• About
  • Resources
    • Patron Toolbox
    • Mastermind Groups
    • Podcast Host Directory
    • Affiliate Links
    • Podcast Gear Guide
    • AI Thomas
  • Courses
  • Blog
    • Platform
    • Publishing
    • Promotion
  • Podcasts
    • Novel Marketing
    • Author Update
    • Christian Publishing Show
  • Conference
  • .social
  • Contact
Marketing 101: Ten Advertising Terms You Need to Know

Marketing 101: Ten Advertising Terms You Need to Know

by Thomas Umstattd Jr. | Jun 10, 2019 | Advertising, Marketing 101, Promotion

Your advertising will be more efficient and effective when you understand these ten advertising terms for authors.

Niche Marketing: A Coaching Session

Niche Marketing: A Coaching Session

by Thomas Umstattd Jr. | Jun 30, 2021 | Platform

Writing to a small niche has its advantages. In this coaching session, an author asks how to market to a very small segment of readers.

Innovative Indie Marketing with S.D. Smith

Innovative Indie Marketing with S.D. Smith

by Thomas Umstattd Jr. | Apr 29, 2022 | Independent Publishing, Publishing, Strategy

Independent authors need marketing tools and skills to be successful. Learn how one indie author reduced his reliance on gatekeepers and sold books directly to his readers.

How to Build an Author Brand with David Loy

How to Build an Author Brand with David Loy

by Thomas Umstattd Jr. | Feb 9, 2022 | Branding, Promotion, Strategy

Learn how to create an author brand that communicates your message and your reputation in this interview with digital marketing expert David Loy.

Kickstarter Tips and Tricks With Chris Fox

Kickstarter Tips and Tricks With Chris Fox

by Thomas Umstattd Jr. | Mar 9, 2020 | Crowdfunding, Promotion, Publishing, Strategy

Learn how to run a successful crowdfunding campaign with Chris Fox.

How to Create an Author Press Kit with Susan Neal

How to Create an Author Press Kit with Susan Neal

by Thomas Umstattd Jr. | Nov 10, 2021 | Author Websites, PR, Promotion

If you want to secure media interviews about your book, learn why you need an author press kit, what you should include, and where to place it on your website.

How to Pitch Your Novel

How to Pitch Your Novel

by Thomas Umstattd Jr. | Jun 2, 2021 | Conference Tips, Copywriting, Promotion

Learn how and when to craft a compelling pitch that make agents, readers, and publishers curious about your novel.

How To Split Test Your Book Title Ideas With Facebook Ads

How To Split Test Your Book Title Ideas With Facebook Ads

by Thomas Umstattd Jr. | Jan 15, 2019 | Advertising, Promotion, Social Media

Learn how to use reliable scientific data to help you choose the best title, cover, or blurb for your book.

How to Optimize Your Amazon Listing with Bryan Cohen

How to Optimize Your Amazon Listing with Bryan Cohen

by Thomas Umstattd Jr. | Jan 6, 2020 | Book Design, Independent Publishing, Promotion, Publishing

A bad Amazon book page can hamper all your marketing efforts. Bryan Cohen tells authors how an optimized book page can drastically improve your sales.

How to Launch a Book in 2020

How to Launch a Book in 2020

by Thomas Umstattd Jr. | May 4, 2020 | Branding, Promotion, Strategy

Launch your book with the help of professional coaching and a customized plan.

How to Use Marketing Data To Sell More Books

How to Use Marketing Data To Sell More Books

by Thomas Umstattd Jr. | Oct 28, 2019 | Advertising, Business Advice, Promotion, Strategy

You’ve collected data from your website, social media campaigns, and previous sales, but how does that data help your future book sales?

How to Write Faster and Better with Chris Fox

How to Write Faster and Better with Chris Fox

by Thomas Umstattd Jr. | Oct 12, 2021 | Productivity, Publishing, Writing Craft

Chris Fox shares a method authors can use to increase writing output and improve craft. Implement these habits to write faster and better.

How to Start Building a Rejection Proof Platform

How to Start Building a Rejection Proof Platform

by Thomas Umstattd Jr. | Oct 21, 2020 | Platform

No matter how you publish, you’ll need a sturdy platform. Learn which techniques successful authors use to build reliable platforms.

Why Facebook is Overrated for Book Marketing

Why Facebook is Overrated for Book Marketing

by Thomas Umstattd Jr. | Dec 4, 2018 | Advertising, Business Advice, Promotion, Publishing, Social Media

Why Facebook is Overrated for Book Marketing

Where to Spend Your Marketing Dollars

Where to Spend Your Marketing Dollars

by Thomas Umstattd Jr. | Sep 23, 2019 | Advertising, Business Advice, Promotion, Publishing, Strategy

Where to Spend Your Marketing Dollars

« Older Entries
Next Entries »

7 Secrets of Amazing Author Websites

In this free video course, you will learn how to craft a website that readers will love visiting.

You have Successfully Subscribed!

Recent Episodes

  • How to Become a Professional Writer With Joanna Penn
  • Indies Win! Harlequin to Close Historical Romance Line
  • Why Your Book Isn’t Selling: Metadata
  • Substack Breach: Author Information Compromised
  • How to Get a Professional Email Address
  • How to Format a Book With Vellum

Categories

  • Author Update (34)
  • News (65)
  • Platform (306)
    • Author Websites (106)
    • Blogging (58)
    • Branding (28)
    • Podcasting (17)
    • Public Speaking (14)
    • Social Media (82)
  • Promotion (378)
    • Advertising (29)
    • Copywriting (11)
    • Email Marketing (30)
    • Marketing 101 (13)
    • Marketing Psychology (13)
    • PR (20)
    • Strategy (73)
  • Publishing (333)
    • Audiobook Publishing (10)
    • Book Design (25)
    • Business Advice (57)
    • Conference Tips (16)
    • Crowdfunding (13)
    • Independent Publishing (51)
    • Productivity (53)
    • Traditional Publishing (24)
    • Writing Craft (143)

Tags

Advertising (30) AI (19) Amazon (41) Audiobooks (19) Author Websites (108) Blogging (73) Book Covers (23) Book Launch (31) Book Promotion (135) Book Reviews (19) Branding (38) Business (65) Conference Tips (17) Craft (27) Crowdfunding (20) Editors (26) Email List Growth (31) Email Marketing (41) Email Newsletter (27) Facebook (26) Fiction (19) Independent Publishing (82) Interview (116) Kickstarter (22) Measurement (18) News (20) Planning (17) Platform (78) Podcasting (33) Podcast Tour (18) Productivity (87) Publishing (33) Reader Magnet (24) Readers (61) Sales (23) Self Promotion (22) SEO (19) Social Media (68) Strategy (39) Traditional Publishing (28) Twitter (19) WordPress (33) WordPress Plugins (17) Writing (94) Writing Tools (33)
  • Home
  • About
  • Resources
    • Courses
    • Contact
    • Mastermind Groups
    • Podcast Host Directory
  • Blog
    • Author Websites
    • Writing Craft
    • Blogging
  • Novel Marketing Podcast
    • Subscribe to Podcast
    • Patreon
  • Privacy & DMCA Policy
  • Terms of Service
  • Contact