The Most Important Lessons from 10 Years of Novel Marketing
Discover our list of the most important episodes we’ve recorded in the past ten years of podcasting about book marketing.
Good Brands Vs. Big Brands
Find out if it’s better to create an author brand that is good or big. Discover the difference between the two and which should come first.
Book Launch Secrets
Registration for the final cohort of the Book Launch Blueprint course is now open. Check out these book launch secrets and register for the course while you still can.
2025 Podcast Gear Guide
A Note on the Prices & Links These prices are constantly changing, and the placeholder prices are averages over time. I have personally tested most of the gear on this list. Most of the links in this guide are affiliate links, which help fund my research on...
Adapting a Podcast to YouTube
Discover the keys to adapting a podcast to YouTube. Understand what works best to grow your channel effectively.
How to Launch Your Book in 2022
Your book deserves a well-planned, effective book launch. Learn how to maximize sales in those all-important first 30 days after release.
Spotify Revolutionizes Audiobooks & George R.R. Martin Told To Step Down
Thomas: Spotify revolutionizes audiobooks, George R. R. Martin is told to step down and hand his books to somebody else, and are we in an AI bubble? Find out all of this and a lot more in today’s episode of Author Update. I’m Thomas Umstattd Jr. Jonathan:...
How to Build an Author Brand with David Loy
Learn how to create an author brand that communicates your message and your reputation in this interview with digital marketing expert David Loy.
Author Update: Judge Approves Anthropic $3K Author Payments, NaNoWriMo Replacement, & Scam Warning
Thomas: Welcome to Author Update. We have a massive episode packed with breaking news that could put real money in your pocket, especially if you have older books. We will also expose a dangerous book club and review scam that you may have already encountered....
The 10 Commandments of Book Marketing
If you want to succeed in publishing, heed these book marketing commandments.
How to Build a Tribe Online And Form a Community of Readers
Find out how authors can build a community or readers, how that tribe differs from a platform, and how to keep them engaged without giving up all your free time.
How to Launch a Book in 2020
Launch your book with the help of professional coaching and a customized plan.
How to Get Better at Public Speaking with Jane Jenkins Herlong
Tips and advice for securing your first speaking engagement, nailing your presentation, selling books, and getting invited back.
Where to Find Mentorship for Your Publishing Career
Discover 10 places where you can find a writing mentor, from inexpensive avenues to more costly one-on-one options for authors.
Where to Spend Your Marketing Dollars
Where to Spend Your Marketing Dollars
