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How to Work With a PR Firm to Promote Your Book

How to Work With a PR Firm to Promote Your Book

by Thomas Umstattd Jr. | Jul 16, 2025 | PR, Promotion

Publicity has always been important for authors. Find out which media outlets are most useful to authors in 2025.

What does ChatGPT Actually Know About Your Book?

What does ChatGPT Actually Know About Your Book?

by Thomas Umstattd Jr. | Jul 9, 2025 | Promotion

Do the most popular AI tools know about your book? Do they know enough to recommend it to readers? Discover how to find out if they do.

How to Create Sales Optimized Book Pages for Your Author Website

How to Create Sales Optimized Book Pages for Your Author Website

by Thomas Umstattd Jr. | Jun 25, 2025 | Promotion

Discover why a website book page is vital for authors and how to design an effective page that captivates and helps readers and AI alike.

TikTok, Iran, and AI: What Authors Need to Know Now

TikTok, Iran, and AI: What Authors Need to Know Now

by Thomas Umstattd Jr. | Jun 23, 2025 | Author Update

Welcome to the Summer Solstice edition of Author Update, where co-hosts Thomas Umstattd, Jr. and Jonathan Shuerger unpack the headlines that matter to authors—from global conflicts to algorithm updates. In this jam-packed episode, they dig into the TikTok ban, the war...
Is Your Traditional Publisher Going Bankrupt? 8 Warning Signs to Look Out For

Is Your Traditional Publisher Going Bankrupt? 8 Warning Signs to Look Out For

by Thomas Umstattd Jr. | Jun 18, 2025 | Publishing

Understand the signs and implications of a publisher going bankrupt and what authors can do if their traditional publisher closes.

Adapting a Podcast to YouTube

Adapting a Podcast to YouTube

by Thomas Umstattd Jr. | Jun 11, 2025 | Platform, Podcasting

Discover the keys to adapting a podcast to YouTube. Understand what works best to grow your channel effectively.

How to Publish a Novel in 2025

How to Publish a Novel in 2025

by Thomas Umstattd Jr. | Jun 4, 2025 | Publishing

Learn how to successfully publish a novel with my six-step roadmap. Avoid common mistakes and start at the right place for strong sales.

An Introduction to Author Ecosystems with Russell Nohelty

An Introduction to Author Ecosystems with Russell Nohelty

by Thomas Umstattd Jr. | May 28, 2025 | Independent Publishing, Publishing

Explore the concept of author ecosystems and discover marketing strategies tailored to your unique approach and audience.

Do 45% of Authors *Already* Use AI?! | Author Update

Do 45% of Authors *Already* Use AI?! | Author Update

by Thomas Umstattd Jr. | May 23, 2025 | Author Update

Thomas: Welcome to Author Update. I’m Thomas Umstead, Jr. And sometimes on this show, we don’t talk about AI even a little bit. And today is not one of those days. What’s our first story, Jonathan? Jonathan: And I’m Jonathan Scherger. This is...
AI Optimization for Authors

AI Optimization for Authors

by Thomas Umstattd Jr. | May 21, 2025 | Author Websites, Promotion

Transform your approach to book marketing with AI optimization for authors. Find out how AI can help readers discover your book.

KDP Royalty Changes & Invasion of the AI Audiobooks

KDP Royalty Changes & Invasion of the AI Audiobooks

by Thomas Umstattd Jr. | May 16, 2025 | Author Update

Introduction (00:01.851) Thomas: KDP royalty changes and invasion of the AI audiobooks. This is Author Update. I’m Thomas Umstatt, Jr. Jonathan: I’m Jonathan Shuerger, and we’re just gonna jump right into it today. Spotify and Patreon Add Buy Buttons...
Your Author Toolbox: Time-Saving Tools for Busy Authors

Your Author Toolbox: Time-Saving Tools for Busy Authors

by Thomas Umstattd Jr. | May 14, 2025 | Author Websites, Platform, Productivity, Promotion

Discover this suite of innovative writing tools for authors designed to streamline your writing, marketing, email list, and sales efforts.

Author Update: Skype Dies, Romantasy Surges, and Mr. Beast Writes a Book

Author Update: Skype Dies, Romantasy Surges, and Mr. Beast Writes a Book

by Thomas Umstattd Jr. | May 9, 2025 | Author Update

Introduction Thomas: Skype dies, Romantasy surges, and Mr. Beast starts writing the bestest, best-selling book ever. Or does he? Find out in this episode of Author Update. I’m Thomas Umstead, Jr. with Jonathan Sugar, and we have a lot of really surprisingly good...
Genius Link: A Guide for Authors

Genius Link: A Guide for Authors

by Thomas Umstattd Jr. | May 7, 2025 | Advertising, Platform, Promotion

Explore the benefits of universal book links for authors. Drive sales by linking to your book across multiple platforms worldwide.

Book Bans, Copyright Trolls Target Authors, and is Social Media Mostly Bots? | Author Update

Book Bans, Copyright Trolls Target Authors, and is Social Media Mostly Bots? | Author Update

by Thomas Umstattd Jr. | May 3, 2025 | Author Update

Welcome to Author Update, your go-to source for the latest publishing industry news, marketing strategies, and author advice! In this episode, we dive into crucial developments affecting authors and their publishing journeys. Episode Highlights: 🔍 Social media AI bots...
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