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In this episode, we’re going to talk about how the Snowflake Method of writing a novel can significantly improve your stories and writing process. And to do that, I’m going to play an interview I did with Randy Ingermanson, the inventor of the Snowflake Method.

Randy Intro:

Randy Ingermanson, along with Tricia Goyer, discovered me way back in 2006 and we’ve been fast friends ever since. He’s brilliant … you know that phrase, “Well it’s not like he’s a rocket scientist?” Randy could be. He has his Phd in physics, so he is a seriously intelligent gentleman.

He’s also a brilliant novelist, non-fiction writer, teacher and one of the finest men I know.

A number of years ago he designed a way of writing novels called the Snowflake Method and it’s been downloaded around the world more than six million times.

I interviewed Randy a few days ago, so you’re going to hear where the Snowflake Method came from, and how you can use it to improve your writing and your marketing.


  • The Snowflake Method has made you known all over the world, can you give us the brief story of how it came to be?
  • Can you take us through the 10 Steps of the Snowflake Method?
    • Step 1: One hour to write one sentence that tells what your novel is about. Summarize at a high level.
      • Randy’s first novel: “A rogue physicist travels back in time to kill the apostle Paul.”
      • Twelve words!

Step 2: Write a one paragraph summary of your story. An expansion of your one sentence summary. Five sentences … the three act structure. Editors and agents will know

Step 3: Characters, high level, spell out who the hero is, his goal, conflict, values.

Step 4: One page summary/synopsis

Step 5: A page for each character.

Step 6: Take each paragraph from Step 4 and expand to six page synopsis

Step 7: Fill out a character Bible for each of them

Step 8: Break your six page synopsis into scenes (say 100 scenes)

Step 9: For each scene, drill down further.

Step 10: Write the novel

  • Talk to us a bit about how the Snowflake Method became, and is, a powerful marketing tool for your own products and teaching …
  • Talk to us about how the Snowflake Method can work for plotters, and how it can work for pantsers.
  • What is the most common thing people say about the Snowflake Method after using it?
  • What are the three or four primary advantages to using the Snowflake Method?
  • Who doesn’t the Snowflake Method work for?
  • You started with the doc, now you have software and a book and an audio book … tell us about why you developed those and how different learning styles fit better with one or the other.
  • Where can people find out more about you, Randy? Both your novels and your teaching.

And again, you can find out more about Randy at:

What If You Were Transported to a Land Without Color? And the Only One Who Could Restore it Was You?

When Alvin gets a mysterious pack of gum for his birthday, he of course blows a bubble as large as he can. But when that bubble carries him away to a far-off land where everything is gray, he’s in for the adventure of his life, and more than a little danger.

In the multi award winning, The Land without Color, Benjamin Ellefson has crafted a middle grade tale full of fantasy and wonder that will capture young reader’s minds, as well as their hearts.


5 Year Plan to Become a Bestselling Author

You want to become a bestselling author? We have a plan. Thomas and I designed a step by step guide that teaches you the exercises you need to do, the books you need to read, and the writing you need to be accomplishing, quarter by quarter. Even if you’re a published author, this course will show you the areas you need to get stronger in to hit that bestseller status. Is this course for everyone? No. You have to work hard. But you knew that already, didn’t you? Find out all the details on the Five Year Plan to becoming a bestselling author at: And, Novel Marketing patrons get 50% off!

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