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How to Build an Email List Before You Publish Your Novel 

How to Build an Email List Before You Publish Your Novel 

by Thomas Umstattd Jr. | Oct 8, 2025 | Promotion

Discover the many ways to grow your email list before you publish your book.

How to Get More Book Reviews  

How to Get More Book Reviews  

by Thomas Umstattd Jr. | Sep 10, 2025 | Promotion

Find out why more book reviews matter, how ratings differ from reviews, and how to get more of both to increase visibility and sales.

How to Sell 1,000 Books a Month

How to Sell 1,000 Books a Month

by Thomas Umstattd Jr. | Jul 23, 2025 | PR, Promotion

Learn how to improve your book sales with proven strategies for selling 1,000 books a month through layered marketing, podcasts, and more.

Escaping the Procrastination Prison: A Guide for Tired Authors

Escaping the Procrastination Prison: A Guide for Tired Authors

by Thomas Umstattd Jr. | Mar 26, 2025 | Productivity, Publishing

Ten practical steps to help authors overcome procrastination, reclaim focus, and start writing and promoting books with confidence.

How to Build a Rejection-Proof Platform in 2025

How to Build a Rejection-Proof Platform in 2025

by Thomas Umstattd Jr. | Nov 25, 2024 | Platform

To build an author platform, you need a method that works long term. Discover one method and five steps that will give you a solid author platform to stand on.

Contact Page Dos & Don’ts for Authors

Contact Page Dos & Don’ts for Authors

by Thomas Umstattd Jr. | Nov 20, 2024 | Platform

Learn how to create a successful author contact page and form that helps readers and influencers find you and makes spammers leave you alone.

How to Use Research to Market Your Novel

How to Use Research to Market Your Novel

by Novel Marketing | Aug 21, 2024 | Platform, Promotion

Wondering what to include in your newsletter, blog, or podcast? Find out how to repurpose your research and thrill your readers.

How to Write Emails That Readers Want to Read

How to Write Emails That Readers Want to Read

by Thomas Umstattd Jr. | Feb 21, 2024 | Copywriting, Email Marketing, Platform

Discover the three elements that make readers open your emails, which element is least important, and how to write good emails readers want.

Substack for Authors: An Exciting Opportunity or Just Hype?

Substack for Authors: An Exciting Opportunity or Just Hype?

by Thomas Umstattd Jr. | Jul 12, 2023 | Blogging, Email Marketing, Platform

Find out the advantages and limitations of Substack for authors with various platform-building strategies.

The Tortoise Release Method: Why Slow and Steady Beats Rapid Release 

The Tortoise Release Method: Why Slow and Steady Beats Rapid Release 

by Thomas Umstattd Jr. | Jun 28, 2023 | Productivity, Publishing

Avoid author burn out by establishing a sustainable publishing pace for the next 20 years. Learn how and when to plan your publishing tasks.

How to Create an Email Drip Marketing Campaign

How to Create an Email Drip Marketing Campaign

by Thomas Umstattd Jr. | Apr 19, 2023 | Email Marketing, Promotion

Find out what to write in your first emails to new subscribers so they’re thrilled to read your emails and reluctant to unsubscribe.

How BookFunnel Can Help you Grow Your Email List

How BookFunnel Can Help you Grow Your Email List

by Thomas Umstattd Jr. | Nov 9, 2022 | Email Marketing, Promotion

BookFunnel offers amazing and useful tools for authors looking to give their readers the fastest, easiest and most enjoyable e-reading experience.

Obscure No More Course Overview

Obscure No More Course Overview

by Thomas Umstattd Jr. | Nov 2, 2022 | Platform

Obscure No More is your one-stop shop for learning to build a platform and market your book. Find out how to access these 12 critical lessons.

How to Promote Your Book Using AuthorsXP.com with Amy Vansant

How to Promote Your Book Using AuthorsXP.com with Amy Vansant

by Novel Marketing | Jul 6, 2022 | Promotion, Strategy

I love introducing authors to tools that can make their writing lives easier. Some tools help you write better, publish more easily, grow your email list, and increase your readership. Different tools work for different authors, so I’m not dogmatic about which...
How to Grow Your Email List Using Delicious Reader Magnets with Tammi Labrecque

How to Grow Your Email List Using Delicious Reader Magnets with Tammi Labrecque

by Thomas Umstattd Jr. | Jun 1, 2022 | Email Marketing, Platform, Promotion

Learn how to create a reader magnet (or lead magnet), what to do with it, and how to deliver it to grow your email list.

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