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How to Build a Tribe Online And Form a Community of Readers

How to Build a Tribe Online And Form a Community of Readers

by Thomas Umstattd Jr. | Feb 14, 2024 | Branding, Platform, Social Media

Find out how authors can build a community or readers, how that tribe differs from a platform, and how to keep them engaged without giving up all your free time.

Why Most Authors Don’t Need Social Media in 2025

Why Most Authors Don’t Need Social Media in 2025

by Thomas Umstattd Jr. | Jan 1, 2024 | Platform, Social Media, Strategy

Social media changes so quickly. Find out which platforms and strategies work for selling books in 2022.

Whisper and the World Whispers Back

Whisper and the World Whispers Back

by Thomas Umstattd | Jan 11, 2023 | Author Websites, Platform, Social Media

When readers can’t hear about your book, they can’t read it, even if it’s really good. Learn three reasons your book promotion may fall flat.

Trolls, Haters, and Critics Oh My – How to Handle Negative Feedback as an Author

Trolls, Haters, and Critics Oh My – How to Handle Negative Feedback as an Author

by Thomas Umstattd Jr. | Dec 14, 2022 | Platform, Social Media

The cold reality of being a writer is that some people will hate you and your writing. What do you do about those people?

How to Grow your Platform Without Social Media – with Sandy Cooper

How to Grow your Platform Without Social Media – with Sandy Cooper

by Thomas Umstattd Jr. | Nov 30, 2022 | Platform, Social Media

Can you leave social media and still grow a platform from which to launch your books? Sandy Cooper has the answer in this interview.

How to Use Goodreads to Promote Your Book

How to Use Goodreads to Promote Your Book

by Thomas Umstattd Jr. | Mar 30, 2022 | Promotion, Social Media

Goodreads is one of the most effective social networks for authors. Learn how to use Goodreads to connect with readers and sell more books.

Facebook Advertising for Authors

Facebook Advertising for Authors

by Thomas Umstattd Jr. | Mar 9, 2022 | Advertising, Promotion, Social Media

Facebook can be useful for authors if you use it in the right way. Find out how you can use Facebook to help you sell more books.

A New Social Network for Authors

A New Social Network for Authors

by Thomas Umstattd Jr. | May 26, 2021 | News, Social Media

Learn how to avoid social media distractions, connect with qualified authors, and write better books with our new social network for authors.

A Short History of Facebook Marketing for Authors

A Short History of Facebook Marketing for Authors

by Thomas Umstattd Jr. | Feb 17, 2021 | Advertising, Platform, Social Media

Facebook is about to change. Authors need to know what’s coming and how to survive the digital upheaval.

Parler, MeWe, and How to Navigate Social Media Splintering as an Author

Parler, MeWe, and How to Navigate Social Media Splintering as an Author

by Thomas Umstattd Jr. | Dec 2, 2020 | Platform, Social Media, Strategy

Should authors establish a presence on Parler and MeWe? Learn about the new social media platforms, and find out if you can connect with your readers there.

Bookstagramming on Instagram With Nadine Brandes

Bookstagramming on Instagram With Nadine Brandes

by Thomas Umstattd Jr. | Oct 14, 2019 | Promotion, Social Media

Bookstagraming on Instagram With Nadine Brandes

Bookstagramming on Instagram With Nadine Brandes

How to Pick a Social Network as an Author (Infographic)

by Thomas Umstattd Jr. | Sep 9, 2019 | Promotion, Social Media

How to Pick Which Social Network Is Best For You

How To Split Test Your Book Title Ideas With Facebook Ads

How To Split Test Your Book Title Ideas With Facebook Ads

by Thomas Umstattd Jr. | Jan 15, 2019 | Advertising, Promotion, Social Media

Learn how to use reliable scientific data to help you choose the best title, cover, or blurb for your book.

Bookstagramming on Instagram With Nadine Brandes

How to Maintain Your Platform In-Between Books

by Thomas Umstattd Jr. | Jan 8, 2019 | Email Marketing, Platform, Promotion, Social Media

How to Maintain Your Platform In-Between Books

Bookstagramming on Instagram With Nadine Brandes

How to Use Facebook To Promote Your Book

by Thomas Umstattd Jr. | Dec 10, 2018 | Advertising, Promotion, Social Media

In this episode we are going to talk about the right way to use Facebook to sell more books! Last week we talked about why Facebook is overrated for book marketing, but we didn’t say it’s completely useless, so today we’re going to talk about the ways Facebook CAN...
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