Build Your Platform

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Author Websites

Podcasting

Blogging

Public Speaking

Branding

Social Media

A Storytelling Revolution: Inside the World of Serialized Fiction

Learn how platforms like Royal Road and Ream Stories are revolutionizing serialized fiction and offering a path to building an audience.

Networking for Authors: How to Build Relationships Without Being Awkward

Many authors feel stuck. They're toiling away in obscurity, and none of their promotion efforts seem to go anywhere. Success in publishing is as much about who you know as what you know. And sometimes, the lack of knowing the right people keeps you from finding...

How to Build a Rejection-Proof Platform in 2025

To build an author platform, you need a method that works long term. Discover one method and five steps that will give you a solid author platform to stand on.

Contact Page Dos & Don’ts for Authors

Learn how to create a successful author contact page and form that helps readers and influencers find you and makes spammers leave you alone.

Web Hosting for Frugal Authors

To build an author website, you first need web hosting. Discover which type of web hosting is best for your author website and which to avoid.

Are Pen Names Going Away?

There are several great reasons (and several bad ones) to use an author pen name. Find out which reasons still make sense in the age of AI authors and bots.

From Tech Timid to Tech Savvy: How to Master Any Technology

Fear of technology keeps many authors from moving forward. Learn how to master technology and have fewer tech headaches.

Speak, Engage, and Inspire: Secrets of Entertaining & Educational Webinars that Sell

Hosting a webinar can help you get to know your “Timothy” and grow your email list. Discover 12 tips for hosting a successful author webinar.

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Author Websites

How to Get Good Website Stats

Two important tools will help you see your website’s stats clearly. Find out which tools you need and what they tell you.

Whisper and the World Whispers Back

When readers can’t hear about your book, they can’t read it, even if it’s really good. Learn three reasons your book promotion may fall flat.

How to Use QR Codes to Boost Book Sales & Grow Your Email List

Learn six ways authors can use book QR codes to connect with readers and promote their books online and offline.

How to Become an Amazon Affiliate

A step-by-step guide for setting up your Amazon Associate account so you can earn money through affiliate links on your author website.

Author Media: The Behind-the-Scenes Story

Peek behind the scenes to find out how Author Media came to serve authors like you and how we’ll serve you in the coming years.

How Author Websites Irritate Readers (and what to do about it)

Have you ever been irritated by a website? Did you know that readers may be having that exact same experience when they visit your website? Ticking off your website visitors is a bad way to get more readers. Here are seven ways author websites annoy visitors and what to do about it.

How to Get Strangers to Want to Buy Your Book Using Reciprocity (Marketing Psychology)

Learn how three principles of reciprocity will help you show kindness to your readers and sell more books.

How to Improve Your Author Website with Carla Hoch

Learn how to create an author website your readers want to visit. Carla Hoch shares her success story.

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Blogging

11 Places to Get Free and Legal Photos for Your Blog

If you can’t afford to buy a photo, you can’t afford the fines (or time!) that comes from stealing one. Here are 11 free & legal photo sites.

7 Blogs Every Author Should Follow

One of the best way to improve your writing is to learn from the best. Here are seven blogs that not only are good examples of excellent blogging but will also help you hone your craft and sell your books.

How to Add a Hyperlink in WordPress

There are two ways to add a hyperlink to a Wordpress post. I’ll teach you both.

How to Blog Your Book

You can blog your book ahead of time. You just need to do it the right way. Learn how to blog your book and what traps and pitfalls to avoid. Blogging can help you create a best seller. Here is everything you need to turn your blog posts into an amazing book.

How to Get Your Avatar to Show Up Everywhere

Have you ever noticed how some people’s photo’s appear next to their comments and others do not? We’ll teach you how to make that happen.

It’s Time to Switch Away From Google Reader

Are you reading this in Google Reader? If so, this should be the last post of...

How to Use Google Plus to Easily Record A Video Blog

When someone talks about the advantages of video blogging for your author...

How To Do a Reverse Image Search

Find out if people are stealing your images, words, or identity with a simple reverse image search. We’ll show you how.

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Branding

Good Brands Vs. Big Brands

Find out if it’s better to create an author brand that is good or big. Discover the difference between the two and which should come first.

How to Get a Professional Email Address

Your email address might be the first thing an agent or editor sees. Learn how to make a good first impression with your email address.

How to Build an Author Brand with David Loy

Learn how to create an author brand that communicates your message and your reputation in this interview with digital marketing expert David Loy.

10 Classic Branding Blunders Authors Make (and how to avoid them)

Authors with weak brands get ignored by publishers and readers alike. Learn how to avoid the 10 most common author branding mistakes.

Six Things Readers are Looking for on Your Website

Seven Things Readers are Looking for on Your Website

How to Write to Market With Chris Fox

In this episode, we talk about how to write to market with Chris Fox an incredibly successful indie author of both fiction and nonfiction.

7 Tips for Best Selling Author Portraits

Seven tips to help you create an author portrait that captures your authentic self and communicates your brand.

097 – Major Mistakes You Might Be Making With Your Author Name

Learn how to choose a good author name. James L. Rubart shares the mistakes he made with his author name so you can avoid make them yourself.

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Podcasting

How to Grow Your Podcast Audience – with David Hooper

Learn how to increase your podcast’s impact by connecting with other podcasters, authors, and audiences who are interested in your book.

How to Advertise Your Book on Podcasts

Podcast advertising is one of the most effective advertising venues for authors with audiobooks. Heather Osgood offers seven steps to great podcast advertising.

How to Start an Author Podcast

Podcasting is one of the hottest marketing techniques for authors right now and for good reason. In this episode you will learn how to start your own podcast.

How to Get Booked for Guest Podcast Interviews Overview

Sell more books with these tips to becoming a sought-after podcast guest.

The Best Podcasts For Authors & Writers

Want to level up your publishing career? Here are 9 writing podcasts that can help authors like you.

Announcing the Novel Marketing Podcast

Are you a novelist? Do you want to sell more of your books? If yes, we think...

What is a Podcast?

Podcasts are a great way to promote your book. But what are they and how to they work? This post has simple videos that explain podcasting for authors.

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