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The Savvy Author’s Guide to Picking an LLM

The Savvy Author’s Guide to Picking an LLM

by Thomas Umstattd Jr. | Dec 18, 2025 | Productivity, Publishing

Discover which LLMs and AI tools are best for your writing and marketing processes, and how the tools compare to one another.

How to Conduct Your Own Media Tour (without hiring a PR Firm) With Dr. Saundra Dalton-Smith

How to Conduct Your Own Media Tour (without hiring a PR Firm) With Dr. Saundra Dalton-Smith

by Thomas Umstattd Jr. | Jun 8, 2022 | PR, Promotion

Dr. Saundra Dalton-Smith shares pro tips for getting booked on podcasts, radio, and TV by scheduling your own author media tour.

Reader Magnets Are Dead? Why Most Reader Magnets Fail

Reader Magnets Are Dead? Why Most Reader Magnets Fail

by Thomas Umstattd Jr. | Mar 11, 2026 | Platform

Discover strategies to create a good reader magnet that will engage readers and boost your newsletter subscriptions.

Do 45% of Authors *Already* Use AI?! | Author Update

Do 45% of Authors *Already* Use AI?! | Author Update

by Thomas Umstattd Jr. | May 23, 2025 | Author Update

Thomas: Welcome to Author Update. I’m Thomas Umstead, Jr. And sometimes on this show, we don’t talk about AI even a little bit. And today is not one of those days. What’s our first story, Jonathan? Jonathan: And I’m Jonathan Scherger. This is...
The Indie Whale Reader: How to Reach Readers Who Devour 100 Books a Year

The Indie Whale Reader: How to Reach Readers Who Devour 100 Books a Year

by Thomas Umstattd Jr. | Mar 3, 2026 | Author Update, Promotion

Traditional publishing posts a December surge in the latest AAP StatShot, even as the broader market stays flat. We unpack new 2026 reader data, major AI-driven layoffs at Block, Spotify’s audiobook charts, Julia Quinn’s Kickstarter success, podcast growth, and key AI updates from Google and Cloudflare.

Announcing the 2026 Novel Marketing Conference

Announcing the 2026 Novel Marketing Conference

by Thomas Umstattd Jr. | Aug 13, 2025 | Conference Tips

Find out what makes the 2026 Novel Marketing Conference unique and find out how you can join us.

How Connor Boyack Sold Millions of Books Directly to Readers Without Using Amazon

How Connor Boyack Sold Millions of Books Directly to Readers Without Using Amazon

by Thomas Umstattd Jr. | Jul 3, 2024 | Promotion

Learn a reproducible strategy for getting to know your readers, selling to them directly, and avoiding Amazon’s ecosystem.

How to use Reedsy to Independently Publish Your Book

How to use Reedsy to Independently Publish Your Book

by Thomas Umstattd Jr. | Mar 13, 2024 | Book Design, Platform

Find out how Reedsy can help indie and traditional authors create beautiful, compelling, and marketable books.

Indies Win! Harlequin to Close Historical Romance Line

Indies Win! Harlequin to Close Historical Romance Line

by Thomas Umstattd Jr. | Feb 23, 2026 | Author Update, Promotion

Supreme Court tariffs ruling, Harlequin exits historical romance, BookFunnel adds digital signings, and major AI shifts from ElevenLabs, Perplexity Pro, and Google’s new Web MCP reshaping audiobook production and SEO.

Author Update: Judge Approves Anthropic $3K Author Payments, NaNoWriMo Replacement, & Scam Warning

Author Update: Judge Approves Anthropic $3K Author Payments, NaNoWriMo Replacement, & Scam Warning

by Thomas Umstattd Jr. | Sep 26, 2025 | Author Update

Thomas: Welcome to Author Update. We have a massive episode packed with breaking news that could put real money in your pocket, especially if you have older books. We will also expose a dangerous book club and review scam that you may have already encountered....
Tariffs Up & NaNoWiMo Closing Down | Author Update

Tariffs Up & NaNoWiMo Closing Down | Author Update

by Thomas Umstattd Jr. | Apr 4, 2025 | Author Update

Discover how rising tariffs and NaNoWriMo’s closure impact authors in this Author Media update. Get insights and strategies to navigate these challenges and thrive as a writer. Thomas: Welcome to Author Update! I’m Thomas Umstattd Jr. and today we are NOT...
Workshops, Retreats, and Pitches: How to pick the best writers conference for you

Workshops, Retreats, and Pitches: How to pick the best writers conference for you

by Thomas Umstattd Jr. | Sep 6, 2023 | Conference Tips

Learn what types of events are available and discover how to pick the best writers conference for your stage in the publishing journey.

Book Launch Secrets 

Book Launch Secrets 

by Thomas Umstattd Jr. | Mar 6, 2024 | Independent Publishing, Promotion, Strategy, Traditional Publishing

Registration for the final cohort of the Book Launch Blueprint course is now open. Check out these book launch secrets and register for the course while you still can.

Adapting a Podcast to YouTube

Adapting a Podcast to YouTube

by Thomas Umstattd Jr. | Jun 11, 2025 | Platform, Podcasting

Discover the keys to adapting a podcast to YouTube. Understand what works best to grow your channel effectively.

How to Get More Book Reviews With Derek Doepker

How to Get More Book Reviews With Derek Doepker

by Thomas Umstattd Jr. | Feb 1, 2023 | Marketing Psychology, Promotion

Bestselling author and marketing strategist Derek Doepker shares tips to help you get more book reviews before, during, or after your launch.

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