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Whisper and the World Whispers Back

Whisper and the World Whispers Back

by Thomas Umstattd | Jan 11, 2023 | Author Websites, Platform, Social Media

When readers can’t hear about your book, they can’t read it, even if it’s really good. Learn three reasons your book promotion may fall flat.

20 Ways to Promote Your Book During the Holiday Season  

20 Ways to Promote Your Book During the Holiday Season  

by Thomas Umstattd | Dec 7, 2022 | Promotion, Strategy

If you want to maximize your holiday book promotion, implement some or all of these 20 strategies to boost your book sales this Christmas.

How to Grow your Platform Without Social Media – with Sandy Cooper

How to Grow your Platform Without Social Media – with Sandy Cooper

by Thomas Umstattd Jr. | Nov 30, 2022 | Platform, Social Media

Can you leave social media and still grow a platform from which to launch your books? Sandy Cooper has the answer in this interview.

How to Use QR Codes to Boost Book Sales & Grow Your Email List

How to Use QR Codes to Boost Book Sales & Grow Your Email List

by Thomas Umstattd Jr. | Oct 19, 2022 | Author Websites, Email Marketing, Promotion

Learn six ways authors can use book QR codes to connect with readers and promote their books online and offline.

How to Supercharge Ebook Sales

How to Supercharge Ebook Sales

by Thomas Umstattd Jr. | Oct 5, 2022 | Advertising, Email Marketing, Promotion

If your ebook sales are lagging, these 7 strategies will teach you how to market your ebook effectively with tactics specific to ebooks.

How to Get Better at Public Speaking with Jane Jenkins Herlong

How to Get Better at Public Speaking with Jane Jenkins Herlong

by Thomas Umstattd Jr. | Jul 20, 2022 | Platform, Public Speaking

Tips and advice for securing your first speaking engagement, nailing your presentation, selling books, and getting invited back.

Hybrid Publishing

Hybrid Publishing

by Thomas Umstattd Jr. | Jul 13, 2022 | Business Advice, Independent Publishing, Promotion, Publishing

Is working with a hybrid publisher the right decision for you? Learn the pros and cons of hybrid publishing and how to explore your options.

How to Promote Your Book Using AuthorsXP.com with Amy Vansant

How to Promote Your Book Using AuthorsXP.com with Amy Vansant

by Novel Marketing | Jul 6, 2022 | Promotion, Strategy

I love introducing authors to tools that can make their writing lives easier. Some tools help you write better, publish more easily, grow your email list, and increase your readership. Different tools work for different authors, so I’m not dogmatic about which...
Write Bestselling Pitches by Avoiding These 10 Copywriting Mistakes

Write Bestselling Pitches by Avoiding These 10 Copywriting Mistakes

by Thomas Umstattd Jr. | Jun 29, 2022 | Copywriting, Promotion

If you want to write bestselling pitches for your book, be sure to avoid these 10 copywriting mistakes!

How to Conduct Your Own Media Tour (without hiring a PR Firm) With Dr. Saundra Dalton-Smith

How to Conduct Your Own Media Tour (without hiring a PR Firm) With Dr. Saundra Dalton-Smith

by Thomas Umstattd Jr. | Jun 8, 2022 | PR, Promotion

Dr. Saundra Dalton-Smith shares pro tips for getting booked on podcasts, radio, and TV by scheduling your own author media tour.

Why do good books fail to sell while poorly written books fly off the shelves?

Why do good books fail to sell while poorly written books fly off the shelves?

by Thomas Umstattd Jr. | May 12, 2022 | Marketing Psychology, Promotion, Strategy, Writing Craft

Learn the 3 reasons some average books are perennial bestsellers while other well-written books aren’t.

How to Use Goodreads to Promote Your Book

How to Use Goodreads to Promote Your Book

by Thomas Umstattd Jr. | Mar 30, 2022 | Promotion, Social Media

Goodreads is one of the most effective social networks for authors. Learn how to use Goodreads to connect with readers and sell more books.

Facebook Advertising for Authors

Facebook Advertising for Authors

by Thomas Umstattd Jr. | Mar 9, 2022 | Advertising, Promotion, Social Media

Facebook can be useful for authors if you use it in the right way. Find out how you can use Facebook to help you sell more books.

How to Launch Your Book on a Budget

How to Launch Your Book on a Budget

by Thomas Umstattd Jr. | Feb 23, 2022 | Business Advice, Promotion, Strategy

Is your book launch budget filled with expenses or investments? Learn how and where to spend your time and money to get the greatest return.

How to Launch Your Book in 2022

How to Launch Your Book in 2022

by Thomas Umstattd Jr. | Feb 16, 2022 | Promotion, Strategy

Your book deserves a well-planned, effective book launch. Learn how to maximize sales in those all-important first 30 days after release.

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