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How to Get Better at Public Speaking with Jane Jenkins Herlong

How to Get Better at Public Speaking with Jane Jenkins Herlong

by Thomas Umstattd Jr. | Jul 20, 2022 | Platform, Public Speaking

Tips and advice for securing your first speaking engagement, nailing your presentation, selling books, and getting invited back.

Innovative Indie Marketing with S.D. Smith

Innovative Indie Marketing with S.D. Smith

by Thomas Umstattd Jr. | Apr 29, 2022 | Independent Publishing, Publishing, Strategy

Independent authors need marketing tools and skills to be successful. Learn how one indie author reduced his reliance on gatekeepers and sold books directly to his readers.

How to Sell Your Book In Person (and make way more money per copy)

How to Sell Your Book In Person (and make way more money per copy)

by Thomas Umstattd Jr. | Sep 1, 2021 | Business Advice, Promotion, Public Speaking

Author make the most profit when they sell books in person. Take these five steps to sell more books and increase your revenue.

How to Work With Brick and Mortar Bookstores

How to Work With Brick and Mortar Bookstores

by Thomas Umstattd Jr. | Jul 1, 2019 | Promotion

Discover how indie bookstores are shaping the future of Barnes & Noble amid a changing publishing landscape.

How to Get Your First Speaking Gigs

How to Get Your First Speaking Gigs

by Thomas Umstattd Jr. | Feb 25, 2019 | Promotion, Public Speaking

One of the best ways to sell books is to speak in person at live events. Here are three steps to booking your first speaking gigs.

How to Work With Brick and Mortar Bookstores

148 – How to Get Libraries to Buy Your Indie Book, with Lacy Williams

by Thomas Umstattd Jr. | Jul 31, 2018 | Independent Publishing, Promotion, Publishing

In this episode, we talk with Lacy Williams about how to get libraries to buy your indie books using services like Overdrive and Draft2Digital. 

Book Marketing 101: Marketing Funnels

Book Marketing 101: Marketing Funnels

by Thomas Umstattd Jr. | Jan 3, 2018 | Marketing 101, Promotion

When you don’t have good book sales, evaluate your marketing funnel. Learn how to create a process that converts.

How to Work With Brick and Mortar Bookstores

076 – How To Become a Career Writer Part 2: Make Maximum Money on Your Book

by Thomas Umstattd Jr. | Mar 1, 2016 | Publishing, Writing Craft

Dismantle the myth of the starving artist and discover how to maximize profit on book sales with practical strategies.

How to Work With Brick and Mortar Bookstores

024 – An Easy Line to Help Introverted Authors Promote Their Writing to Complete Strangers

by Thomas Umstattd Jr. | Apr 14, 2014 | Promotion

In this episode we talk about a powerful and easy way to market yourself and your writing to complete strangers … even if you’re a total introvert.
How to Work With Brick and Mortar Bookstores

021 – Queen Esther, Staggered Marketing & Why Waiting to Ask Can Boost Book Sales

by Thomas Umstattd Jr. | Mar 17, 2014 | Promotion

Talking Points: Esther Story: Esther Had a Tough Marketing Position Not in favor with the King Had a big ask. What does she do? She offers value and invites the King to a banquet in his honor. At the banquet does she offer her big ask? No, she invites him to a second...
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