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Facebook Advertising for Authors

Facebook Advertising for Authors

by Thomas Umstattd Jr. | Mar 9, 2022 | Advertising, Promotion, Social Media

Facebook can be useful for authors if you use it in the right way. Find out how you can use Facebook to help you sell more books.

A New Social Network for Authors

A New Social Network for Authors

by Thomas Umstattd Jr. | May 26, 2021 | News, Social Media

Learn how to avoid social media distractions, connect with qualified authors, and write better books with our new social network for authors.

A Short History of Facebook Marketing for Authors

A Short History of Facebook Marketing for Authors

by Thomas Umstattd Jr. | Feb 17, 2021 | Advertising, Platform, Social Media

Facebook is about to change. Authors need to know what’s coming and how to survive the digital upheaval.

Parler, MeWe, and How to Navigate Social Media Splintering as an Author

Parler, MeWe, and How to Navigate Social Media Splintering as an Author

by Thomas Umstattd Jr. | Dec 2, 2020 | Platform, Social Media, Strategy

Should authors establish a presence on Parler and MeWe? Learn about the new social media platforms, and find out if you can connect with your readers there.

How to Use Facebook To Promote Your Book

How to Use Facebook To Promote Your Book

by Thomas Umstattd Jr. | Dec 10, 2018 | Advertising, Promotion, Social Media

Tips for authors on how to use Facebook for marketing your book and which tactics no longer work at all.

Why Facebook is Overrated for Book Marketing

Why Facebook is Overrated for Book Marketing

by Thomas Umstattd Jr. | Dec 4, 2018 | Advertising, Business Advice, Promotion, Publishing, Social Media

Why Facebook is Overrated for Book Marketing

How to Use Facebook To Promote Your Book

How to Host a Facebook Live For Your Book

by Thomas Umstattd Jr. | Sep 4, 2018 | Promotion, Social Media

In this episode, we talk about how to host a live video on Facebook to promote your next book launch. It is easy to look and sound amazing on Facebook Live!

Book Marketing 101: Author Advertising

Book Marketing 101: Author Advertising

by Thomas Umstattd Jr. | Jun 26, 2018 | Advertising, Marketing 101, Promotion

Learn four advertising fundamentals that apply when buying ads on Facebook, Amazon, Goodreads, and anywhere you buy advertising.

How to Use Facebook To Promote Your Book

123 – What the New Facebook Changes Mean for Authors

by Thomas Umstattd Jr. | Feb 6, 2018 | News, Promotion, Social Media

The 2018 changes to Facebook are changing what works and what doesn’t work for authors and books. Listen to this episode to learn how to make Facebook work for your writing.

What Facebook’s 2018 Change Means for Authors

What Facebook’s 2018 Change Means for Authors

by Thomas Umstattd Jr. | Jan 16, 2018 | News, Promotion, Social Media

On January 11th, 2018 Facebook announced massive changes to what content people will see. Here is a detailed analysis of the new Facebook changes and what they mean for authors

How to Use Facebook To Promote Your Book

089 – How To Use the Power of Video to Engage More Readers

by Thomas Umstattd Jr. | Nov 8, 2016 | Promotion, Social Media

Discover what platforms, equipment, and space you need (and don’t need!) to distribute your content via video.

How to Use Facebook To Promote Your Book

060 – Q&A Extravaganza & Big Announcement

by Thomas Umstattd Jr. | Mar 1, 2015 | Promotion

Find out how authors use social media differently, whether you should make an audiobook and how to review others’ books.

How to Use Facebook To Promote Your Book

How to Throw a Facebook Party for Your Book Interview With Nadine Brandes

by Thomas Umstattd Jr. | Nov 4, 2014 | Promotion, Social Media

Show Outline: Update 2024: Thomas no longer recommends using Facebook for connecting with readers. Here’s the run-down on how I threw the FB Party: What is a Facebook party? How do You prepare? How did you promote? What prizes did you use? How to you run a...
How to Use Facebook To Promote Your Book

022 – 12 Ways to Get More Facebook Fans

by Thomas Umstattd Jr. | Mar 31, 2014 | Promotion, Social Media

In this episode we are going to talk about Facebook. And more specifically, how to get more Facebook fans. Why Facebook is still important: Still the biggest social network (after email) Publishers pay attention to Facebook, particularly your PTAT score. 12 Ways to...
How to Create a Facebook Page in 3 Easy Steps

How to Create a Facebook Page in 3 Easy Steps

by Thomas Umstattd Jr. | Aug 8, 2013 | Promotion, Publishing, Social Media, Writing Craft

Pages, or Fan Pages as some people call them, are one of the best ways to promote your book or cause on Facebook. They are much more flexible than groups and won’t dilute your profile with people you don’t know.

Here is how to create a page of your own.

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