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How to Create an Online Course

How to Create an Online Course

by Novel Marketing | Aug 14, 2024 | Platform

Learn how to transform your book into an engaging online course. Discover what types of content work best and how to maximize your course’s success.

Ingram Goes to War With AI

Ingram Goes to War With AI

by Thomas Umstattd Jr. | Jan 27, 2026 | Author Update

This week’s Author Update breaks down Ingram’s AI opt-out, Tor’s new imprint, a £50k Hachette prize, Amazon AI features, and why indie publishing is outpacing trad

The Savvy Author’s Guide to Picking an LLM

The Savvy Author’s Guide to Picking an LLM

by Thomas Umstattd Jr. | Dec 18, 2025 | Productivity, Publishing

Discover which LLMs and AI tools are best for your writing and marketing processes, and how the tools compare to one another.

How to Boost Sales With Permafree Books

How to Boost Sales With Permafree Books

by Thomas Umstattd Jr. | Sep 24, 2025 | Promotion, Strategy

Discover how giving a book away might actually boost sales. Learn to use a permafree book to drive sales, grow your list, or book events.

The Sci-Fi Zeitgeist Has Shifted: What Authors Need to Know

The Sci-Fi Zeitgeist Has Shifted: What Authors Need to Know

by Thomas Umstattd Jr. | Feb 26, 2025 | Publishing, Writing Craft

Dive into the essentials of writing a sci-fi novel amidst evolving themes like population collapse and AI advancements.

Workshops, Retreats, and Pitches: How to pick the best writers conference for you

Workshops, Retreats, and Pitches: How to pick the best writers conference for you

by Thomas Umstattd Jr. | Sep 6, 2023 | Conference Tips

Learn what types of events are available and discover how to pick the best writers conference for your stage in the publishing journey.

How Jack Ellem Went from Unpublished to Bestselling Indie Author

How Jack Ellem Went from Unpublished to Bestselling Indie Author

by Thomas Umstattd Jr. | Sep 29, 2021 | Independent Publishing, Promotion, Strategy

Find out how Jack Ellem became a bestselling indie author in two foreign countries while living in Australia and learn how his strategies can work for you.

Seven Plugins Every Author Website Needs in 2024

Seven Plugins Every Author Website Needs in 2024

by Thomas Umstattd Jr. | Dec 6, 2023 | Author Websites, Platform

There are 60,000 WordPress plugins available to you, but most authors only need a handful. Learn which plugins every author website needs in 2024.

AI for Authors – The Good, Bad, and Ugly

AI for Authors – The Good, Bad, and Ugly

by Thomas Umstattd Jr. | Apr 3, 2024 | Platform, Productivity, Writing Craft

Discover the evolution of writing technologies and find out how AI for authors in 2024 can increase your productivity and improve your skill.

New International Shipping Rules Hit Authors and Libraries Acquire KU Books?

New International Shipping Rules Hit Authors and Libraries Acquire KU Books?

by Thomas Umstattd Jr. | Aug 29, 2025 | Author Update

Thomas: This is Author Update and we’ve got a jam packed episode for you today. We have some breaking news. The White House is changing the international shipping rules and they will go into effect today and they may affect you as an author. We’ll break...
Amazon Advertising

Amazon Advertising

by Thomas Umstattd Jr. | Jan 6, 2021 | Advertising, Promotion

Amazon continually tests and changes their ads platform, and authors must stay up to date. Bryan Cohen reports on what’s changed this year.

How to Get Started with Author School Visits and Make Your Book Playground Famous

How to Get Started with Author School Visits and Make Your Book Playground Famous

by Thomas Umstattd Jr. | Aug 6, 2025 | Promotion, Public Speaking

Selling books for kids is a challenge. Discover how you can connect with young readers, positively impact schools, and sell more books.

Book Marketing 101: Price  

Book Marketing 101: Price  

by Thomas Umstattd Jr. | Oct 25, 2023 | Independent Publishing, Marketing 101, Promotion

Learn how book pricing impacts sales and discover 14 strategies for finding the optimum price for your new or backlist books.

How to Publish on a Budget: Your First Five Years as an Author

How to Publish on a Budget: Your First Five Years as an Author

by Thomas Umstattd Jr. | Feb 28, 2024 | Business Advice, Platform

Becoming a professional author will cost you. Find out how much and when an author should budget for their writing career.

How to Grow Your Podcast Audience – with David Hooper

How to Grow Your Podcast Audience – with David Hooper

by Thomas Umstattd Jr. | Oct 27, 2021 | Podcasting, PR, Promotion

Learn how to increase your podcast’s impact by connecting with other podcasters, authors, and audiences who are interested in your book.

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