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How to Turn a Podcast Episode into a Blog Post

How to Turn a Podcast Episode into a Blog Post

by Thomas Umstattd Jr. | May 10, 2023 | Promotion, Strategy

Learn how turning your podcast content into a blog post can benefit you, your readers, and your website, and discover tools to help you get it done.

How to Thrive as an Author in Your Twilight Years

How to Thrive as an Author in Your Twilight Years

by Thomas Umstattd Jr. | May 3, 2023 | Publishing

Learn how to clarify your writing goals, avoid damaging shortcuts, and write a book in retirement. You’re never too old to start writing.

How to Find Your Timothy  

How to Find Your Timothy  

by Thomas Umstattd Jr. | Apr 26, 2023 | Promotion, Publishing, Writing Craft

One person’s opinion about your book is more important than anyone else’s. Discover who it is and how to find them before you publish.

How to Take Advantage of Email Drip Marketing as an Author

How to Take Advantage of Email Drip Marketing as an Author

by Thomas Umstattd Jr. | Apr 19, 2023 | Email Marketing, Promotion

Find out what to write in your first emails to new subscribers so they’re thrilled to read your emails and reluctant to unsubscribe.

How to Convince Readers to Read *Your* Book Next

How to Convince Readers to Read *Your* Book Next

by Thomas Umstattd Jr. | Apr 12, 2023 | Copywriting, Promotion

Learn five steps to creating a compelling pitch that will pique the interest of publishers, agents, editors and readers.

How to Nail a Hostile Media Interview  

How to Nail a Hostile Media Interview  

by Thomas Umstattd Jr. | Apr 5, 2023 | Promotion

Don’t shy away from a potentially hostile interview. Instead, follow these tips to give the journalist what you want them to publish.

Why Many People Are Afraid to Buy Books (Marketing Psychology)

Why Many People Are Afraid to Buy Books (Marketing Psychology)

by Thomas Umstattd Jr. | Mar 8, 2023 | Promotion

Find out how a powerful marketing tool of loss aversion can be an ally for authors and not an enemy of sales.

How to Successfully Market a Children’s Book

How to Successfully Market a Children’s Book

by Thomas Umstattd Jr. | Mar 1, 2023 | Promotion

Learn the innovative and old-fashioned ways successful authors market a children’s book to kids, parents, teachers, and librarians.

How a War Between China and Taiwan Would Change Reading, Writing, and Publishing  

How a War Between China and Taiwan Would Change Reading, Writing, and Publishing  

by Thomas Umstattd Jr. | Feb 22, 2023 | Promotion, Publishing

Learn how geopolitics affect supply chain issues for authors and how to continue writing amid political or economic disruptions.

AI Book Covers & ChatGPT

AI Book Covers & ChatGPT

by Thomas Umstattd Jr. | Feb 15, 2023 | Book Design, Publishing, Writing Craft

Find out how authors use ChatGPT, Midjourney, and other AI tools to create book covers, characters, and plot ideas for their books.

How to Look and Sound Professional on Zoom, Webinars, and Podcasts

How to Look and Sound Professional on Zoom, Webinars, and Podcasts

by Thomas Umstattd Jr. | Feb 8, 2023 | Podcasting, Promotion, Public Speaking

Give yourself an edge over most authors by following these tips to look and sound professional on webinars, Zoom calls, and podcasts.

How to Get More Book Reviews With Derek Doepker

How to Get More Book Reviews With Derek Doepker

by Thomas Umstattd Jr. | Feb 1, 2023 | Promotion

Bestselling author and marketing strategist Derek Doepker shares tips to help you get more book reviews before, during, or after your launch.

How to Build Hype for a Debut Novel

How to Build Hype for a Debut Novel

by Thomas Umstattd Jr. | Jan 18, 2023 | Promotion

Learn which book launching techniques a debut YA author used to successfully crowdfund and launch her first novel.

Trolls, Haters, and Critics Oh My – How to Handle Negative Feedback as an Author

Trolls, Haters, and Critics Oh My – How to Handle Negative Feedback as an Author

by Thomas Umstattd Jr. | Dec 14, 2022 | Platform, Social Media

The cold reality of being a writer is that some people will hate you and your writing. What do you do about those people?

How to Grow your Platform Without Social Media – with Sandy Cooper

How to Grow your Platform Without Social Media – with Sandy Cooper

by Thomas Umstattd Jr. | Nov 30, 2022 | Platform, Social Media

Can you leave social media and still grow a platform from which to launch your books? Sandy Cooper has the answer in this interview.

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