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How to Pick a Social Network as an Author (Infographic)

How to Pick a Social Network as an Author (Infographic)

by Thomas Umstattd Jr. | Sep 9, 2019 | Promotion, Social Media

How to Pick Which Social Network Is Best For You

How to Build Your Platform During Your Social Distancing

How to Build Your Platform During Your Social Distancing

by Thomas Umstattd Jr. | Mar 23, 2020 | Platform, Strategy

10 ways to progress as a writer while everything else is on hold.

How to Create a Landing Page

How to Create a Landing Page

by Thomas Umstattd Jr. | Aug 19, 2019 | Author Websites, Email Marketing, Platform

Eight tips and tools for creating effective landing pages that will build your email list and your connection to your readers.

How to Grow Your Email List With Book Sweeps

How to Grow Your Email List With Book Sweeps

by Thomas Umstattd Jr. | Feb 18, 2019 | Email Marketing, Platform, Promotion

Authors learn how to build an email list without breaking the bank, and how to build a relationship with their new subscribers.

State of the Kindle 2020

State of the Kindle 2020

by Thomas Umstattd Jr. | Feb 17, 2020 | Publishing

Learn about Kindle ebook trends in 2020 with Alex Newton of K-lytics.

How to Pick a Social Network as an Author (Infographic)

How to Use Facebook To Promote Your Book

by Thomas Umstattd Jr. | Dec 10, 2018 | Advertising, Promotion, Social Media

In this episode we are going to talk about the right way to use Facebook to sell more books! Last week we talked about why Facebook is overrated for book marketing, but we didn’t say it’s completely useless, so today we’re going to talk about the ways Facebook CAN...
What Indie Authors Need to Know About Kindle Unlimited with Lacy Williams

What Indie Authors Need to Know About Kindle Unlimited with Lacy Williams

by Thomas Umstattd Jr. | Mar 2, 2020 | Independent Publishing, Publishing

Kindle Unlimited (Affiliate Link), also called KU, is the “Netflix of ebooks.” It costs readers $9.99 per month to get unlimited access to over one million ebooks. So, is it a good idea for your book to be in Kindle Unlimited?

Why Demographics are Mostly Useless And Why You Should Use Psychographics Instead

Why Demographics are Mostly Useless And Why You Should Use Psychographics Instead

by Thomas Umstattd Jr. | Nov 4, 2019 | Marketing Psychology, Promotion, Strategy

In this episode we talk about why demographics are mostly useless and why you should use psychographics instead.

Book Marketing 101: How to Price Your Ebook

Book Marketing 101: How to Price Your Ebook

by Thomas Umstattd Jr. | Aug 12, 2019 | Business Advice, Independent Publishing, Marketing 101, Promotion, Publishing

Book Marketing 101: How to Price Your Ebook

How to Craft a Compelling Elevator Pitch for Your Book

How to Craft a Compelling Elevator Pitch for Your Book

by Thomas Umstattd Jr. | May 13, 2019 | Conference Tips, Copywriting, Promotion, Writing Craft

Learn how to talk about your book in a concise, compelling way that will interest publishing professionals and make readers want to buy.

How to Quiet Your Inner Editor (so you can write faster)

How to Quiet Your Inner Editor (so you can write faster)

by Thomas Umstattd Jr. | Mar 30, 2020 | Publishing, Strategy, Writing Craft

James L. Rubart shares ten tips to quiet your inner editor.

How to Pick a Social Network as an Author (Infographic)

200th Episode Celebration

by Thomas Umstattd Jr. | Aug 5, 2019 | News

Celebration

Marketing 101: How Readers Make Buying Decisions at Physical Bookstores

Marketing 101: How Readers Make Buying Decisions at Physical Bookstores

by Thomas Umstattd Jr. | Dec 9, 2019 | Marketing 101, Promotion, Publishing, Strategy, Traditional Publishing

The better you understand your reader’s customer journey, the more books you can sell.

Book Marketing 101: Author Advertising

Book Marketing 101: Author Advertising

by Thomas Umstattd Jr. | Jun 26, 2018 | Advertising, Marketing 101, Promotion

Learn four advertising fundamentals that apply when buying ads on Facebook, Amazon, Goodreads, and anywhere you buy advertising.

How to Pick a Social Network as an Author (Infographic)

Highlights from 2018

by Thomas Umstattd Jr. | Dec 25, 2018 | News

Highlights from 2018

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