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How to Pick the Right Email Marketing Service for You

How to Pick the Right Email Marketing Service for You

by Thomas Umstattd Jr. | Aug 26, 2020 | Email Marketing, Promotion

Find out which email service provider is right for you and your platform.

8 Tools to Help Authors Get More Email Subscribers

8 Tools to Help Authors Get More Email Subscribers

by Thomas Umstattd Jr. | Jun 22, 2020 | Email Marketing, Platform

Grow your author email list with these 8 powerful tools.

How to Work With Fellow Authors To Sell More Books

How to Work With Fellow Authors To Sell More Books

by Thomas Umstattd Jr. | Feb 10, 2020 | Conference Tips, Promotion, Publishing

You are not in this alone! Authors who work together sell more books than lone ranger writers.

How to Build an Email List Before Your First Book Comes Out Using Short Stories

How to Build an Email List Before Your First Book Comes Out Using Short Stories

by Thomas Umstattd Jr. | Mar 20, 2018 | Email Marketing, Platform

Are you putting the cart before the horse? Learn how to build your email list before your book comes out by writing short stories.

Email Marketing for Humans with Bryan Cohen

Email Marketing for Humans with Bryan Cohen

by Thomas Umstattd Jr. | Jan 23, 2018 | Email Marketing, Promotion

Email Marketing is the #1 tool for driving book sales. In this episode we talk with Bryan Cohan about how to craft the kinds of emails that readers want to see.

7 Tips for Effective Email Newsletters

7 Tips for Effective Email Newsletters

by Thomas Umstattd Jr. | Sep 1, 2015 | Email Marketing, Promotion

Follow these tips to ensure readers open, read, and love your author newsletters.

062 – 7 Ways to Avoid the Email Spam Filter

062 – 7 Ways to Avoid the Email Spam Filter

by Thomas Umstattd Jr. | May 1, 2015 | Email Marketing, Promotion

In this episode, we discuss email marketing, focusing on how to avoid spam filters when sending emails. We often emphasize that email is gold, but if it gets caught in a spam filter and doesn’t reach your reader’s inbox, it’s ineffective. We’ve frequently discussed...
062 – 7 Ways to Avoid the Email Spam Filter

057 – What to Include in an Author Newsletter

by Thomas Umstattd Jr. | Dec 2, 2014 | Email Marketing, Promotion

As you know, we talk a lot about how effective author newsletter are. Of all the online marketing tools I feel that email is the most powerful. Most social networks are just an extension of email. People go to Facebook when they get an email about a new photo or...
How to Write An Author Newsletter

How to Write An Author Newsletter

by Shaney Lee | May 28, 2013 | Promotion, Publishing, Writing Craft

Newsletters are some of the greatest marketing tools an author has. Think about it. Someone has given you their explicit permission to contact them directly through their e-mail. That’s huge, and not a privilege that you want to lose. So how do you write...
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