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Writing Tips
Productivity
Conference Tips
Book Design
Independent Publishing
Crowdfunding
Business Advice
Traditional Publishing
Audiobook Publishing
Amazon Advertising in 2021
Amazon continually tests and changes their ads platform, and authors must stay up to date. Bryan Cohen reports on what’s changed this year.
How to Prevent Writing Burnout
Follow these four crucial principles to avoid author burnout and maintain a healthy writing career.
How to Pick a Strong Book Title
Your book’s title should accomplish four goals with only a few words. Learn how to create a memorable title that is easy to find and recommend.
How to Find and Work With a Virtual Assistant
Learn how to make more time for writing by hiring an assistant. It may cost less than you think, and it will free you up to focus on your writing.
Search Engine Optimization for Author Websites
Learn how to improve your website’s SEO so readers can easily find you and buy your books.
Parler, MeWe, and How to Navigate Social Media Splintering as an Author
Should authors establish a presence on Parler and MeWe? Learn about the new social media platforms, and find out if you can connect with your readers there.
How to Develop an Author Tagline
You can develop a focused author tagline and build your brand by answering these questions about yourself and your message.
The 5 Baby-Step Platform Building Process
New authors can implement these important baby steps to strengthen their career development right now. Learn to walk before you run.
Writing Tips
Writing Tips
How to Prevent Writing Burnout
Follow these four crucial principles to avoid author burnout and maintain a healthy writing career.
How to Pick a Strong Book Title
Your book’s title should accomplish four goals with only a few words. Learn how to create a memorable title that is easy to find and recommend.
How to Quiet Your Inner Editor (so you can write faster)
James L. Rubart shares ten tips to quiet your inner editor.
7 Blogs Every Author Should Follow
One of the best way to improve your writing is to learn from the best. Here are seven blogs that not only are good examples of excellent blogging but will also help you hone your craft and sell your books.
Literary Universe Marketing
Learn how connecting your books in a shared literary universe can help boost sales.
How To Keep Writing When You’re Scared About What Others Will Think
How To Keep Writing When You’re Scared About What Others Will Think
How to Work with Editors: Insights from One of the Best in the Business
How to Work with Editors: Insights from One of the Best in the Business
How to Find and Work with Beta Readers
How to Find and Work with Beta Readers
Book Design
Book Design
How to Pick a Strong Book Title
Your book’s title should accomplish four goals with only a few words. Learn how to create a memorable title that is easy to find and recommend.
Where Negative Book Reviews Come From And How to Make Them Go Away
Not all bad reviews are bad for sales. Learn how to get fewer bad reviews and how to respond to the ones you have.
How to Use Metadata to Sell More Books
Joshua Tallent teaches authors how to create quality metadata to increase book sales.
How to Optimize Your Amazon Listing with Bryan Cohen
The better you Amazon book page is, the more effective all your marketing efforts will be. And, put another way, a poor amazon page for your book can torpedo your other efforts.
How to Create a Design Brief for Your Book Cover
How to Create a Design Brief for Your Book Cover
How to Use Your Book’s Back Matter to Sell More Books
Learn how to use your book’s back matter to sell more books and grow your email list.
134 – How to Relaunch a Book With Chris Fox
In this episode, we’re going to talk about how to re-launch your old novels....
111 – How to Write Bestselling Back Cover Copy
Your book’s front cover may get someone’s attention, but your book’s back cover copy gets their money. That copy can make or break your book promotion. Learn how to write amazing copy.
Business Advice
Business Advice
How to Get Published with a Traditional Publishing House
Before you sign with a traditional publisher, you need to know these seven important steps.
The 10 Commandments of Book Marketing
If you want to succeed in publishing, heed these book marketing commandments.
How to Make Money From Your Platform
You can earn money with your platform before your book releases. Dave Jackson shows us how.
Episode 250: The Story of Novel Marketing and Thomas Umstattd Jr.
