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How Author Websites Irritate Readers (and what to do about it)

How Author Websites Irritate Readers (and what to do about it)

by Thomas Umstattd Jr. | Aug 4, 2021 | Author Websites, Platform

Have you ever been irritated by a website? Did you know that readers may be having that exact same experience when they visit your website? Ticking off your website visitors is a bad way to get more readers. Here are seven ways author websites annoy visitors and what to do about it.

How to Get Strangers to Want to Buy Your Book Using Reciprocity (Marketing Psychology)

How to Get Strangers to Want to Buy Your Book Using Reciprocity (Marketing Psychology)

by Thomas Umstattd Jr. | Apr 14, 2021 | Author Websites, Marketing Psychology, Promotion

Learn how three principles of reciprocity will help you show kindness to your readers and sell more books.

How to Improve Your Author Website with Carla Hoch

How to Improve Your Author Website with Carla Hoch

by Thomas Umstattd Jr. | Mar 3, 2021 | Author Websites, Blogging, Platform

Learn how to create an author website your readers want to visit. Carla Hoch shares her success story.

Search Engine Optimization (SEO) for Author Websites

Search Engine Optimization (SEO) for Author Websites

by Thomas Umstattd Jr. | Jan 20, 2021 | Author Websites, Platform, Strategy

Learn how to improve your website’s SEO so readers can easily find you and buy your books.

How to Survive Cancel Culture as a Writer

How to Survive Cancel Culture as a Writer

by Thomas Umstattd Jr. | Aug 3, 2020 | Author Websites, Platform

Learn three strategies that will protect your writing career from cancel culture.

How to Build an Author Website in a Day

How to Build an Author Website in a Day

by Thomas Umstattd Jr. | Jun 29, 2020 | Author Websites, Platform

You don’t need to hire a company to build you a website, you can do it yourself and it is easier than you think. You can learn how to build your very own professional author website.

How to Combine 2 Different Websites Without Losing Search Rankings

by Thomas Umstattd Jr. | Nov 11, 2019 | Author Websites, Platform

Learn about the advantages of combining websites. Simplify your web maintenance and improve your online visibility the right way.

How to Create a Landing Page

How to Create a Landing Page

by Thomas Umstattd Jr. | Aug 19, 2019 | Author Websites, Email Marketing, Platform

Eight tips and tools for creating effective landing pages that will build your email list and your connection to your readers.

How to Add a Hyperlink in WordPress

How to Add a Hyperlink in WordPress

by Thomas Umstattd Jr. | Jul 9, 2019 | Author Websites, Blogging, Platform

There are two ways to add a hyperlink to a Wordpress post. I’ll teach you both.

The 5 Best Free WordPress Plugins for Authors

The 5 Best Free WordPress Plugins for Authors

by Thomas Umstattd Jr. | Apr 22, 2019 | Author Websites, Platform

Make your author website easier for readers to find and more fun to visit by using the 5 best free plugins for WordPress websites.

Six Things Readers are Looking for on Your Website

Six Things Readers are Looking for on Your Website

by Thomas Umstattd Jr. | Sep 25, 2018 | Author Websites, Branding, Platform

Seven Things Readers are Looking for on Your Website

How to Create a Reader (Lead) Magnet

How to Create a Reader (Lead) Magnet

by Thomas Umstattd Jr. | Jul 10, 2018 | Author Websites, Email Marketing, Platform, Promotion

A reader magnet is a prize your readers get in exchange for giving you their email. They can dramatically improve how fast your email list grows.

144 – How to Build an Amazing Author Website for $459.20

144 – How to Build an Amazing Author Website for $459.20

by Thomas Umstattd Jr. | Jul 3, 2018 | Author Websites, Platform

You know you need a website, but you don’t have one yet.  We received an email from Mary Hamilton, a listener of the Novel Marketing podcast, who said dealing with her website was her writing pet peeve.  “My biggest peeve is my website. I’m not...
114 – Five Kinds of Author Homepages

114 – Five Kinds of Author Homepages

by Thomas Umstattd Jr. | Dec 6, 2017 | Author Websites, Platform

Different kinds of authors need different things from their home pages. Make sure you have the right kind of homepage for your author website. 

Where to Build Your Platform As an Unpublished Novelist

Where to Build Your Platform As an Unpublished Novelist

by Thomas Umstattd Jr. | Nov 22, 2017 | Author Websites, Platform, Promotion, Social Media

Now is the best time to start building your platform. Learn what to work on and what not to waste your time on.

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