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How Jason Porterfield Grew His Email List from 0 to 6,000 in One Year

How Jason Porterfield Grew His Email List from 0 to 6,000 in One Year

by Thomas Umstattd Jr. | May 19, 2021 | Advertising, Email Marketing, Platform, Strategy

Learn which Facebook ads work best for connecting with interested readers, growing your author email list, and ultimately selling books.

How to Create Press Releases

How to Create Press Releases

by Thomas Umstattd Jr. | May 5, 2021 | PR, Promotion, Strategy

Eight strategies to help you create a compelling news release.

How to Improve Your Author Website with Carla Hoch

How to Improve Your Author Website with Carla Hoch

by Thomas Umstattd Jr. | Mar 3, 2021 | Author Websites, Blogging, Platform

Learn how to create an author website your readers want to visit. Carla Hoch shares her success story.

How to Market Books to Homeschool Families with Tricia Goyer

How to Market Books to Homeschool Families with Tricia Goyer

by Thomas Umstattd Jr. | Feb 3, 2021 | Promotion, Strategy

Tricia Goyer explains how authors can connect with an enormous market of faithful readers in the homeschool community.

Search Engine Optimization (SEO) for Author Websites

Search Engine Optimization (SEO) for Author Websites

by Thomas Umstattd Jr. | Jan 20, 2021 | Author Websites, Platform, Strategy

Learn how to improve your website’s SEO so readers can easily find you and buy your books.

How to Promote Literary Fiction With Jane Friedman

How to Promote Literary Fiction With Jane Friedman

by Thomas Umstattd Jr. | Jan 13, 2021 | Advertising, Promotion, Strategy

Marketing literary fiction is different than marketing genre fiction. Standard marketing practices don’t always work. In this article you’ll learn what does.

Amazon Advertising in 2021

Amazon Advertising in 2021

by Thomas Umstattd Jr. | Jan 6, 2021 | Advertising, Promotion

Amazon continually tests and changes their ads platform, and authors must stay up to date. Bryan Cohen reports on what’s changed this year.

How to Build a Rejection-Proof Platform Q&A

How to Build a Rejection-Proof Platform Q&A

by Thomas Umstattd Jr. | Oct 28, 2020 | Independent Publishing, Platform, Traditional Publishing

15 answers to your questions about building an author platform.

COVID-19 Kindle Stats: Genre Winners and Losers

COVID-19 Kindle Stats: Genre Winners and Losers

by Thomas Umstattd Jr. | May 11, 2020 | News, Publishing

How has COVID-19 impacted the Kindle ebook market? Alex Newton answers based on the data.

How to Use Metadata to Sell More Books

How to Use Metadata to Sell More Books

by Thomas Umstattd Jr. | Apr 27, 2020 | Book Design, Publishing

Joshua Tallent teaches authors how to create quality metadata to increase book sales.

How to Get More Book Reviews with Jim Kukral

How to Get More Book Reviews with Jim Kukral

by Thomas Umstattd Jr. | Mar 16, 2020 | Book Design, Publishing

The more reviews you have, the more books you sell. And the more books you sell, the more reviews you get.

Kickstarter Tips and Tricks With Chris Fox

Kickstarter Tips and Tricks With Chris Fox

by Thomas Umstattd Jr. | Mar 9, 2020 | Crowdfunding, Promotion, Publishing, Strategy

Learn how to run a successful crowdfunding campaign with Chris Fox.

What Indie Authors Need to Know About Kindle Unlimited with Lacy Williams

What Indie Authors Need to Know About Kindle Unlimited with Lacy Williams

by Thomas Umstattd Jr. | Mar 2, 2020 | Independent Publishing, Publishing

Kindle Unlimited (Affiliate Link), also called KU, is the “Netflix of ebooks.” It costs readers $9.99 per month to get unlimited access to over one million ebooks. So, is it a good idea for your book to be in Kindle Unlimited?

COVID-19 Kindle Stats: Genre Winners and Losers

State of the Kindle 2020

by Thomas Umstattd Jr. | Feb 17, 2020 | Publishing

Learn about Kindle ebook trends in 2020 with Alex Newton of K-lytics.

How to Rank in Amazon Search Results with Dave Chesson

How to Rank in Amazon Search Results with Dave Chesson

by Thomas Umstattd Jr. | Feb 3, 2020 | Advertising, Independent Publishing, Promotion, Publishing

Learn Amazon SEO tips and tricks with guest Dave Chesson.

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