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Pros and Cons of Pre-Orders

Pros and Cons of Pre-Orders

by Thomas Umstattd Jr. | Mar 27, 2024 | Independent Publishing, Publishing

Find out whether you should set up a preorder for your book (some authors shouldn’t), and discover tips to maximize preorder sales.

Marketing 101: Place 

Marketing 101: Place 

by Thomas Umstattd Jr. | Mar 20, 2024 | Marketing 101, Promotion, Strategy

Selling your book in the right place is important for maximizing sales. Consider these three case studies and learn 12 online places and 24 offline places where you can sell your book.

How to use Reedsy to Independently Publish Your Book

How to use Reedsy to Independently Publish Your Book

by Thomas Umstattd Jr. | Mar 13, 2024 | Book Design, Platform, Writing Craft

Find out how Reedsy can help indie and traditional authors create beautiful, compelling, and marketable books.

Book Launch Secrets 

Book Launch Secrets 

by Thomas Umstattd Jr. | Mar 6, 2024 | Independent Publishing, Promotion, Strategy, Traditional Publishing

Registration for the final cohort of the Book Launch Blueprint course is now open. Check out these book launch secrets and register for the course while you still can.

How to Publish on a Budget: Your First Five Years as an Author

How to Publish on a Budget: Your First Five Years as an Author

by Thomas Umstattd Jr. | Feb 28, 2024 | Business Advice, Platform, Writing Craft

Becoming a professional author will cost you. Find out how much and when an author should budget for their writing career.

How to Write Emails That Readers Want to Read

How to Write Emails That Readers Want to Read

by Thomas Umstattd Jr. | Feb 21, 2024 | Copywriting, Email Marketing, Platform

Discover the three elements that make readers open your emails, which element is least important, and how to write good emails readers want.

How to Build a Tribe Online And Form a Community of Readers

How to Build a Tribe Online And Form a Community of Readers

by Thomas Umstattd Jr. | Feb 14, 2024 | Branding, Platform, Social Media

Find out how authors can build a community or readers, how that tribe differs from a platform, and how to keep them engaged without giving up all your free time.

The Starving Author: How to Market Books When You Have No Money

The Starving Author: How to Market Books When You Have No Money

by Thomas Umstattd Jr. | Feb 7, 2024 | Business Advice, Crowdfunding, Promotion

You have two options if you don’t have money to market your book. Find out how an “expensive option” can be the “budget option” and where to invest your time when you don’t have the money.

When to Quit Writing

When to Quit Writing

by Thomas Umstattd Jr. | Jan 24, 2024 | Business Advice, Productivity, Publishing

Since few writers die at the keyboard, nearly all writers quit at some point, but how do you know when to quit writing? Answer these 5 questions to gain clarity.

From Page to Screen: How to Adapt Your Novel Into a Screenplay

From Page to Screen: How to Adapt Your Novel Into a Screenplay

by Thomas Umstattd Jr. | Jan 16, 2024 | Promotion, Writing Craft

Discover the important differences between writing for the page and the screen and find out how to turn your novel into a screenplay

Chrome Extensions Every Author Needs in 2024

Chrome Extensions Every Author Needs in 2024

by Thomas Umstattd Jr. | Jan 10, 2024 | Productivity

Find out which Chrome extensions can make you more productive, improve your writing, and give you more time to write in 2024.

Publishing Industry Secrets Revealed at the Penguin Random House Trial

Publishing Industry Secrets Revealed at the Penguin Random House Trial

by Thomas Umstattd Jr. | Jan 3, 2024 | News, Publishing, Traditional Publishing

These secrets of the publishing industry offer important points for all authors to consider as they choose a publishing path.

Why Most Authors Don’t Need Social Media in 2025

Why Most Authors Don’t Need Social Media in 2025

by Thomas Umstattd Jr. | Jan 1, 2024 | Platform, Social Media, Strategy

Social media changes so quickly. Find out which platforms and strategies work for selling books in 2022.

How to Write for American Readers – An Author’s Guide to  America’s Regional Cultures

How to Write for American Readers – An Author’s Guide to America’s Regional Cultures

by Thomas Umstattd Jr. | Dec 13, 2023 | Branding, Platform, Writing Craft

To write for American readers, you must understand which American readers you’re targeting. Learn how American culture differs by region so you can write what resonates.

Seven Plugins Every Author Website Needs in 2024

Seven Plugins Every Author Website Needs in 2024

by Thomas Umstattd Jr. | Dec 6, 2023 | Author Websites, Platform

There are 60,000 WordPress plugins available to you, but most authors only need a handful. Learn which plugins every author website needs in 2024.

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