by Thomas Umstattd Jr. | Dec 13, 2023 | Branding , Platform , Writing Craft
To write for American readers, you must understand which American readers you’re targeting. Learn how American culture differs by region so you can write what resonates.
by Thomas Umstattd Jr. | Dec 6, 2023 | Author Websites , Platform
There are 60,000 WordPress plugins available to you, but most authors only need a handful. Learn which plugins every author website needs in 2024.
by Thomas Umstattd Jr. | Oct 18, 2023 | Branding , Independent Publishing , Publishing , Writing Craft
Find out how to be an authentic author, sell more books, and expand your writing career by finding and writing for a specific group of readers.
by Thomas Umstattd Jr. | Oct 11, 2023 | Author Websites , Independent Publishing , Promotion
With the explosion of AI and a slew of paperbacks and ebooks for sale online, how can you make your book stand out and earn more per sale? Joanna Penn tells us how.
by Thomas Umstattd Jr. | Oct 4, 2023 | Conference Tips , Platform , Public Speaking
Discover 6 steps to crafting a short pitch for your book and yourself before you attend your next conference or cocktail party.
by Thomas Umstattd Jr. | Sep 27, 2023 | Branding , News
Discover our list of the most important episodes we’ve recorded in the past ten years of podcasting about book marketing.
by Thomas Umstattd Jr. | Aug 16, 2023 | Book Design , Promotion , Public Speaking
Authors dream of having a book club pick their book to read and discuss. Find out how to make your book book-club-friendly.
by Thomas Umstattd Jr. | Jul 12, 2023 | Blogging , Email Marketing , Platform
Find out the advantages and limitations of Substack for authors with various platform-building strategies.
by Thomas Umstattd | Jun 14, 2023 | Platform , Productivity
I have crepe myrtle trees in my front yard that have grown out of control. A neighbor noticed and gave me some tips on how to prune them to a manageable size. I took her advice and pruned the trees aggressively, but soon they were out of control again. Again, my...
by Thomas Umstattd Jr. | Jun 7, 2023 | Branding , Platform
Find out if it’s better to create an author brand that is good or big. Discover the difference between the two and which should come first.
by Thomas Umstattd Jr. | May 24, 2023 | Platform
Find out why and how creating a reader survey can improve and transform your writing and relationship with readers.
by Thomas Umstattd Jr. | May 17, 2023 | Author Websites , Platform
Two important tools will help you see your website’s stats clearly. Find out which tools you need and what they tell you.
by Thomas Umstattd Jr. | May 10, 2023 | Blogging , Platform , Podcasting
Learn how turning your podcast content into a blog post can benefit you, your readers, and your website, and discover tools to help you get it done.
by Thomas Umstattd Jr. | May 3, 2023 | Platform , Productivity , Publishing
Learn how to clarify your writing goals, avoid damaging shortcuts, and write a book in retirement. You’re never too old to start writing.
by Thomas Umstattd | Mar 22, 2023 | Platform , Public Speaking
Grow your email list, get to know your audience, and boost your income potential by learning how to host an author webinar.