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Why do good books fail to sell while poorly written books fly off the shelves?

Why do good books fail to sell while poorly written books fly off the shelves?

by Thomas Umstattd Jr. | May 12, 2022 | Marketing Psychology, Promotion, Strategy, Writing Craft

Learn the 3 reasons some average books are perennial bestsellers while other well-written books aren’t.

How to Use Goodreads to Promote Your Book

How to Use Goodreads to Promote Your Book

by Thomas Umstattd Jr. | Mar 30, 2022 | Promotion, Social Media

Goodreads is one of the most effective social networks for authors. Learn how to use Goodreads to connect with readers and sell more books.

Facebook Advertising for Authors

Facebook Advertising for Authors

by Thomas Umstattd Jr. | Mar 9, 2022 | Advertising, Promotion, Social Media

Facebook can be useful for authors if you use it in the right way. Find out how you can use Facebook to help you sell more books.

How to Launch Your Book on a Budget

How to Launch Your Book on a Budget

by Thomas Umstattd Jr. | Feb 23, 2022 | Business Advice, Promotion, Strategy

Is your book launch budget filled with expenses or investments? Learn how and where to spend your time and money to get the greatest return.

How to Launch Your Book in 2022

How to Launch Your Book in 2022

by Thomas Umstattd Jr. | Feb 16, 2022 | Promotion, Strategy

Your book deserves a well-planned, effective book launch. Learn how to maximize sales in those all-important first 30 days after release.

How to Run a Kickstarter Campaign for Your Second Book with Jonathan Shuerger

How to Run a Kickstarter Campaign for Your Second Book with Jonathan Shuerger

by Novel Marketing | Nov 17, 2021 | Independent Publishing, Promotion

Learn how to raise money from future readers, pay for your book before you publish it, and reward your supporters for contributing.

How to Grow Your Podcast Audience – with David Hooper

How to Grow Your Podcast Audience – with David Hooper

by Thomas Umstattd Jr. | Oct 27, 2021 | Podcasting, PR, Promotion

Learn how to increase your podcast’s impact by connecting with other podcasters, authors, and audiences who are interested in your book.

How Jack Ellem Went from Unpublished to Bestselling Indie Author

How Jack Ellem Went from Unpublished to Bestselling Indie Author

by Thomas Umstattd Jr. | Sep 29, 2021 | Independent Publishing, Promotion, Strategy

Find out how Jack Ellem became a bestselling indie author in two foreign countries while living in Australia and learn how his strategies can work for you.

How to Use Price Pulsing to Supercharge Your Backlist Sales

How to Use Price Pulsing to Supercharge Your Backlist Sales

by Thomas Umstattd Jr. | Sep 22, 2021 | Marketing Psychology, Promotion, Strategy

Discover three ways to revive your backlist and increase sales with price pulsing.

How to Sell Your Book In Person (and make way more money per copy)

How to Sell Your Book In Person (and make way more money per copy)

by Thomas Umstattd Jr. | Sep 1, 2021 | Business Advice, Promotion, Public Speaking

Author make the most profit when they sell books in person. Take these five steps to sell more books and increase your revenue.

An Author’s Guide to StoryOrigin

An Author’s Guide to StoryOrigin

by Thomas Umstattd Jr. | Aug 11, 2021 | Email Marketing, Platform

Learn how you can grow your author email list with the help of StoryOrigin’s author community and list-building tools.

How to Get a Reader’s Attention by Shocking Broca

How to Get a Reader’s Attention by Shocking Broca

by Thomas Umstattd Jr. | Jun 23, 2021 | Promotion, Strategy

Learn how natural brain function can help you get your reader’s attention so you can introduce them to your book.

7 Kinds of Indie Authors

7 Kinds of Indie Authors

by Thomas Umstattd Jr. | Jun 16, 2021 | Business Advice, Independent Publishing, Publishing

Find out which kind of indie author you are and which sales strategies and promotional tools will work best for you.

How to Create Press Releases

How to Create Press Releases

by Thomas Umstattd Jr. | May 5, 2021 | PR, Promotion, Strategy

Eight strategies to help you create a compelling news release.

How to Market Books to Homeschool Families with Tricia Goyer

How to Market Books to Homeschool Families with Tricia Goyer

by Thomas Umstattd Jr. | Feb 3, 2021 | Promotion, Strategy

Tricia Goyer explains how authors can connect with an enormous market of faithful readers in the homeschool community.

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