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How to PROFITABLY Advertise a Solo Book on Amazon

How to PROFITABLY Advertise a Solo Book on Amazon

by Thomas Umstattd Jr. | Apr 30, 2025 | Advertising, Promotion

Learn how to profitably advertise a solo book on Amazon with expert tips on optimizing Amazon ads, targeting, and avoiding common pitfalls.

The Thriving Author: How to Market Books When You Have Money to Invest

The Thriving Author: How to Market Books When You Have Money to Invest

by Thomas Umstattd Jr. | May 22, 2024 | Advertising, Promotion

If you have a big budget for book marketing, opportunities abound. Find out which marketing expenses will yield the best return on your investment.

How to Sell More Books With Amazon Ads

How to Sell More Books With Amazon Ads

by Thomas Umstattd Jr. | Apr 10, 2024 | Advertising, Independent Publishing, Promotion

Learn six steps to quickly create your first ad to help you sell more books with Amazon ads, and discover how it can benefit your brand.

How to Supercharge Ebook Sales

How to Supercharge Ebook Sales

by Thomas Umstattd Jr. | Oct 5, 2022 | Advertising, Email Marketing, Promotion

If your ebook sales are lagging, these 7 strategies will teach you how to market your ebook effectively with tactics specific to ebooks.

Affiliate Marketing for Authors

Affiliate Marketing for Authors

by Thomas Umstattd Jr. | Sep 7, 2022 | Advertising, Email Marketing, Promotion

Find out how authors who take advantage of affiliate marketing opportunities can earn income even before their books are published.

Facebook Advertising for Authors

Facebook Advertising for Authors

by Thomas Umstattd Jr. | Mar 9, 2022 | Advertising, Promotion, Social Media

Facebook can be useful for authors if you use it in the right way. Find out how you can use Facebook to help you sell more books.

How Jason Porterfield Grew His Email List from 0 to 6,000 in One Year

How Jason Porterfield Grew His Email List from 0 to 6,000 in One Year

by Thomas Umstattd Jr. | May 19, 2021 | Advertising, Email Marketing, Platform, Strategy

Learn which Facebook ads work best for connecting with interested readers, growing your author email list, and ultimately selling books.

A Short History of Facebook Marketing for Authors

A Short History of Facebook Marketing for Authors

by Thomas Umstattd Jr. | Feb 17, 2021 | Advertising, Platform, Social Media

Facebook is about to change. Authors need to know what’s coming and how to survive the digital upheaval.

How to Promote Literary Fiction With Jane Friedman

How to Promote Literary Fiction With Jane Friedman

by Thomas Umstattd Jr. | Jan 13, 2021 | Advertising, Promotion, Strategy

Marketing literary fiction is different than marketing genre fiction. Standard marketing practices don’t always work. In this article you’ll learn what does.

Amazon Advertising

Amazon Advertising

by Thomas Umstattd Jr. | Jan 6, 2021 | Advertising, Promotion

Amazon continually tests and changes their ads platform, and authors must stay up to date. Bryan Cohen reports on what’s changed this year.

How to Advertise Your Book on Podcasts

How to Advertise Your Book on Podcasts

by Thomas Umstattd Jr. | Oct 14, 2020 | Advertising, Podcasting, Promotion

Podcast advertising is one of the most effective advertising venues for authors with audiobooks. Heather Osgood offers seven steps to great podcast advertising.

How to Rank in Amazon Search Results with Dave Chesson

How to Rank in Amazon Search Results with Dave Chesson

by Thomas Umstattd Jr. | Feb 3, 2020 | Advertising, Independent Publishing, Promotion, Publishing

Learn Amazon SEO tips and tricks with guest Dave Chesson.

How to Use Marketing Data To Sell More Books

How to Use Marketing Data To Sell More Books

by Thomas Umstattd Jr. | Oct 28, 2019 | Advertising, Business Advice, Promotion, Strategy

You’ve collected data from your website, social media campaigns, and previous sales, but how does that data help your future book sales?

Where to Spend Your Marketing Dollars

Where to Spend Your Marketing Dollars

by Thomas Umstattd Jr. | Sep 23, 2019 | Advertising, Business Advice, Promotion, Publishing, Strategy

Where to Spend Your Marketing Dollars

Book Marketing Milestones

Book Marketing Milestones

by Thomas Umstattd Jr. | Aug 26, 2019 | Advertising, Promotion, Publishing, Strategy

Book Marketing Milestones

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