindle ebook market? Alex Newton answers based on the data.

How to Use Metadata to Sell More Books

Joshua Tallent teaches authors how to create quality metadata to increase book sales.

How to Get More Book Reviews with Jim Kukral

The more reviews you have, the more books you sell. And the more books you sell, the more reviews you get.

What Indie Authors Need to Know About Kindle Unlimited with Lacy Williams

Kindle Unlimited (Affiliate Link), also called KU, is the “Netflix of ebooks.” It costs readers $9.99 per month to get unlimited access to over one million ebooks. So, is it a good idea for your book to be in Kindle Unlimited?

State of the Kindle 2020

Learn about Kindle ebook trends in 2020 with Alex Newton of K-lytics.

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Traditional Publishing

Trad Pub

How to Build a Rejection-Proof Platform Q&A

15 answers to your questions about building an author platform.

How to Get Published with a Traditional Publishing House

Before you sign with a traditional publisher, you need to know these seven important steps.

How to Use Metadata to Sell More Books

Joshua Tallent teaches authors how to create quality metadata to increase book sales.

How to Get More Book Reviews with Jim Kukral

The more reviews you have, the more books you sell. And the more books you sell, the more reviews you get.

The Enclave Files

Rerun of The Enclave Files

Marketing 101: How Readers Make Buying Decisions at Physical Bookstores

The better you understand your reader’s customer journey, the more books you can sell.

Where to Find Mentorship for Your Publishing Career

Do you ever feel alone in the writing journey? Or perhaps you are not sure what to do next. You don’t need to! In this episode Thomas talks about10 different places to find mentorship and the pros and cons of each.

How to Protect Yourself from Counterfeiting and Other Amazon Attacks

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Conference Tips

How to Work With Fellow Authors To Sell More Books

You are not in this alone! Authors who work together sell more books than lone ranger writers.

Public Speaking for the Introverted Writer with Joanna Penn

083 – How to Get an Agent With Rachelle Gardner

Last episode we talked about getting an agent from Thomas’ and my perspective, in this episode, we’re going to talk about how to get an agent from the agent’s perspective. So we’d like to introduce you to one of our favorite people and an outstanding literary agent,...

082 – How to Get an Agent

Why do you want an agent? Capital Credibility Contacts and Contracts Do you need one? When you do When you don’t What a good agent can do for you How agenting has changed over the past 10 years Career counsel Contacts Projects you’d never hear about without them What...

063 – Six Proven Methods for Creating Maximum Impact at Writing Conferences

Intro Paragraph: Unless you have a multi-book contract (and we’re talking 4+...

032 – What is a Literary Agent Do You Still Need One

Not all authors need an agent. In this episode we talk with Steve Laube about...

030 – Selling An Editor So She Can Sell to Pub Board With Allen Arnold

This week we are talking with Allen Arnold about how to overcome that...

027 – How to Create an Elevator Pitch So Good That People will Stop the Elevator to Hear More

In this episode we’re going to talk about the legendary elevator pitch … and...

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Crowdfunding

Kickstarter Tips and Tricks With Chris Fox

Learn how to run a successful crowdfunding campaign with Chris Fox.

New Podcast: Creative Funding Show

We are launching a new podcast! The Creative Funding Show is a podcast where Author Media CEO, Thomas Umstattd interview Authors, YouTubers, and Podcasters who are funding their creativity using platforms like Patreon and Kickstarter. You will also learn about making...

128 – Taking Novel Marketing to the Next Level

Show Outline Introduction: Episode 1 was on Oct 7, 2013 A lot has happened over the last four and a half years. Jim has won half a dozen book awards Thomas spent time as the marketing director for a publishing company. We went a couple of years only posting every...

119 Working with Beta Readers, Crowdfunding, and More with Curt Iles

In this episode, we’re not going to be talking theory, but real-world examples of an author using the principles we talk about on Novel Marketing.

049 – How to Use Crowdfunding to Fund Your Next Book Advance

In this episode we are going to talk about how independent authors can use...

The Ultimate Crowdfunding Course for Authors Is Here

We've spent quite a bit of time at Author Media talking about crowdfunding--...

7 Kickstarter Mistakes We Made on MyBookTable

Kickstarter is changing the way that self-published authors are raising money for their books. Here are some hard lessons we learned on our first project.

How to Self-Publish for Free

Did you know there was a way to self publish with any company in the world without having to go out of pocket for the cost? Here is how to do it.

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Audiobook Publishing

Audiobooks

How to Market Your Audiobook

These seven strategies will help you form a close connection with your audience, create a high-quality audio experience, and sell more audiobooks.

How to Use Scarcity & Ubiquity to Make Your Book Irresistible

Scarcity makes your book valuable, Ubiquity makes it profitable. Learn how your book can be both for maximum results.

096 – How to Turn Your Book Into An Audiobook

Put it in your Contract If you are traditionally published, make sure the audiobook is written in. Publishers only pay for audiobook production for books they believe. Record Yourself/You become the voice talent … Advantages to doing it yourself- You know how your...