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How to Nail a Hostile Media Interview  

How to Nail a Hostile Media Interview  

by Thomas Umstattd Jr. | Apr 5, 2023 | PR, Promotion

Don’t shy away from a potentially hostile interview. Instead, follow these tips to give the journalist what you want them to publish.

How to Prepare for Your First Webinar  

How to Prepare for Your First Webinar  

by Thomas Umstattd | Mar 22, 2023 | Platform, Public Speaking

Grow your email list, get to know your audience, and boost your income potential by learning how to host an author webinar.

How to Successfully Market a Children’s Book

How to Successfully Market a Children’s Book

by Thomas Umstattd Jr. | Mar 1, 2023 | Promotion, Public Speaking, Strategy

Learn the innovative and old-fashioned ways successful authors market a children’s book to kids, parents, teachers, and librarians.

How to Look and Sound Professional on Zoom, Webinars, and Podcasts

How to Look and Sound Professional on Zoom, Webinars, and Podcasts

by Thomas Umstattd Jr. | Feb 8, 2023 | Podcasting, Promotion, Public Speaking

Give yourself an edge over most authors by following these tips to look and sound professional on webinars, Zoom calls, and podcasts.

How to Get More Book Reviews With Derek Doepker

How to Get More Book Reviews With Derek Doepker

by Thomas Umstattd Jr. | Feb 1, 2023 | Marketing Psychology, Promotion

Bestselling author and marketing strategist Derek Doepker shares tips to help you get more book reviews before, during, or after your launch.

Whisper and the World Whispers Back

Whisper and the World Whispers Back

by Thomas Umstattd | Jan 11, 2023 | Author Websites, Platform, Social Media

When readers can’t hear about your book, they can’t read it, even if it’s really good. Learn three reasons your book promotion may fall flat.

20 Ways to Promote Your Book During the Holiday Season  

20 Ways to Promote Your Book During the Holiday Season  

by Thomas Umstattd | Dec 7, 2022 | Promotion, Strategy

If you want to maximize your holiday book promotion, implement some or all of these 20 strategies to boost your book sales this Christmas.

How to Grow your Platform Without Social Media – with Sandy Cooper

How to Grow your Platform Without Social Media – with Sandy Cooper

by Thomas Umstattd Jr. | Nov 30, 2022 | Platform, Social Media

Can you leave social media and still grow a platform from which to launch your books? Sandy Cooper has the answer in this interview.

How to Use QR Codes to Boost Book Sales & Grow Your Email List

How to Use QR Codes to Boost Book Sales & Grow Your Email List

by Thomas Umstattd Jr. | Oct 19, 2022 | Author Websites, Email Marketing, Promotion

Learn six ways authors can use book QR codes to connect with readers and promote their books online and offline.

How to Supercharge Ebook Sales

How to Supercharge Ebook Sales

by Thomas Umstattd Jr. | Oct 5, 2022 | Advertising, Email Marketing, Promotion

If your ebook sales are lagging, these 7 strategies will teach you how to market your ebook effectively with tactics specific to ebooks.

How to Get Better at Public Speaking with Jane Jenkins Herlong

How to Get Better at Public Speaking with Jane Jenkins Herlong

by Thomas Umstattd Jr. | Jul 20, 2022 | Platform, Public Speaking

Tips and advice for securing your first speaking engagement, nailing your presentation, selling books, and getting invited back.

Hybrid Publishing

Hybrid Publishing

by Thomas Umstattd Jr. | Jul 13, 2022 | Business Advice, Independent Publishing, Promotion, Publishing

Is working with a hybrid publisher the right decision for you? Learn the pros and cons of hybrid publishing and how to explore your options.

How to Promote Your Book Using AuthorsXP.com with Amy Vansant

How to Promote Your Book Using AuthorsXP.com with Amy Vansant

by Novel Marketing | Jul 6, 2022 | Promotion, Strategy

I love introducing authors to tools that can make their writing lives easier. Some tools help you write better, publish more easily, grow your email list, and increase your readership. Different tools work for different authors, so I’m not dogmatic about which...
Write Bestselling Pitches by Avoiding These 10 Copywriting Mistakes

Write Bestselling Pitches by Avoiding These 10 Copywriting Mistakes

by Thomas Umstattd Jr. | Jun 29, 2022 | Copywriting, Promotion

If you want to write bestselling pitches for your book, be sure to avoid these 10 copywriting mistakes!

How to Conduct Your Own Media Tour (without hiring a PR Firm) With Dr. Saundra Dalton-Smith

How to Conduct Your Own Media Tour (without hiring a PR Firm) With Dr. Saundra Dalton-Smith

by Thomas Umstattd Jr. | Jun 8, 2022 | PR, Promotion

Dr. Saundra Dalton-Smith shares pro tips for getting booked on podcasts, radio, and TV by scheduling your own author media tour.

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