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How to Get Started with Author School Visits and Make Your Book Playground Famous

How to Get Started with Author School Visits and Make Your Book Playground Famous

by Thomas Umstattd Jr. | Aug 6, 2025 | Promotion, Public Speaking

Selling books for kids is a challenge. Discover how you can connect with young readers, positively impact schools, and sell more books.

Zeitgeist, Dystopian Fatigue, and the Rise of Ruthless & Noble Heroes  

Zeitgeist, Dystopian Fatigue, and the Rise of Ruthless & Noble Heroes  

by Thomas Umstattd Jr. | Jul 30, 2025 | Author Update

Explore the cultural vibe shift reshaping reader preferences and learn what sells now and where fiction is headed next.

How to Grow Your Email List Fast With Giveaways

How to Grow Your Email List Fast With Giveaways

by Thomas Umstattd Jr. | Apr 2, 2025 | Platform, Promotion

Need more subscribers? Explore the Kingsumo book giveaway technique that helped one author gain thousands of new emails.

A Storytelling Revolution: Inside the World of Serialized Fiction

A Storytelling Revolution: Inside the World of Serialized Fiction

by Thomas Umstattd Jr. | Jan 22, 2025 | Platform

Learn how platforms like Royal Road and Ream Stories are revolutionizing serialized fiction and offering a path to building an audience.

Networking for Authors: How to Build Relationships Without Being Awkward

Networking for Authors: How to Build Relationships Without Being Awkward

by Thomas Umstattd Jr. | Dec 18, 2024 | Platform

Many authors feel stuck. They’re toiling away in obscurity, and none of their promotion efforts seem to go anywhere. Success in publishing is as much about who you know as what you know. And sometimes, the lack of knowing the right people keeps you from finding...
How to Run a Local Book Festival

How to Run a Local Book Festival

by Thomas Umstattd Jr. | Nov 6, 2024 | Promotion

If you’ve wished for an in-person venue to sell books and connect with readers and authors, find out how starting a book festival can help.

How to Use Reverse Coupons 

How to Use Reverse Coupons 

by Thomas Umstattd Jr. | Oct 23, 2024 | Promotion

Discover how you can do a kindness for your readers, help them take action, and sell more books at a higher price with a reverse coupon.

The Savvy Author’s Guide to Passwords

The Savvy Author’s Guide to Passwords

by Thomas Umstattd Jr. | Jul 10, 2024 | Publishing

Avoid four common password mistakes authors make and find out how you can never again forget or lose your passwords.

How to Make Money as an Author Assistant

How to Make Money as an Author Assistant

by Thomas Umstattd Jr. | Jul 5, 2023 | Business Advice, Promotion, Publishing

If your publishing journey is sapping your bank account, learn how working as an author assistant will help you earn and learn simultaneously.

The Tortoise Release Method: Why Slow and Steady Beats Rapid Release 

The Tortoise Release Method: Why Slow and Steady Beats Rapid Release 

by Thomas Umstattd Jr. | Jun 28, 2023 | Productivity, Publishing

Avoid author burn out by establishing a sustainable publishing pace for the next 20 years. Learn how and when to plan your publishing tasks.

20 Ways to Promote Your Book During the Holiday Season  

20 Ways to Promote Your Book During the Holiday Season  

by Thomas Umstattd | Dec 7, 2022 | Promotion, Strategy

If you want to maximize your holiday book promotion, implement some or all of these 20 strategies to boost your book sales this Christmas.

Affiliate Marketing for Authors

Affiliate Marketing for Authors

by Thomas Umstattd Jr. | Sep 7, 2022 | Advertising, Email Marketing, Promotion

Find out how authors who take advantage of affiliate marketing opportunities can earn income even before their books are published.

How to Conduct Your Own Media Tour (without hiring a PR Firm) With Dr. Saundra Dalton-Smith

How to Conduct Your Own Media Tour (without hiring a PR Firm) With Dr. Saundra Dalton-Smith

by Thomas Umstattd Jr. | Jun 8, 2022 | PR, Promotion

Dr. Saundra Dalton-Smith shares pro tips for getting booked on podcasts, radio, and TV by scheduling your own author media tour.

How to Write Book Reviews Readers Will Want to Read

How to Write Book Reviews Readers Will Want to Read

by Thomas Umstattd Jr. | Aug 18, 2021 | Blogging, Platform, Promotion, Strategy

Five tips to help you write useful book reviews that will build credibility and connection with your readers.

How to Get a Reader’s Attention by Shocking Broca

How to Get a Reader’s Attention by Shocking Broca

by Thomas Umstattd Jr. | Jun 23, 2021 | Promotion, Strategy

Learn how natural brain function can help you get your reader’s attention so you can introduce them to your book.

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