041 – How to Create A Breakthrough Author Brand Step 1 – Look in the Mirror
Branding is one of the most confusing topics under the umbrella of marketing. In this article, you’ll learn the first step to creating your author brand.
040 – 40th Episode Q&A Extravaganza
Answering your questions about name change, NaNoWriMo, genre, and connecting with established authors.
039 – How Writers Should Market Themselves to Editors With Karen Ball
This week we’re talking to one of my greatest friends in the industry since 2007, Karen Ball. Karen has been the executive editor and director of fiction at several publishing houses. She’s now an agent at the Steve Laube Agency. She has experience on...
The Upside and Downside of Free Books
Learn the pros and cons of offering your books for free and how you can incorporate giveaways into your overall marketing strategy.
How to Create an Elevator Pitch So Good That People will Stop the Elevator to Hear More
In this episode, we’re going to be talking about the legendary elevator pitch and how to create the kind of elevator pitch that gets people to want to listen and hear more about your book. Jim: I see an elevator pitch as a simple one-sentence description of what...
024 – An Easy Line to Help Introverted Authors Promote Their Writing to Complete Strangers
In this episode we talk about a powerful and easy way to market yourself and your writing to complete strangers even if you’re a total introvert.
20 To Brag or Not to Brag, That Is the Question
Find the balance in self promotion as an author. Learn effective ways to share your work while keeping it appealing.
010 – 12 Novel Marketing Ideas for Christmas
Maximize your book sales this Christmas with creative marketing ideas. Discover the best approach to marketing a book at Christmas.
30 Christian Literary Agents to Follow on Twitter
We’ve compiled a list of the top Christian literary agents on Twitter. It’s time to get connected.
How to Market Your Book on Pinterest
Pinterest gives you the opportunity of a large following that will quickly and easily. Learn how to use Pinterest to boost your platform.
008 – Where to Start Marketing Your First Novel
Learn how to start marketing a book effectively and avoid the overwhelm with practical tips and strategies.
001 – Marketing 101: What is Marketing?
Want to know what marketing really is? If you’re a marketing wiz, no need to listen, but if you’re not, this is the perfect place to start. We explain exactly what marketing is and why it’s critical you understand it, whether you’re pre-published, or 30 novels...
Do You Want Free Books?
We’ll show you how to become a book blogger and get free books.
Why Giving Your Book Away Actually Leads to Sales
Learn the book marketing strategy that brought one author’s book into the hands of national talk show hosts…and landed him in their book club.
How to Use Twitter to Supercharge Your Book Launch
Book signings just got easier. Use Twitter to supercharge the event and bring your readers to you. We’ll tell you how.
