How to Find Your Readers
Follow these five steps to find out what your readers like and want in a book. Their preferences might surprise you and lead you to success.
Niche Marketing: A Coaching Session
Writing to a small niche has its advantages. In this coaching session, an author asks how to market to a very small segment of readers.
A New Social Network for Authors
Learn how to avoid social media distractions, connect with qualified authors, and write better books with our new social network for authors.
How Jason Porterfield Grew His Email List from 0 to 6,000 in One Year
Learn which Facebook ads work best for connecting with interested readers, growing your author email list, and ultimately selling books.
How to Get Strangers to Want to Buy Your Book Using Reciprocity (Marketing Psychology)
Learn how three principles of reciprocity will help you show kindness to your readers and sell more books.
How to Connect with Teen Readers: A Coaching Session With a Pre-Published YA Novelist
Learn how authors writing YA books can connect with teen readers.
How to Improve Your Author Website with Carla Hoch
Learn how to create an author website your readers want to visit. Carla Hoch shares her success story.
A Short History of Facebook Marketing for Authors
Facebook is about to change. Authors need to know what’s coming and how to survive the digital upheaval.
10 Classic Branding Blunders Authors Make (and how to avoid them)
Authors with weak brands get ignored by publishers and readers alike. Learn how to avoid the 10 most common author branding mistakes.
How to Market Books to Homeschool Families with Tricia Goyer
Tricia Goyer explains how authors can connect with an enormous market of faithful readers in the homeschool community.
Search Engine Optimization (SEO) for Author Websites
Learn how to improve your website’s SEO so readers can easily find you and buy your books.
Parler, MeWe, and How to Navigate Social Media Splintering as an Author
Should authors establish a presence on Parler and MeWe? Learn about the new social media platforms, and find out if you can connect with your readers there.
How to Develop an Author Tagline
You can develop a focused author tagline and build your brand by answering these questions about yourself and your message.
The 5 Baby-Step Platform Building Process
New authors can implement these important baby steps to strengthen their career development right now. Learn to walk before you run.
How to Build a Rejection-Proof Platform Q&A
15 answers to your questions about building an author platform.
