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How to Use Reverse Coupons 

How to Use Reverse Coupons 

by Thomas Umstattd Jr. | Oct 23, 2024 | Promotion

Discover how you can do a kindness for your readers, help them take action, and sell more books at a higher price with a reverse coupon.

101 Book Marketing Ideas That Will Change Your Life

101 Book Marketing Ideas That Will Change Your Life

by Thomas Umstattd Jr. | Oct 9, 2024 | Platform, Promotion, Publishing

We’ve compiled a list of book marketing ideas that will connect you to readers, build your brand, and sell your book. If you feel stuck with your book, this guide has the idea that will get you unstuck. The goal of this guide is to help get your creative juices...
What to do When Book Sales Start Slipping

What to do When Book Sales Start Slipping

by Thomas Umstattd Jr. | Oct 2, 2024 | Promotion

If you want to increase book sales after they’ve started to fall, check out this list of mistakes to avoid and strategies to try.

Marketing a Book Series with Kristina Stanley

Marketing a Book Series with Kristina Stanley

by Thomas Umstattd Jr. | Sep 25, 2024 | Promotion

Writing a series gives you marketing advantages if you do it right. Find out how to structure your series to maximize your marketing efforts.

Announcing the 2025 Novel Marketing Conference

Announcing the 2025 Novel Marketing Conference

by Novel Marketing | Sep 11, 2024 | Promotion

Learn the details of the 2025 Novel Marketing Conference, how it will differ from last year’s conference, and what makes it unique.

How to Deliver Your Book Baby

How to Deliver Your Book Baby

by Novel Marketing | Aug 28, 2024 | Promotion

What to expect when you’re publishing a book and what your “book baby” needs for a healthy gestation, birth, and life.

How to Use Research to Market Your Novel

How to Use Research to Market Your Novel

by Novel Marketing | Aug 21, 2024 | Platform, Promotion

Wondering what to include in your newsletter, blog, or podcast? Find out how to repurpose your research and thrill your readers.

How to Write Better Short Stories With Steve Diamond

How to Write Better Short Stories With Steve Diamond

by Novel Marketing | Aug 7, 2024 | Promotion, Writing Craft

Discover all the benefits of writing short stories and find out how to write a great one that will impact readers and prompt them to buy your books.

How to Avoid Book-Marketing Overwhelm

How to Avoid Book-Marketing Overwhelm

by Thomas Umstattd Jr. | Jul 17, 2024 | Promotion

If book marketing feels overwhelming, you may be facing these 10 stressors. Learn how to deal with each one and reduce your marketing stress.

How Connor Boyack Sold Millions of Books Directly to Readers Without Using Amazon

How Connor Boyack Sold Millions of Books Directly to Readers Without Using Amazon

by Thomas Umstattd Jr. | Jul 3, 2024 | Promotion

Learn a reproducible strategy for getting to know your readers, selling to them directly, and avoiding Amazon’s ecosystem.

The Powerful Nonfiction Pitching Recipe That Works for Both Fiction and Nonfiction 

The Powerful Nonfiction Pitching Recipe That Works for Both Fiction and Nonfiction 

by Thomas Umstattd Jr. | Jun 5, 2024 | Promotion, Publishing

Learning the formula for creating a compelling pitch that resonates with readers is key to selling your book. Learn four formats that can work for your nonfiction pitch.

The Thriving Author: How to Market Books When You Have Money to Invest

The Thriving Author: How to Market Books When You Have Money to Invest

by Thomas Umstattd Jr. | May 22, 2024 | Advertising, Promotion

If you have a big budget for book marketing, opportunities abound. Find out which marketing expenses will yield the best return on your investment.

How to Sell More Books With Amazon Ads

How to Sell More Books With Amazon Ads

by Thomas Umstattd Jr. | Apr 10, 2024 | Advertising, Independent Publishing, Promotion

Learn six steps to quickly create your first ad to help you sell more books with Amazon ads, and discover how it can benefit your brand.

Marketing 101: Place 

Marketing 101: Place 

by Thomas Umstattd Jr. | Mar 20, 2024 | Marketing 101, Promotion, Strategy

Selling your book in the right place is important for maximizing sales. Consider these three case studies and learn 12 online places and 24 offline places where you can sell your book.

Book Launch Secrets 

Book Launch Secrets 

by Thomas Umstattd Jr. | Mar 6, 2024 | Independent Publishing, Promotion, Strategy, Traditional Publishing

Registration for the final cohort of the Book Launch Blueprint course is now open. Check out these book launch secrets and register for the course while you still can.

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