Learn how the Novel Marketing evolved and how growth has been sustained for 250 episodes.
Publishing Myths That Will Waste Your Time and Money
Don’t fall for these nine publishing myths that spread like a virus. Keep your publishing career healthy and learn what to do instead of falling for viral myths.
Painful Book Launch Lessons You Don’t Want to Learn the Hard Way
Don’t make these four painful book launch mistakes.
Readers Are Changing What They Read (and what to do about it)
What will the future hold for authors and readers? If you pay attention, you can predict what readers will be looking for in the future.
State of the Kindle 2020
Learn about Kindle ebook trends in 2020 with Alex Newton of K-lytics.
Productivity
Productivity
How to Prevent Writing Burnout
Follow these four crucial principles to avoid author burnout and maintain a healthy writing career.
How to Find and Work With a Virtual Assistant
Learn how to make more time for writing by hiring an assistant. It may cost less than you think, and it will free you up to focus on your writing.
2020 Software Guide for Authors
Authors and writers can work smarter, not harder, with these hardware and software tools that will increase your productivity and lead you to success.
How to Spend LESS Time Marketing Your Book
Learn how to get stellar book sales while spending LESS time on marketing. If book promotion stresses you out, these steps are for you.
How to Build Your Platform During Your Social Distancing
10 ways to progress as a writer while everything else is on hold.
Productivity Tips for Authors With Joanna Penn
Joanna Penn shares how to be productive in the new year.
7 Things Santa Can Teach Authors About Book Marketing
Seven book marketing lessons from Santa for Authors
Focus, Pruning and Why Novel Marketing is About to Change
Cutting activities from your life and business might be the most important move you’ll ever make to increase your growth.
Independent Publishing
Indie Publishing
Amazon Advertising in 2021
Amazon continually tests and changes their ads platform, and authors must stay up to date. Bryan Cohen reports on what’s changed this year.
How to Build a Rejection-Proof Platform Q&A
15 answers to your questions about building an author platform.
Why Rapid Release is a Risky Book Launch Strategy
Is rapid release a shortcut to success? Or is it a trap that could destroy your author career? Learn when and why it does and doesn’t work.
COVID-19 Kindle Stats: Genre Winners and Losers
How has COVID-19 impacted the Kindle ebook market? Alex Newton answers based on the data.
How to Use Metadata to Sell More Books
Joshua Tallent teaches authors how to create quality metadata to increase book sales.
How to Get More Book Reviews with Jim Kukral
The more reviews you have, the more books you sell. And the more books you sell, the more reviews you get.
What Indie Authors Need to Know About Kindle Unlimited with Lacy Williams
Kindle Unlimited (Affiliate Link), also called KU, is the “Netflix of ebooks.” It costs readers $9.99 per month to get unlimited access to over one million ebooks. So, is it a good idea for your book to be in Kindle Unlimited?
State of the Kindle 2020
Learn about Kindle ebook trends in 2020 with Alex Newton of K-lytics.
Traditional Publishing
Trad Pub
How to Build a Rejection-Proof Platform Q&A
15 answers to your questions about building an author platform.
How to Get Published with a Traditional Publishing House
Before you sign with a traditional publisher, you need to know these seven important steps.
How to Use Metadata to Sell More Books
Joshua Tallent teaches authors how to create quality metadata to increase book sales.
How to Get More Book Reviews with Jim Kukral
The more reviews you have, the more books you sell. And the more books you sell, the more reviews you get.
The Enclave Files
Rerun of The Enclave Files
Marketing 101: How Readers Make Buying Decisions at Physical Bookstores
The better you understand your reader’s customer journey, the more books you can sell.
Where to Find Mentorship for Your Publishing Career
Do you ever feel alone in the writing journey? Or perhaps you are not sure what to do next. You don’t need to! In this episode Thomas talks about10 different places to find mentorship and the pros and cons of each.
