Have you ever wondered how to get people to tweet about your articles?
The trick is to do most of the work for them. Creating content that is worth talking about is the first step. The second is to help them talk about you. Start the rumor, if you will.
When you have a quote you want highlighted, add a “click to tweet.” They are also referred to as “tweetables.” Whatever you call them, they are a powerful way to help people share your content.
They usually look like this:
I recommend setting them apart from the rest of the text. That way people can find them easily. I generally add 3 – 5 tweetables per blog post. Some of them are straightforward while others have more personality. Play around with them.
All someone has to do is click to tweet. Really. Test it out.
The technology on the back end of this is the free website Click to Tweet.
How do you use this clever little site? Simply enter the message you want to be tweeted.
Make sure you include:
- RT: @YourTwitterName at the beginning of the tweet , OR
- via @YourTwitterName at the end
This allows you to see who is sharing your tweets. I also recommend using bit.ly to create personalized, trackable urls for even more data.
You can also include suggested hashtags. This is a natural place to put your book’s hashtag.
Once you have the message created in a neat 140 characters or less, click “Generate Link.” Copy and paste the hyperlink into WordPress. (Not sure how? Here’s how to add a hyperlink to WordPress.)
Make sure you highlight the appropriate “Click to tweet” text so you hyperlink the right tweetable.
Do you add tweetables to your blog posts? Do you click to tweet?