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How to Sell Books Directly to Readers with Joanna Penn

How to Sell Books Directly to Readers with Joanna Penn

by Thomas Umstattd Jr. | Oct 11, 2023 | Author Websites, Independent Publishing, Promotion

With the explosion of AI and a slew of paperbacks and ebooks for sale online, how can you make your book stand out and earn more per sale? Joanna Penn tells us how.

Affiliate Marketing for Authors

Affiliate Marketing for Authors

by Thomas Umstattd Jr. | Sep 7, 2022 | Advertising, Email Marketing, Promotion

Find out how authors who take advantage of affiliate marketing opportunities can earn income even before their books are published.

Adapting a Podcast to YouTube

Adapting a Podcast to YouTube

by Thomas Umstattd Jr. | Jun 11, 2025 | Platform, Podcasting

Discover the keys to adapting a podcast to YouTube. Understand what works best to grow your channel effectively.

How to Get a Professional Email Address

How to Get a Professional Email Address

by Thomas Umstattd Jr. | Feb 16, 2026 | Branding, Platform

Your email address might be the first thing an agent or editor sees. Learn how to make a good first impression with your email address.

Are We in an AI Bubble? Plus Audiobook Strategy, Vellum Upgrades & Loving Your Readers

Are We in an AI Bubble? Plus Audiobook Strategy, Vellum Upgrades & Loving Your Readers

by jonathan | Jun 23, 2025 | Author Update

The tech world was shaken recently when British AI firm Builder.ai filed for bankruptcy—after it was revealed their “AI” was really 700 Indian engineers behind the curtain. It’s the Mechanical Turk all over again. In 1770, a man named Wolfgang von Kempelen built what...
Author Taxes – A 2026 Guide to Avoiding Jail & Overpaying

Author Taxes – A 2026 Guide to Avoiding Jail & Overpaying

by Thomas Umstattd Jr. | Jan 21, 2026 | Business Advice, Publishing

Taxes for authors don’t have to trigger panic. Discover rules for bookkeeping and taxes and what common mistakes to avoid.

Book Bans, Copyright Trolls Target Authors, and is Social Media Mostly Bots? | Author Update

Book Bans, Copyright Trolls Target Authors, and is Social Media Mostly Bots? | Author Update

by Thomas Umstattd Jr. | May 3, 2025 | Author Update

Welcome to Author Update, your go-to source for the latest publishing industry news, marketing strategies, and author advice! In this episode, we dive into crucial developments affecting authors and their publishing journeys. Episode Highlights: 🔍 Social media AI bots...
How to Sell Books From a Table

How to Sell Books From a Table

by Thomas Umstattd Jr. | Feb 5, 2025 | Promotion

Maximize your book sales at in-person events with these expert tips. Learn to effectively sell books and avoid common mistakes.

How to Supercharge Ebook Sales

How to Supercharge Ebook Sales

by Thomas Umstattd Jr. | Oct 5, 2022 | Advertising, Email Marketing, Promotion

If your ebook sales are lagging, these 7 strategies will teach you how to market your ebook effectively with tactics specific to ebooks.

The Powerful Nonfiction Pitching Recipe That Works for Both Fiction and Nonfiction 

The Powerful Nonfiction Pitching Recipe That Works for Both Fiction and Nonfiction 

by Thomas Umstattd Jr. | Jun 5, 2024 | Promotion, Publishing

Learning the formula for creating a compelling pitch that resonates with readers is key to selling your book. Learn four formats that can work for your nonfiction pitch.

Chrome Extensions Every Author Needs in 2024

Chrome Extensions Every Author Needs in 2024

by Thomas Umstattd Jr. | Jan 10, 2024 | Productivity

Find out which Chrome extensions can make you more productive, improve your writing, and give you more time to write in 2024.

Facebook Advertising for Authors

Facebook Advertising for Authors

by Thomas Umstattd Jr. | Mar 9, 2022 | Advertising, Promotion, Social Media

Facebook can be useful for authors if you use it in the right way. Find out how you can use Facebook to help you sell more books.

Stop Writing Book Series!

Stop Writing Book Series!

by Thomas Umstattd Jr. | Feb 12, 2025 | Publishing, Writing Craft

Uncover the truth about writing a book series. Learn why it can be a risky endeavor for new authors.

The Strategy Behind Reader Super Magnets

The Strategy Behind Reader Super Magnets

by Thomas Umstattd Jr. | Oct 9, 2024 | Platform

Find out how to make your reader magnet super magnetic to attract your perfect target reader.

Author Update: Is This the END of Google (for Authors)???

Author Update: Is This the END of Google (for Authors)???

by Jonathan | May 31, 2025 | Promotion

Major Shifts in Search and SEO for Authors Google’s Market Share Slips Below 90% For the first time since 2015, Google’s search market share has fallen below 90%, marking a potentially historic shift in how people find information online. This decline...
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