How to Protect Yourself from Counterfeiting and Other Amazon Attacks
How to Protect Yourself from Counterfeiting and Other Amazon Attacks
Conference Tips
Conference Tips
How to Work With Fellow Authors To Sell More Books
You are not in this alone! Authors who work together sell more books than lone ranger writers.
Public Speaking for the Introverted Writer with Joanna Penn
Public Speaking for the Introverted Writer with Joanna Penn
083 – How to Get an Agent With Rachelle Gardner
Last episode we talked about getting an agent from Thomas’ and my perspective, in this episode, we’re going to talk about how to get an agent from the agent’s perspective. So we’d like to introduce you to one of our favorite people and an outstanding literary agent,...
082 – How to Get an Agent
Why do you want an agent? Capital Credibility Contacts and Contracts Do you need one? When you do When you don’t What a good agent can do for you How agenting has changed over the past 10 years Career counsel Contacts Projects you’d never hear about without them What...
063 – Six Proven Methods for Creating Maximum Impact at Writing Conferences
Intro Paragraph: Unless you have a multi-book contract (and we’re talking 4+...
032 – What is a Literary Agent Do You Still Need One
Not all authors need an agent. In this episode we talk with Steve Laube about...
030 – Selling An Editor So She Can Sell to Pub Board With Allen Arnold
This week we are talking with Allen Arnold about how to overcome that...
027 – How to Create an Elevator Pitch So Good That People will Stop the Elevator to Hear More
In this episode we’re going to talk about the legendary elevator pitch … and...
Crowdfunding
Crowdfunding
Kickstarter Tips and Tricks With Chris Fox
Learn how to run a successful crowdfunding campaign with Chris Fox.
New Podcast: Creative Funding Show
We are launching a new podcast! The Creative Funding Show is a podcast where Author Media CEO, Thomas Umstattd interview Authors, YouTubers, and Podcasters who are funding their creativity using platforms like Patreon and Kickstarter. You will also learn about making...
128 – Taking Novel Marketing to the Next Level
Show Outline Introduction: Episode 1 was on Oct 7, 2013 A lot has happened over the last four and a half years. Jim has won half a dozen book awards Thomas spent time as the marketing director for a publishing company. We went a couple of years only posting every...
119 Working with Beta Readers, Crowdfunding, and More with Curt Iles
In this episode, we’re not going to be talking theory, but real-world examples of an author using the principles we talk about on Novel Marketing.
049 – How to Use Crowdfunding to Fund Your Next Book Advance
In this episode we are going to talk about how independent authors can use...
The Ultimate Crowdfunding Course for Authors Is Here
We've spent quite a bit of time at Author Media talking about crowdfunding--...
7 Kickstarter Mistakes We Made on MyBookTable
Kickstarter is changing the way that self-published authors are raising money for their books. Here are some hard lessons we learned on our first project.
How to Self-Publish for Free
Did you know there was a way to self publish with any company in the world without having to go out of pocket for the cost? Here is how to do it.
Audiobook Publishing
Audiobooks
How to Market Your Audiobook
These seven strategies will help you form a close connection with your audience, create a high-quality audio experience, and sell more audiobooks.
How to Use Scarcity & Ubiquity to Make Your Book Irresistible
Scarcity makes your book valuable, Ubiquity makes it profitable. Learn how your book can be both for maximum results.
096 – How to Turn Your Book Into An Audiobook
Put it in your Contract If you are traditionally published, make sure the audiobook is written in. Publishers only pay for audiobook production for books they believe. Record Yourself/You become the voice talent … Advantages to doing it yourself- You know how your...
7 Reasons Why Your Book Should Also Be An Audiobook
Most books don’t end up as audiobooks and I think this is a huge marketing mistake for the following reasons.
068 – Where to Spend Your Marketing Money
Today we are answering a listener question from Name Erica Borgerson Website...
Reading Trends for 2013
Here are over a dozen book predictions for 2013 covering Audiobooks, eBooks and Reading Trends.