How to Craft a Cancel Proof Marketing Strategy
Discover how author cancel culture has changed and learn about its impact on book sales and public perception.
Book Promotion in 2025: How AI Gives Authors More Time to Write
Learn how authors can use AI to generate book marketing ideas, audience descriptions, and images so they can reclaim their time for writing.
How to Sell Books From a Table
Maximize your book sales at in-person events with these expert tips. Learn to effectively sell books and avoid common mistakes.
Read This Before Your Next Podcast Guest Interview
Learn how to sound like a pro during your podcast interview. Get tips on achieving good podcast sound without breaking the bank.
How to Run a Local Book Festival
If you’ve wished for an in-person venue to sell books and connect with readers and authors, find out how starting a book festival can help.
How to Write Stories Readers Will Love by Knowing the Zeitgeist
If it takes you two years to write a book, you owe it to yourself to ask the question, “What kinds of books will be popular in two years?” Reader preferences change over time, but sometimes they change rapidly. If you don’t keep up, you can get stuck...
How to Use Reverse Coupons
Discover how you can do a kindness for your readers, help them take action, and sell more books at a higher price with a reverse coupon.
101 Book Marketing Ideas That Will Change Your Life
We’ve compiled a list of book marketing ideas that will connect you to readers, build your brand, and sell your book. If you feel stuck with your book, this guide has the idea that will get you unstuck. The goal of this guide is to help get your creative juices...
What to do When Book Sales Start Slipping
If you want to increase book sales after they’ve started to fall, check out this list of mistakes to avoid and strategies to try.
Marketing a Book Series with Kristina Stanley
Writing a series gives you marketing advantages if you do it right. Find out how to structure your series to maximize your marketing efforts.
Announcing the 2025 Novel Marketing Conference
Learn the details of the 2025 Novel Marketing Conference, how it will differ from last year’s conference, and what makes it unique.
How to Deliver Your Book Baby
What to expect when you’re publishing a book and what your “book baby” needs for a healthy gestation, birth, and life.
How to Use Research to Market Your Novel
Wondering what to include in your newsletter, blog, or podcast? Find out how to repurpose your research and thrill your readers.
How to Write Better Short Stories With Steve Diamond
Discover all the benefits of writing short stories and find out how to write a great one that will impact readers and prompt them to buy your books.
How to Avoid Book-Marketing Overwhelm
If book marketing feels overwhelming, you may be facing these 10 stressors. Learn how to deal with each one and reduce your marketing stress.
