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How to Get Book Clubs to Pick YOUR Book

How to Get Book Clubs to Pick YOUR Book

by Thomas Umstattd Jr. | Aug 16, 2023 | Book Design, Promotion, Public Speaking

Authors dream of having a book club pick their book to read and discuss. Find out how to make your book book-club-friendly.

From Book Blurb to Bestseller: How to Craft Compelling Amazon Pages With Dave Chesson

From Book Blurb to Bestseller: How to Craft Compelling Amazon Pages With Dave Chesson

by Thomas Umstattd Jr. | Aug 9, 2023 | Book Design, Copywriting, Promotion

Learn how a free tool can help improve your book description, increase your sales, and improve the effectiveness of your Amazon sales page.

How to Extend Your Book’s Life With Effective Marketing

How to Extend Your Book’s Life With Effective Marketing

by Thomas Umstattd Jr. | Jun 21, 2023 | Publishing, Strategy, Writing Craft

Find out how to market your book in the four stages of its lifecycle and how to extend book sales on older books.

Good Brands Vs. Big Brands 

Good Brands Vs. Big Brands 

by Thomas Umstattd Jr. | Jun 7, 2023 | Branding, Platform

Find out if it’s better to create an author brand that is good or big. Discover the difference between the two and which should come first.

How to Create an Email Drip Marketing Campaign

How to Create an Email Drip Marketing Campaign

by Thomas Umstattd Jr. | Apr 19, 2023 | Email Marketing, Promotion

Find out what to write in your first emails to new subscribers so they’re thrilled to read your emails and reluctant to unsubscribe.

How to Nail a Hostile Media Interview  

How to Nail a Hostile Media Interview  

by Thomas Umstattd Jr. | Apr 5, 2023 | PR, Promotion

Don’t shy away from a potentially hostile interview. Instead, follow these tips to give the journalist what you want them to publish.

How to Prepare for Your First Webinar  

How to Prepare for Your First Webinar  

by Thomas Umstattd | Mar 22, 2023 | Platform, Public Speaking

Grow your email list, get to know your audience, and boost your income potential by learning how to host an author webinar.

How to Successfully Market a Children’s Book

How to Successfully Market a Children’s Book

by Thomas Umstattd Jr. | Mar 1, 2023 | Promotion, Public Speaking, Strategy

Learn the innovative and old-fashioned ways successful authors market a children’s book to kids, parents, teachers, and librarians.

How to Look and Sound Professional on Zoom, Webinars, and Podcasts

How to Look and Sound Professional on Zoom, Webinars, and Podcasts

by Thomas Umstattd Jr. | Feb 8, 2023 | Podcasting, Promotion, Public Speaking

Give yourself an edge over most authors by following these tips to look and sound professional on webinars, Zoom calls, and podcasts.

How to Get More Book Reviews With Derek Doepker

How to Get More Book Reviews With Derek Doepker

by Thomas Umstattd Jr. | Feb 1, 2023 | Marketing Psychology, Promotion

Bestselling author and marketing strategist Derek Doepker shares tips to help you get more book reviews before, during, or after your launch.

Whisper and the World Whispers Back

Whisper and the World Whispers Back

by Thomas Umstattd | Jan 11, 2023 | Author Websites, Platform, Social Media

When readers can’t hear about your book, they can’t read it, even if it’s really good. Learn three reasons your book promotion may fall flat.

20 Ways to Promote Your Book During the Holiday Season  

20 Ways to Promote Your Book During the Holiday Season  

by Thomas Umstattd | Dec 7, 2022 | Promotion, Strategy

If you want to maximize your holiday book promotion, implement some or all of these 20 strategies to boost your book sales this Christmas.

How to Grow your Platform Without Social Media – with Sandy Cooper

How to Grow your Platform Without Social Media – with Sandy Cooper

by Thomas Umstattd Jr. | Nov 30, 2022 | Platform, Social Media

Can you leave social media and still grow a platform from which to launch your books? Sandy Cooper has the answer in this interview.

How to Use QR Codes to Boost Book Sales & Grow Your Email List

How to Use QR Codes to Boost Book Sales & Grow Your Email List

by Thomas Umstattd Jr. | Oct 19, 2022 | Author Websites, Email Marketing, Promotion

Learn six ways authors can use book QR codes to connect with readers and promote their books online and offline.

How to Supercharge Ebook Sales

How to Supercharge Ebook Sales

by Thomas Umstattd Jr. | Oct 5, 2022 | Advertising, Email Marketing, Promotion

If your ebook sales are lagging, these 7 strategies will teach you how to market your ebook effectively with tactics specific to ebooks.

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