Just a little over halfway through the year, it’s that time where many of us do an inventory check … and look at what we need to adjust for the rest of the year. We’re not going to call these second half resolutions, because these are not have tos … so you don’t...
Intro Paragraph: Expensive, but the REACH is unparalleled. 1967 the cost was $42,000 for a 30. Today 5 million Spending that kind of money means you have to create a great ad Talking Points: Seahawks One of the biggest TV shows in the world If you...
Tips for Making the Most on Your Book: Publish Prolifically. (Each book boosts sales for your other books) BUT DON’T OVERDO THIS: too many choices are not a good thing… Write Quickly (Quality + Speed = Excellence). Perfection is a trap. Write Consistently Write...
Episode 068 – Where to Spend Your Marketing Money (3790) We often discuss what not to spend your money on, and we feature free marketing techniques. In this article, we’ll answer a question from Erica Borgerson, author of The Lazy Girl Guide to...
Book signings are likely the most personal connection you’ll have with a reader. Because of that, it’s an important opportunity that could either leave the reader with a memorable experience, or could alienate a new friend. In this episode, we discuss the right way to...
What if we said that getting your work ripped off could significantly boost your sales? In this episode, we explore why getting stolen from should make your day. [atp_links linktype=”sbutn”]
Some say bookstores are only interested in promoting the best-selling authors. While that’s not true, getting their focus will take some tricks and techniques. In this episode, we cover five keys to getting the attention of physical,...
Branding is one of the most confusing topics under the umbrella of marketing. In this article, you’ll learn the first step to creating your author brand.