How to Win Friends and Pitch Your Book
Discover 6 steps to crafting a short pitch for your book and yourself before you attend your next conference or cocktail party.
The Most Important Lessons from 10 Years of Novel Marketing
Discover our list of the most important episodes we’ve recorded in the past ten years of podcasting about book marketing.
How to Get Book Clubs to Pick YOUR Book
Authors dream of having a book club pick their book to read and discuss. Find out how to make your book book-club-friendly.
Substack for Authors: An Exciting Opportunity or Just Hype?
Find out the advantages and limitations of Substack for authors with various platform-building strategies.
Trim to Win: Why Saying ‘No’ is Crucial for Publishing Success: A Pruning Story
I have crepe myrtle trees in my front yard that have grown out of control. A neighbor noticed and gave me some tips on how to prune them to a manageable size. I took her advice and pruned the trees aggressively, but soon they were out of control again. Again, my...
Good Brands Vs. Big Brands
Find out if it’s better to create an author brand that is good or big. Discover the difference between the two and which should come first.
The Amazing Power of Reader Surveys
Find out why and how creating a reader survey can improve and transform your writing and relationship with readers.
How to Get Good Website Stats
Two important tools will help you see your website’s stats clearly. Find out which tools you need and what they tell you.
How to Turn a Podcast Episode into a Blog Post
Learn how turning your podcast content into a blog post can benefit you, your readers, and your website, and discover tools to help you get it done.
How to Thrive as an Author in Your Twilight Years
Learn how to clarify your writing goals, avoid damaging shortcuts, and write a book in retirement. You’re never too old to start writing.
How to Prepare for Your First Webinar
Grow your email list, get to know your audience, and boost your income potential by learning how to host an author webinar.
How to Successfully Market a Children’s Book
Learn the innovative and old-fashioned ways successful authors market a children’s book to kids, parents, teachers, and librarians.
How to Look and Sound Professional on Zoom, Webinars, and Podcasts
Give yourself an edge over most authors by following these tips to look and sound professional on webinars, Zoom calls, and podcasts.
Whisper and the World Whispers Back
When readers can’t hear about your book, they can’t read it, even if it’s really good. Learn three reasons your book promotion may fall flat.
Trolls, Haters, and Critics Oh My – How to Handle Negative Feedback as an Author
The cold reality of being a writer is that some people will hate you and your writing. What do you do about those people?
